Ownership Submission
FORM 4
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP OF SECURITIES

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934, Section 17(a) of the Public Utility Holding Company Act of 1935 or Section 30(h) of the Investment Company Act of 1940
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(Print or Type Responses)
1. Name and Address of Reporting Person *
Blackstone Management Associates (Cayman) V L.P.
  2. Issuer Name and Ticker or Trading Symbol
Nielsen Holdings N.V. [NLSN]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
_____ Director __X__ 10% Owner
_____ Officer (give title below) _____ Other (specify below)
(Last)
(First)
(Middle)
C/O THE BLACKSTONE GROUP L.P., 345 PARK AVENUE
3. Date of Earliest Transaction (Month/Day/Year)
03/10/2014
(Street)

NEW YORK, NY 10154
4. If Amendment, Date Original Filed(Month/Day/Year)
6. Individual or Joint/Group Filing(Check Applicable Line)
___ Form filed by One Reporting Person
_X_ Form filed by More than One Reporting Person
(City)
(State)
(Zip)
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1.Title of Security
(Instr. 3)
2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code
(Instr. 8)
4. Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4 and 5)
5. Amount of Securities Beneficially Owned Following Reported Transaction(s)
(Instr. 3 and 4)
6. Ownership Form: Direct (D) or Indirect (I)
(Instr. 4)
7. Nature of Indirect Beneficial Ownership
(Instr. 4)
Code V Amount (A) or (D) Price
Common Stock 03/10/2014   S   2,866,125 (1) D $ 46.25 (2) 10,558,018 I See footnotes (1) (3) (10) (11)
Common Stock 03/10/2014   S   90,187 (1) D $ 46.25 (2) 332,226 I See footnotes (1) (4) (10) (11)
Common Stock 03/10/2014   S   18,566 (1) D $ 46.25 (2) 68,393 I See footnotes (1) (5) (10) (11)
Common Stock 03/10/2014   S   2,653,535 (1) D $ 46.25 (2) 9,774,895 I See footnotes (1) (6) (10) (11)
Common Stock 03/10/2014   S   227,268 (1) D $ 46.25 (2) 837,194 I See footnotes (1) (7) (10) (11)
Common Stock 03/10/2014   S   45,867 (1) D $ 46.25 (2) 168,962 I See footnotes (1) (8) (10) (11)
Common Stock 03/10/2014   S   203,284 (1) D $ 46.25 (2) 748,843 I See footnotes (1) (9) (10) (11)

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Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security
(Instr. 3)
2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code
(Instr. 8)
5. Number of Derivative Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4, and 5)
6. Date Exercisable and Expiration Date
(Month/Day/Year)
7. Title and Amount of Underlying Securities
(Instr. 3 and 4)
8. Price of Derivative Security
(Instr. 5)
9. Number of Derivative Securities Beneficially Owned Following Reported Transaction(s)
(Instr. 4)
10. Ownership Form of Derivative Security: Direct (D) or Indirect (I)
(Instr. 4)
11. Nature of Indirect Beneficial Ownership
(Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares

Reporting Owners

Reporting Owner Name / Address Relationships
 Director  10% Owner  Officer  Other
Blackstone Management Associates (Cayman) V L.P.
C/O THE BLACKSTONE GROUP L.P.
345 PARK AVENUE
NEW YORK, NY 10154
    X    
Blackstone LR Associates (Cayman) V Ltd.
C/O THE BLACKSTONE GROUP
345 PARK AVENUE
NEW YORK, NY 10154
    X    
BCP V GP L.L.C.
C/O THE BLACKSTONE GROUP
345 PARK AVENUE
NEW YORK, NY 10154
    X    
Blackstone Holdings III L.P.
C/O THE BLACKSTONE GROUP
345 PARK AVENUE
NEW YORK, NY 10154
    X    
Blackstone Holdings III GP L.P.
C/O THE BLACKSTONE GROUP
345 PARK AVENUE
NEW YORK, NY 10154
    X    
Blackstone Holdings III GP Management L.L.C.
C/O THE BLACKSTONE GROUP
345 PARK AVENUE
NEW YORK, NY 10154
    X    
Blackstone Group L.P.
C/O THE BLACKSTONE GROUP
345 PARK AVENUE
NEW YORK, NY 10154
    X    
Blackstone Group Management L.L.C.
C/O THE BLACKSTONE GROUP
345 PARK AVENUE
NEW YORK, NY 10154
    X    
SCHWARZMAN STEPHEN A
C/O THE BLACKSTONE GROUP L.P.
345 PARK AVENUE
NEW YORK, NY 10154
    X    

Signatures

 BLACKSTONE MANAGEMENT ASSOCIATES (CAYMAN) V L.P.; By: BCP V GP L.L.C., its general partner, By: /s/ John G. Finley, Chief Legal Officer   03/12/2014
**Signature of Reporting Person Date

 BLACKSTONE LR ASSOCIATES (CAYMAN) V LTD., By: /s/ John G. Finley, Director   03/12/2014
**Signature of Reporting Person Date

