Everything awesome always happens in Japan first. Even, it seems, when it involves an American startup. Digital Garage , Twitter's partner with Twitter Japan , launched Twicco, a site that lets Twitter users create groups and then subscribe to them. Loic Le Meur got a demo , and the video is below. Twicco is available now in Japanese only, other languages will be available later. This isn't much different, at first glance, to Friendfeed Rooms . It's odd that Twitter will do this via a separate site instead of just treating Rooms as resources that you can subscribe to directly on Twitter. Or maybe they are. It's all Japanese to me.