Walnut Creek, CA, Oct. 18, 2022 (GLOBE NEWSWIRE) -- Lumens, the premier online design destination for consumers and trade professionals, is pleased to announce Kecia Hielscher as the new Senior Vice President of Merchandising. Overseeing Lumens’ team of merchants, Hielscher is tasked with developing and driving growth as the company continues to expand its global design offerings for customers.
“I’m so excited to welcome Kecia to this role,” says Laura Walsh, CEO of Lumens. “Kecia’s strong analytical and creative skills, her track record of building high-performing teams and extensive experience in the retail space make her an excellent fit as Lumens looks toward its continued growth. I’m looking forward to collaborating with her in this new position.”
Prior to joining Lumens, Hielscher served as Chief Merchandising Officer of home décor and fragrance company, Luminex. Her comprehensive 25 year-career in the retail industry includes previously held positions at Williams-Sonoma, Nordstrom and other internationally influential retailers. She is a graduate of the University of California, Los Angeles.
“I’m thrilled to join Lumens and be part of our strategic growth journey,” says Hielscher, SVP of Merchandising at Lumens. “I look forward to working with the talented team of merchants to drive long-term, profitable growth by executing key initiatives, and leveraging many opportunities around assortment expansion and innovation in the high-end home design space.”
On September 1, Hielscher entered the role of SVP of Merchandising, wherein she will manage the cross-functional Merchandising and Product Content departments to grow and develop the company’s extensive category offerings of decorative lighting, functional lighting, furniture and home décor.
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Lumens | Enlightened by Design
Lumens is North America’s premier destination for modern lighting, furniture and décor, serving trade and contract professionals as well as consumers. We travel the world to source from 350+ global design brands, curating a product assortment that features iconic designs as well as the latest in contemporary interior décor, including exclusive pieces that can’t be found anywhere else. Lumens’ vision to inspire and connect the world with good design has driven the company to be a leader in innovation, delivering a best-in-class customer experience through our website, brand partnerships, editorial content, and team of design experts and ALA-certified product specialists. Founded in the San Francisco Bay Area in 2001 and incorporating the heritage of YLighting, Lumens is part of international group Design Holding. www.lumens.com.
Design Holding, a leading global high-end design group operating a number of legacy brands in the world of luxury furnishings and lighting, with a European cultural heritage. Driven by a purpose of “We design for a beautiful life,” the Group designs for the planet, people and culture.
Ann Petersen Lumens apetersen@lumens.com
