The B&N eReader iPad, iPhone, and PC apps are no more. Instead, B&N now has brand new apps, complete with updated features, but more importantly, new branding. From here on out, it will be called Nook for iPad, Nook for iPhone and lastly, Nook for PC. See what they're doing there? Replacing the B&N branding with that of the Nook just like on the Nook for Android app. Here's a pic of the previous iPad version . Clever, eh?