sv1
As filed with the Securities and Exchange
Commission on November 8, 2010
Registration
No. 333-
UNITED STATES SECURITIES AND
EXCHANGE COMMISSION
Washington, D.C.
20549
Form S-1
REGISTRATION
STATEMENT
UNDER
THE SECURITIES ACT OF
1933
GREEN DOT
CORPORATION
(Exact name of Registrant as
specified in its charter)
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Delaware
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6199
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95-4766827
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(State or other jurisdiction
of
incorporation or organization)
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(Primary standard industrial
classification code number)
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(I.R.S. employer
identification no.)
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605 East Huntington Drive, Suite 205
Monrovia, CA 91016
(626) 739-3942
(Address, including zip code,
and telephone number, including area code, of Registrants
principal executive offices)
John C. Ricci
General Counsel
Green Dot Corporation
605 East Huntington Drive, Suite 205
Monrovia, CA 91016
(626) 739-3942
(Name, address, including zip
code, and telephone number, including area code, of agent for
service)
Copies to:
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Laird H. Simons III, Esq.
William L. Hughes, Esq.
James D. Evans, Esq.
Fenwick & West LLP
801 California Street
Mountain View, CA 94041
(650) 988-8500
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William V. Fogg, Esq.
Daniel A. OShea, Esq.
Cravath, Swaine & Moore LLP
Worldwide Plaza
825 Eighth Avenue
New York, NY 10019
(212) 474-1000
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Approximate date of commencement of proposed sale to the
public: As soon as practicable after the effective date of
this Registration Statement.
If any of the securities being registered on this Form are to be
offered on a delayed or continuous basis pursuant to
Rule 415 under the Securities Act of 1933, check the
following
box. o
If this Form is filed to register additional securities for an
offering pursuant to Rule 462(b) under the Securities Act of
1933, check the following box and list the Securities Act
registration statement number of the earlier effective
registration statement for the same
offering. o
If this Form is a post-effective amendment filed pursuant to
Rule 462(c) under the Securities Act of 1933, check the
following box and list the Securities Act registration statement
number of the earlier effective registration statement for the
same
offering. o
If this Form is a post-effective amendment filed pursuant to
Rule 462(d) under the Securities Act of 1933, check the
following box and list the Securities Act registration statement
number of the earlier effective registration statement for the
same
offering. o
Indicate by check mark whether the registrant is a large
accelerated filer, an accelerated filer, a non-accelerated
filer, or a smaller reporting company. See the definitions of
large accelerated filer, accelerated
filer and smaller reporting company in
Rule 12b-2 of the Exchange Act. (Check one):
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Large
accelerated filer
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Accelerated filer
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Non-accelerated filer
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Smaller reporting company
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(Do
not check if a smaller reporting company)
CALCULATION OF
REGISTRATION FEE
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Proposed Maximum
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Amount of
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Title of Each Class of
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Aggregate
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Registration
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Securities to be Registered
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Offering Price(1)
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Fee
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Class A Common Stock, par value $0.001 per share
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$100,000,000
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$7,130
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(1)
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Estimated solely for the purpose of
calculating the amount of the registration fee pursuant to
Rule 457(o) under the Securities Act of 1933.
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The Registrant hereby amends this Registration Statement on
such date or dates as may be necessary to delay its effective
date until the Registrant shall file a further amendment that
specifically states that this Registration Statement shall
thereafter become effective in accordance with Section 8(a)
of the Securities Act of 1933 or until the Registration
Statement shall become effective on such date as the Commission,
acting pursuant to said Section 8(a), may determine.
The
information in this preliminary prospectus is not complete and
may be changed. The selling stockholders may not sell these
securities until the registration statement filed with the
Securities and Exchange Commission is effective. This
preliminary prospectus is not an offer to sell these securities,
and neither we nor the selling stockholders are soliciting an
offer to buy these securities, in any state where the offer or
sale is not permitted.
