Sign In  |  Register  |  About Burlingame  |  Contact Us

Burlingame, CA
September 01, 2020 10:18am
7-Day Forecast | Traffic
  • Search Hotels in Burlingame

  • CHECK-IN:
  • CHECK-OUT:
  • ROOMS:

E-commerce Behavioral AI Leader Fanplayr Expands in MENA with Woman-led Reseller Magnify Solutions

News Source: Fanplayr

New Partnership Brings Fanplayr's Artificial Intelligence Products to Major Companies in Dubai, the Middle East and North Africa regions

PALO ALTO, Calif., June 29, 2021 (SEND2PRESS NEWSWIRE) — Fanplayr, the leader in online behavioral personalization and artificial intelligence, announces it will continue its global expansion with a presence in the Middle East and North Africa through a partnership with Magnify Solutions – a woman-led reseller based in Dubai. The new partnership will allow Fanplayr to bring its full line of e-commerce behavioral products and patented Segmentation-as-a-Service to major manufacturers and businesses operating in MENA and nearby regions.

Magnify Solutions co-founder, Shana Doherty
PHOTO CAPTION: Magnify Solutions co-founder, Shana Doherty.

Reseller Magnify Solutions is led by co-founder Shana Doherty, who was noted in the ‘Top 100 Most Inspiring Female Entrepreneurs’ by Small Business Britain’s f:Entrepreneur campaign in January 2021. Doherty also was recognized by the UK Foreign & Commonwealth Office’s ‘2020 Great Inspirations’ campaign for founding Generosity Bank, and by an Entrepreneur campaign highlighting businesses founded by leaders from diverse backgrounds.

“Shana is an inspiring leader and a savvy businessperson with a great track record for helping businesses develop their e-commerce and adtech capabilities,” said Simon Yencken, Fanplayr CEO and Co-founder. “We are excited to work with Shana and her team in bringing Fanplayr’s products to the MENA region.”

The new partnership will allow Magnify Solutions to offer Fanplayr’s e-commerce solutions to both existing and new customers in the region. “We are delighted to represent Fanplayr in the MENA region, working with both local home grown and global brands to bolster their e-commerce capabilities with Fanplayr’s advanced capabilities, including its patented ‘Segmentation-as-a-Service,’” says Doherty.

Fanplayr already has begun working with customers in the MENA region, including a major holding company agency and software brand. “Significant revenue potential exists in the Middle East, and we’re anxious to capitalize on it by offering the kind of real-time, actionable data that is unique to Fanplayr products,” says Yencken.

Expansion of products and customer service to the Middle East comes as a continuation of Fanplayr’s strategic growth, including agreements within the past 6 months with key partners in the UK and Latin America and the acquisition of reseller Jamu Inc. in Japan.

About Fanplayr

Fanplayr is a global leader in e-commerce behavioral data, using machine learning and AI to enable businesses to increase conversion rates and revenue, collect more leads, and retarget visitors with personalized recommendations during and after the shopping experience. Fanplayr is headquartered in Palo Alto, California with offices in New York, Buenos Aires, Brazil, Mexico, Milan, London, Manchester, Amsterdam, Stockholm, Hamburg, Melbourne and Tokyo.

Learn more at: https://fanplayr.com/

Media Contact:

Lacy Talton

(252) 467-5220

ltalton@percepture.com


Share This News Story:
» Share on Facebook


This press release was issued on behalf of the news source (Fanplayr), who is solely responsible for its accuracy, by Send2Press Newswire.

To view the original story, visit: https://www.send2press.com/wire/e-commerce-behavioral-ai-leader-fanplayr-expands-in-mena-with-woman-led-reseller-magnify-solutions/

© 2021 Send2Press® Newswire, a service of NEOTROPE®, Calif., USA. -- REF: S2P STORY ID: 73065

 

Data & News supplied by www.cloudquote.io
Stock quotes supplied by Barchart
Quotes delayed at least 20 minutes.
By accessing this page, you agree to the following
Privacy Policy and Terms and Conditions.
 
 
Copyright © 2010-2020 Burlingame.com & California Media Partners, LLC. All rights reserved.