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UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 8-K
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CURRENT REPORT
Pursuant to Section 13 or 15 (d) of the
Securities Exchange Act of 1934
OCTOBER 5, 2004
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Date of report (Date of earliest event reported)
ADVO, INC.
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(Exact name of registrant as specified in its charter)
DELAWARE 1-11720 06-0885252
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(State or other jurisdiction of (Commission file (IRS Employer
incorporation or organization) number) Identification No.)
ONE TARGETING CENTRE, WINDSOR, CONNECTICUT 06095
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(Address of Principal Executive Offices)
Registrant's telephone number, including area code: (860) 285-6100
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Check the appropriate box below if the Form 8-K filing is intended to
simultaneously satisfy the filing obligation of the registrant under any of the
following provisions (see General Instruction A.2. below):
o Written communication pursuant to Rule 425 under the Securities Act (17
CFR 230.425).
o Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR
240.14a-12).
o Pre-commencement communications pursuant to Rule 14d-2(b) under the
Exchange Act (17 CFR 240.14d-2(b)).
o Pre-commencement communications pursuant to Rule 13e-4(c) under the
Exchange Act (17 CFR 240.13e-4(c)).
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ITEM 8.01 OTHER EVENTS
Attached as Exhibit 99.1 is a press release issued by the Company on October 5,
2004.
ITEM 9.01 FINANCIAL STATEMENTS AND EXHIBITS
(c) Exhibits.
Exhibit No. Description
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99.1 Press release dated October 5, 2004, issued by the Company.
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SIGNATURES
Pursuant to the requirements of the Securities Act of 1934, the Registrant
has duly caused this report to be signed on its behalf by the undersigned,
thereunto duly authorized.
ADVO, Inc.
Date: October 6, 2004
By /s/ John D. Speridakos
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John D. Speridakos
Vice President & Controller
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EXHIBIT INDEX
Exhibit No. Description
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99.1 Press release dated October 5, 2004, issued by the Company.