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PRELIMINARY
PROSPECTUS
Subject
to completion, dated November 8, 2010
Shares
Class
A Common Stock
The selling
stockholders identified in this prospectus are selling all of
the shares
of our Class A common stock offered hereby and will receive
all of the proceeds from this offering. We will not receive any
proceeds from the sale of shares of our Class A common
stock in this offering.
We have two
classes of authorized common stock Class A
common stock and Class B common stock. The rights of the
holders of our Class A common stock and our Class B
common stock are virtually identical, except with respect to
voting and conversion. Each share of our Class A common
stock is entitled to one vote per share. Each share of our
Class B common stock is entitled to ten votes per share and
is convertible at any time into one share of our Class A
common stock.
Our
Class A common stock is listed on the NYSE under the symbol
GDOT. On November 8, 2010, the last reported
sale price of our Class A common stock on the NYSE was
$53.96 per share.
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Per
Share
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Total
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Public offering price
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$
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$
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Underwriting discounts and commissions
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$
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$
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Proceeds to the selling stockholders, before expenses
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$
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$
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The selling
stockholders have granted the underwriters an option, for a
period of 30 days from the date of this prospectus, to
purchase from them up
to
additional shares of our Class A common stock to cover
over-allotments, if any.
Investing
in our Class A common stock involves a high degree of risk.
See Risk Factors beginning on page 10 of this
prospectus.
Neither the
Securities and Exchange Commission nor any state securities
commission has approved or disapproved of these securities or
passed on the adequacy or accuracy of this prospectus. Any
representation to the contrary is a criminal offense.
Delivery of
the shares of our Class A common stock will be made on or
about ,
2010.
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J.P.
Morgan |
Morgan Stanley |
, 2010
TABLE OF
CONTENTS
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F-1
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You should rely only on the information contained in this
prospectus or in any free writing prospectus prepared by or on
behalf of us and delivered or made available to you. Neither we
nor the selling stockholders have authorized anyone to provide
you with information different from that contained in this
prospectus. The selling stockholders are offering to sell, and
seeking offers to buy, shares of our Class A common stock
only in jurisdictions where offers and sales are permitted. The
information contained in this prospectus is accurate only as of
the date of this prospectus, regardless of the time of delivery
of this prospectus or of any sale of our Class A common
stock. Our business, financial condition, results of operations
and prospects may have changed since that date.
No action is being taken in any jurisdiction outside the United
States to permit a public offering of our Class A common
stock or possession or distribution of this prospectus in that
jurisdiction. Persons who come into possession of this
prospectus in jurisdictions outside the United States are
required to inform themselves about and to observe any
restrictions as to this offering and the distribution of this
prospectus applicable to that jurisdiction.
PROSPECTUS
SUMMARY
This summary highlights selected information contained
elsewhere in this prospectus. This summary does not contain all
the information you should consider before investing in our
Class A common stock. You should read the entire prospectus
carefully, including the section entitled Risk
Factors and our consolidated financial statements and
related notes included elsewhere in this prospectus, before
making an investment in our Class A common stock.
Green Dot
Corporation
Green Dot is a leading prepaid financial services company
providing simple, low-cost and convenient money management
solutions to a broad base of U.S. consumers. We believe
that we are the leading provider of general purpose reloadable
prepaid debit cards in the United States and that our Green Dot
Network is the leading prepaid reload network in the United
States. We sell our cards and offer our reload services
nationwide at approximately 50,000 retail store locations, which
provide consumers convenient access to our products and
services. Our technology platform, Green PlaNET, provides
essential functionality, including
point-of-sale
connectivity and interoperability with Visa, MasterCard and
other payment or funds transfer networks, and compliance and
other capabilities to our Green Dot Network, enabling real-time
transactions in a secure environment. The combination of our
innovative products, broad retail distribution and proprietary
technology creates powerful network effects, which we believe
enhance the value we deliver to our customers, retail
distributors and other participants in our network.
