Jaws Jumbo Burgers of Farmington Hills, MI is calling out former Talk Show Host Arsenio Hall. They say that he should try the burger they created in his honor because it would be a good PR move for his new show this fall.
PRLog - Jun 25, 2013 - FARMINGTON HILLS, Mich. -- Jaws Jumbo Burgers, a popular burger joint in Farmington Hills, MI added Arsenio Hall to their Late Night Host Celebrity Burger menu after the announcement of his new late night talk show airing this September. Arsenio has been off the air for almost twenty years. Many of the Jaws Burger customers under the age of 30 enjoy “The Welcome Back Arsenio Hall Burger” but don’t know who he is. In order to introduce Arsenio to their younger customers, the Jaws Crew made a funny mini-video montages which they play in the store and are on You-Tube called “All Things Arsenio Hall”, Real People, Real Customers, and Real Fans. Older and younger Jaws customers are asked if they know who Arsenio Hall is, if they know about his new show and who should be his first guest. One kid interviewed after eating the Arsenio Hall Burger thought he was model or a fashion designer, stated manager Tenera Williams. A lot has changed in twenty years; Mr. Hall will have to ask himself what will make his show different from the other late night shows and how is he going to compete in a changed market. A market that says even if you’re on top… you can still get canned. Tonight Show Host Jay Leno is at the top of his game and NBC is replacing him with Jimmy Fallon. Don’t get me wrong, Jimmy Fallon is a nice guy but we all know if Fallon replaces Leno, The Tonight Show is over. In 2009, when Jay Leno came to Michigan and did two free shows for Detroit’s unemployed, Jaws Jumbo Burgers created the “Thank You Jay Leno Burger” in his honor. Jay Leno has a lot of loyal Michigan fans because of those free shows. That was good PR. Arsenio should go to Jaws Jumbo Burgers to try “The Welcome Back Arsenio Hall Burger” named in his honor or invite the Jaws Crew on the show to make his burger for him, the band and some audience members. The whole State of Michigan would watch his show including the coveted demographic age range of 18-59 year-olds. The publicity would be would be HUGE. Local Michigan media will promote his show and he will gain and regain millions of loyal fans. Arsenio Hall visiting Jaws Jumbo Burgers to try the burger named in his honor would be a good, smart and brilliant PR move. He needs to take advantage of EVERY opportunity to capture all the fans he can get and then figure out a way to keep them. Things that make you say humm... Visit www.jaws jumboburgers.net Click on the Arsenio Hall Burger page.
Watch Video All Things Arsenio Hall Episode 3, When asked who Arsenio Hall is, these young guys asks if he was a model or fashion designer.
"http://www.youtube.com/embed/RLpbHNx4YAg
Also Checkout The Making Of The Jay Leno Burger on FOX
http://www.youtube.com/embed/hBrxVike15s"
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An Awesome PR Move For Arsenio Hall
June 25, 2013 at 22:09 PM EDT
