- The single biggest slice of an artists’ earnings (28%) comes from touring, meaning live performances, and, with the pandemic, artists were restricted in doing live shows
- Friendable addresses this with its Fan Pass platform, allowing artists to make money from virtual events, video content views, artist contests, merchandise sales, and even ticket sales
- Friendable continues to innovate and leverage technology to address the new challenges that artists face
As of early 2020, touring, shows, and live performances accounted for much of an artists’ earnings, at 28%. This was closely followed by teaching at 22%, salaries at 19%, session playing at 10%, and then composing and songwriting at 6% (https://ibn.fm/snips).
With the growing challenges associated with live performances and shows, artists are exploring new ways to deliver the same experience to their audience and make money from it. Virtual experiences prove to be…
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