TV is coming to the Web and there is nothing that can stop it. Just ask Avner Ronen, the CEO of Web TV startup Boxee . Later tonight, he will announce the general availability of his Boxee Box , a small device you hook up to your TV and the Internet so you can watch video from the Web on your TV. The videos come not only from YouTube, but also from ABC.com, NBC.com, CBS.com, Comedy Central, and many other video sites on the Web. I visited Ronen today at his New York City offices where he gave me a demo of the Boxee Box (more on that in a later post), but we also got into a very interesting discussion about how the major TV networks and media companies are reacting to seeing their Web videos increasingly turning up on large-screen TVs. As he describes in the video below, Ronen argues that the media companies should be more consistent: either charge for videos on the Web or make it free, or go for the freemium model and offer premium video watching experiences on devices like Boxee and the iPad or an additional fee. He reveals that Boxee is working on a payments platform to support such subscription business models on the Boxee service. Watch the video after the jump for more of his thoughts on the matter.