Startups On TV: TechStars Teams Up With Bloomberg To Offer An Inside Look At Building A Business
August 02, 2011 at 07:23 AM EDT
Move over American Idol, and move over Survivor? There's a new reality show (okay, documentary-reality series) in town, but luckily no one's getting voted off the island. In this tech TV version, it's startups and their founders iterating, scrambling through feature sets, and competing for the affections of investors. It's a great premise, as the reality surrounding an early-stage startup can be a kinetic one: It may not quite be the car chase in Bullitt , granted, but it's certainly tense, fast-paced, and, if founders play their cards right, can have significant bearing on the future success of their company (for the better).