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Pendella Strengthens PEO Market Presence with Simploy

By: PRLog

New partnership brings individual life and disability insurance to Simploy's business clients and the thousands of employees they serve.

FORT MYERS, Fla. - Feb. 28, 2022 - PRLog -- Pendella Technologies, a fast-growing technology company on a mission to take the bias out of life insurance, continues its expansion into the Professional Employer Organization market through a new partnership with Simploy, an established PEO serving small-to-medium-sized businesses.

The new partnership supports Pendella's mission to close the life insurance protection gap by giving thousands of small business employees the ability to easily compare, quote and buy affordable life insurance protection.

Pendella's AI-powered, white-labeled technology will allow Simploy's clients to offer a variety of affordable individual life and disability insurance options from top-rated national insurance providers. Employees can purchase coverage online in minutes, without the need for a medical exam.

"For more than 25 years, Simploy has offered comprehensive and worry-free human resource solutions to our PEO clients, no matter the size of their business," said Simploy CEO Jay King. "Partnering with Pendella is another example of our commitment to ensuring our clients have what they need to attract top talent and successfully run their business. It's a win-win."

According to 2021 data from financial research firm LIMRA, more than 8 in 10 workers in the U.S. would like their employer to offer life insurance coverage.

"Pendella understands and appreciates the valuable service PEOs like Simploy provide to businesses," said Pendella CEO and Founder Bob Gaydos. "We developed Pendella's revolutionary technology to simplify the life insurance process, and together with Simploy we can ensure every employee has multiple affordable options to protect their family's financial future."

Pendella is an Associate Member of NAPEO and was recently selected as a Top Insurtech Startup of 2021. Pendella's other notable partners include several nationwide online retail agencies as well as a major publicly-traded insurance broker.

To learn more about what Pendella's innovative technology can do for your organization, schedule a demo.

About Pendella

Pendella is a technology company that exists to make the financial protection of individual life and disability insurance available to all people, regardless of age, health status, or income level. Pendella's full-stack, enterprise SaaS solution is powered by artificial intelligence and big data to automate underwriting and deliver a simple, intuitive, and delightful experience to thousands of people through partnerships with top-rated insurance carriers and distributors. White-label customization enables a seamless end-to-end experience. Instant decision life and disability insurance in minutes. No paperwork. No medical exams. Minimal-effort implementation.

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Marissa Buckley

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