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September 01, 2020 10:18am
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After 10 years of F1 racing in Austin, Tavo Hellmund reflects on how he brought world's top motorsport to Texas

Tavo Hellmund has garnered some grandiose titles in the past decade, from "F1's billion-dollar man" to "North America's F1 hero." But, at the most basic level, the Austin businessman and entrepreneur remains a humble race promoter. The races he's promoting just happen to be for the world's most popular and technologically advanced motorsport. Get to know the man who pursued the idea of bringing Formula One to Texas, and hear his tips for accomplishing huge projects that take years to come to fruition.
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