 BCP V GP L.L.C., By: /s/ John G. Finley, Chief Legal Officer   03/12/2014
**Signature of Reporting Person Date

 BLACKSTONE HOLDINGS III L.P.; By: Blackstone Holdings III GP L.P., its general partner; By: Blackstone Holdings III GP Management L.L.C., its general partner, By: /s/ John G. Finley, Chief Legal Officer   03/12/2014
**Signature of Reporting Person Date

 BLACKSTONE HOLDINGS III GP L.P.; By: Blackstone Holdings III GP Management L.L.C., its general partner, By: /s/ John G. Finley, Chief Legal Officer   03/12/2014
**Signature of Reporting Person Date

 BLACKSTONE HOLDINGS III GP MANAGEMENT L.L.C., By: /s/ John G. Finley, Chief Legal Officer   03/12/2014
**Signature of Reporting Person Date

 THE BLACKSTONE GROUP L.P.; By: Blackstone Group Management L.L.C., its general partner, By: /s/ John G. Finley, Chief Legal Officer   03/12/2014
**Signature of Reporting Person Date

 BLACKSTONE GROUP MANAGEMENT L.L.C., By: /s/ John G. Finley, Chief Legal Officer   03/12/2014
**Signature of Reporting Person Date

 /s/ Stephen A. Schwarzman for STEPHEN A SCHWARZMAN   03/12/2014
**Signature of Reporting Person Date

Explanation of Responses:

* If the form is filed by more than one reporting person, see Instruction 4(b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations. See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
(1) These shares represent shares of common stock that were sold or are held by Valeon Acquisition Holding (Luxembourg) S.a.r.l. ("Luxco").
(2) This amount represents the secondary price per share of the Issuer's common stock received by Luxco in an underwritten secondary block trade.
(3) The securities are attributable to Blackstone Capital Partners (Cayman) V L.P ("BCP V") through its ownership of securities of Luxco.
(4) The securities are attributable to Blackstone Family Investment Partnership (Cayman) V L.P ("BFIP V") through its ownership of securities of Luxco.
(5) The securities are attributable to Blackstone Participation Partnership (Cayman) V L.P ("BPPV") through its ownership of securities of Luxco.
(6) The securities are attributable to Blackstone Capital Partners (Cayman) V-A, L.P ("BCP V-A") through its ownership of securities of Luxco.
(7) The securities are attributable to BCP (Cayman) V-S L.P ("BCP V-S") through its ownership of securities of Luxco.
(8) The securities are attributable to BCP V Co-Investors (Cayman) L.P ("BCPVC") through its ownership of securities of Luxco.
(9) The securities are attributable to Blackstone Family Investment Partnership (Cayman) V-SMD L.P ("BFIP V-SMD") through its ownership of securities of Luxco.
(10) Blackstone Management Associates (Cayman) V.L.P. ("BMA") is the general partner of each of BCP V, BCP V-A, BCP V-S and BCPVC, Blackstone LR Associates (Cayman) V Ltd ("BLRA") and BCP V GP L.L.C. are the general partners of BMA. The general partner of each of BFIP V and BPPV is BCP V GP L.L.C. The general partner of BFIP V-SMD is Blackstone Family GP L.L.C. Blackstone Holdings III L.P. is the sole member of BCP V GP L.L.C. The general partner of Blackstone Holdings III L.P. is Blackstone Holdings III GP L.P. The general partner of Blackstone Holdings III GP L.P. is Blackstone Holdings III GP Management L.L.C.
(11) The sole member of Blackstone Holdings III GP Management L.L.C. is The Blackstone Group L.P. The general partner of The Blackstone Group L.P. is Blackstone Group Management L.L.C. Blackstone Group Management L.L.C. is wholly owned by Blackstone's senior managing directors and controlled by its founder, Stephen A. Schwarzman. Mr. Schwarzman is director and controlling person of BLRA. Blackstone Family GP L.L.C. is controlled by its founding member, Mr. Schwarzman.
 
Remarks:
Due to the limitations of the Securities and Exchange Commission's EDGAR system, Blackstone Capital Partners (Cayman) V L.P., Blackstone Family Investment Partnership (Cayman) V L.P., Blackstone Participation Partnership (Cayman) V L.P., Blackstone Capital Partners (Cayman) V-A, L.P., BCP (Cayman) V-S L.P. BCP V Co-Investors (Cayman) L.P., Blackstone Family GP L.L.C. and Blackstone Family Invesment Partnership (Cayman) V-SMD L.P. have filed a separate Form 4. Each of the Reporting Persons disclaims beneficial ownership of the securities reported herein, except to the extent of such Reporting, Person's pecuniary interest therein. The filing of this statement shall not be deemed to be an admission that, for purposes of Section 16 of the Securities Exchange Act of 1934 or otherwise, the Reporting Persons are the beneficial owners of any securities reported herein.

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