We were an early pioneer in the development of general purpose
reloadable prepaid debit cards, or GPR cards, and associated
reload services, which collectively we refer to as prepaid
financial services. GPR cards are designed for general spending
purposes and can be used anywhere the cards applicable
payment network, such as Visa or MasterCard, is accepted, but,
unlike gift cards, can be reloaded with additional funds for
ongoing, long-term use. Our GPR cards are issued as Visa- or
MasterCard-branded cards and are accepted worldwide by merchants
and other businesses belonging to the applicable payment
network, including for bill payments, online shopping, everyday
store purchases and ATM withdrawals. We believe that we are the
leading provider of GPR cards in the United States based on the
3.3 million active cards in our portfolio as of
September 30, 2010, which we define as cards that have had
a purchase, reload or ATM withdrawal transaction during the
previous
90-day
period.
We have built strong distribution and marketing relationships
with many significant retail chains, including Walmart,
Walgreens, CVS, Rite Aid, 7-Eleven, Kroger, K-Mart, Meijer and
Radio Shack. These retail chains provide consumers with
convenient locations to purchase and reload our cards. In
addition, any holder of a GPR card issued by a member of our
reload network may reload that card at any one of those
locations. Currently, there are over 100 third-party prepaid
card programs that use our nationwide reload network to
facilitate reloading by their cardholders. In 2009, we entered
into an agreement with PayPal whereby its customers can add
funds to any new or existing PayPal account through our reload
network at all retail locations where we sell our products and
services, but to date we have not generated significant
operating revenues from our relationship with PayPal. In fiscal
2009, the gross dollar volume loaded to our GPR card and reload
products was $4.7 billion, an increase of 67% over fiscal
2008.
We have developed a business model with powerful network
effects. Growth in the number of our product and service
offerings or our network participants, which include consumers,
retail distributors and businesses that accept reloads or
payments through the Green Dot Network, enhances the value we
deliver to all network participants. Our technology platform,
Green PlaNET, enables network participants to communicate and
complete transactions rapidly and securely through our reload
network or third-party payment or funds transfer networks, and
is a central component of our network-based business model.
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For the years ended July 31, 2007, 2008 and 2009, the five
months ended December 31, 2009 and the nine months ended
September 30, 2010, our total operating revenues were
$83.6 million, $168.1 million, $234.8 million,
$112.8 million and $272.0 million, respectively. In
the same periods, we generated operating income of
$1.2 million, $29.2 million, $63.7 million,
$23.3 million and $56.7 million, respectively.
Industry
Overview
Prepaid cards have emerged as an attractive product within the
electronic payments industry. They are easy for consumers to
understand and use because they work in a manner similar to
traditional debit cards, allowing the cardholder to use a
conventional plastic card linked to an account established at a
financial institution. According to Mercator Advisory
Groups Prepaid Market Forecasts 2010 to 2013
research report, $28.6 billion was loaded onto GPR cards in
the United States in 2009 and $201.9 billion is expected to
be loaded onto GPR cards in the United States in 2013,
reflecting a 63% compound annual growth rate during that
four-year period. We believe that this growth in the use of GPR
cards will contribute to a substantial increase in the demand
for prepaid financial services.
The prepaid financial services industry is fragmented and its
products are relatively early in their life cycles. Vendors
generally do not have a broad set of product and service
offerings or capabilities, and no single vendor currently
provides all of the elements that are necessary to establish and
operate a GPR card program. We believe this creates a
significant opportunity for a vertically-integrated provider
with a broad suite of innovative products and services.
Our Competitive
Strengths
Our combination of innovative products and marketing expertise,
a known brand name, a nationwide retail distribution presence
and proprietary technology supports our network-based business
model and has enabled us to become a leading provider of prepaid
financial services in the United States. Our strengths include:
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Innovative Product and Marketing Expertise. We
are an innovator in the development, merchandising and marketing
of prepaid financial services. We believe we were the first
company to combine the products, technology platform and
distribution channel required to make retailer-distributed GPR
cards a viable product offering. Our consumer focus has led us
to enhance our product packaging and product displays in retail
locations to educate consumers and promote our products and
services more effectively. We believe that we have the strongest
brand in the prepaid financial services industry, and we
continue to build brand awareness using national television
advertising.
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Leading Retail Distribution. We have
established a nationwide retail distribution network, consisting
of approximately 50,000 retail store locations, which gives us
access to the vast majority of the U.S. population.
