I'm not sure any lasting change will come from our series of Scamville posts . For now the most egregious of the social gaming offers are gone, which is a good thing. But none of the big players seem to have felt much pain. And, importantly, Facebook's rules still allow most of the really bad stuff (as long as users are being told in the fine print exactly how they're being screwed). It's only a matter of time before business as usual kicks in. Four companies have felt the wrath of Facebook in the wake of Scamville: Tattoo, Gambit, Social Hour and Social Reach. Facebook doesn't openly talk about the fact that these companies have been "banned," but they've let the app developers know - work with these guys and there will be trouble. Zynga also got a slap on the wrist with the suspension of Fishville for a few days, but their cash cows, like Farmville, were never touched. And that's despite the fact that we showed clear violations of Facebook's rules on Zynga games via DoubleDing, an offer provider that Zynga has some control over. Ultimately only those four companies took a permanent hit. And we're still scratching our heads over Gambit .