Whenever a company prepares for a public offering, executives have been known to spend an inordinate amount of time choosing the combination of letters that will serve as the company’s ticker and often nickname within the investment community. To many, the fixation on selecting the perfect ticker seems like an irrational obsession on par with [...] Related Stories: Seven Popular ETF Tickers Every Investor Should Know Inside YAO: A Whole New China ETF Best Performing ETFs Of 2009