According to a Scarborough Research survey, which was conducted
between February 2009 and March 2010, 94% of U.S. adult
respondents had shopped at one or more of the stores of our
current retail distributors within the prior twelve months.
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Leading Reload Network in the United
States. We believe our Green Dot Network is the
leading reload network for prepaid cards in the United States.
We also believe that it can be expanded and adapted to many new
and evolving applications in the electronic payments industry.
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Proprietary Technology. Green PlaNET, our
centralized processing platform, includes a variety of
proprietary software applications that, together with
third-party applications, run our front-end, back-end,
anti-fraud, regulatory compliance and customer service
processing systems. It enables us to develop, distribute and
support a variety of products and services effectively.
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This platform also enables our cards and Green Dot Network
to interoperate with Visa, MasterCard and other payment or funds
transfer networks, allowing our cardholders to make purchases
and complete other transactions.
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Business Model with Powerful Network
Effects. The combination of our broad group of
products and services, large portfolio of active cards,
nationwide footprint of retail distributors and proprietary
technology creates powerful network effects. Growth in the
number of our product and service offerings or network
participants enhances the value we deliver to all network
participants. For example, we are able to attract retail
distributors because of the large number of consumers who
actively use our reload network. We believe the breadth and
depth of our network would be difficult to replicate and
represents a significant competitive advantage, as well as a
barrier to entry for potential competitors.
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Vertical Integration. We believe that we are
more vertically integrated than our competitors, based on our
distribution capabilities, processing platform, program
management skills and proprietary reload network. Whereas we
have built our offerings primarily around our own
internally-developed capabilities, none of our competitors has
been able to offer products and services similar to ours without
collaborating with third parties to provide one or more of the
essential features of prepaid financial service offerings, such
as program management or the reload network. Our vertical
integration has allowed us to reduce costs across our operations
and, we expect, will continue to provide us with opportunities
to reduce operational costs in the future. It also enables us to
scale our business quickly in response to rising demand and to
ensure high-quality service for our customers.
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Strong Regulatory and Compliance
Infrastructure. We employ a proactive approach to
licensing, regulatory and compliance matters, which we believe
provides us with an important competitive advantage. We believe
that this has helped us develop strong relationships with
leading retailers and financial institutions and has prepared us
well for changes in the regulatory environment.
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Our
Strategy
The key components of our strategy include:
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Increasing the Number of Network
Participants. We intend to enhance the network
effects in our business model in the following ways:
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attracting new users by introducing new products, improving
current products and promoting our products;
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expanding and strengthening our distribution by establishing
relationships with additional high-quality retail chains and
accelerating our entry into new distribution channels; and
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adding businesses that accept reloads or payments through, and
applications for, the Green Dot Network by continuing to enroll
additional third-party prepaid card program providers in our
reload network and to identify additional uses for our reload
networks cash transfer technology.
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Increasing Revenue per Customer. We intend to
pursue greater revenue per customer by improving cardholder
retention, increasing card usage and increasing adoption of
optional revenue-generating services.
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Improving Operating Efficiencies. We intend to
leverage our growing scale and vertical integration to generate
incremental operating efficiencies, which will provide us with
the flexibility to engage in new marketing programs, reduce
pricing and make other investments in our business to maintain
our leadership position.
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Broadening Brand and Product Awareness. We
intend to broaden awareness of the Green Dot brand and our
products and services through national television advertising,
online advertising and ongoing enhancements to our packaging and
merchandising.
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Acquiring a Bank and Complementary
Businesses. We intend to pursue acquisitions that
will help us achieve our strategic objectives, particularly
those designed to improve operating revenue growth and operating
efficiencies. In February 2010, we entered into a definitive
agreement to acquire Utah-based Bonneville Bancorp, a bank
holding company, and its subsidiary commercial bank, Bonneville
Bank, for an aggregate cash purchase price of approximately
$15.7 million, and filed applications with the appropriate
federal and state regulators seeking approvals for this
transaction. While there can be no assurance that we will obtain
these approvals or our bank acquisition will close, we currently
expect to complete this acquisition during the fourth quarter of
calendar 2010. We believe this acquisition will increase the
efficiency with which we introduce and manage potential new
products and services, reduce the risk that we would be
negatively impacted by changes in the business practices of the
banks that issue our cards, reduce the sponsorship and service
fees and other expenses that we pay to third parties, and allow
us to serve our customers better and more efficiently through a
more vertically integrated platform.
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Risks Affecting
Us
Our business is subject to numerous risks, which are highlighted
in the section entitled Risk Factors immediately
following this prospectus summary. These risks represent
challenges to the successful implementation of our strategy and
to the growth and future profitability of our business. These
risks include:
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our growth rates may decline in the future;
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operating revenues derived from sales at Walmart and from our
three other largest retail distributors, as a group, represented
63%, and 20%, respectively, of our total operating revenues and
64% and 19%, respectively, of our total operating revenues,
excluding stock-based retailer incentive compensation, for the
nine months ended September 30, 2010, and the loss of
operating revenues from any of these retail distributors would
adversely affect our business;
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our future success depends upon our retail distributors
active and effective promotion of our products and services, but
their interests and operational decisions might not always align
with our interests;
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the industry in which we compete is highly competitive and has a
number of major participants, which could adversely affect our
operating revenue growth; and
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we operate in a highly regulated environment; failure to comply
with applicable laws or regulations, or changes in those laws or
regulations that adversely affect our operating methods or
economics (e.g., reducing interchange rates), could negatively
impact our business.
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Corporate History
and Information
We were incorporated in Delaware in October 1999 as Next Estate
Communications, Inc. and changed our name to Green Dot
Corporation in October 2005. Our principal executive offices are
located at 605 East Huntington Drive, Suite 205, Monrovia,
California 91016, and our telephone number is
(626) 739-3942.
Our website address is www.greendot.com. The information on, or
that can be accessed through, our website is not incorporated by
reference into this prospectus and should not be considered to
be a part of this prospectus.
Unless otherwise indicated, the terms Green Dot,
we, us and our refer to
Green Dot Corporation, a Delaware corporation, together with its
consolidated subsidiaries, the term prepaid
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cards refers to prepaid debit cards and the term our
cards refers to our Green Dot-branded and co-branded GPR
cards. In addition, prepaid financial services
refers to GPR cards and associated reload services, a segment of
the prepaid card industry.
In September 2009, we changed our fiscal year-end from July 31
to December 31. Throughout this prospectus, references to
fiscal 2007, fiscal 2008 and
fiscal 2009 are to the fiscal years ended
July 31, 2007, 2008 and 2009, respectively.
Green Dot and MoneyPak are our registered trademarks in the
United States, and the Green Dot logo is our trademark. Other
trademarks appearing in this prospectus are the property of
their respective holders.
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The
Offering
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Class A common stock offered by the selling stockholders |
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shares |
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Class A common stock to be outstanding after this offering |
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shares |
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Class B common stock to be outstanding after this offering |
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shares(1) |
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Total Class A and Class B common stock to be
outstanding after this offering |
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shares |
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Voting rights |
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We have two classes of authorized common stock
Class A common stock and Class B common stock. The
rights of the holders of our Class A and Class B
common stock are virtually identical, except with respect to
voting and conversion. The holders of our Class B common
stock are entitled to ten votes per share, and the holders of
our Class A common stock are entitled to one vote per
share. The holders of our Class A common stock and
Class B common stock will vote together as a single class
on all matters submitted to a vote of our stockholders, unless
otherwise required by law. Each share of our Class B common
stock is convertible into one share of our Class A common
stock at any time and will convert automatically upon certain
transfers or the date that the total number of shares of
Class B common stock outstanding represents less than 10%
of the total number of shares of Class A and Class B
common stock outstanding. See Description of Capital
Stock. |
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Use of proceeds |
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The selling stockholders are selling all of the shares in this
offering. We will not receive any proceeds from the sale of
shares by the selling stockholders. See Use of
Proceeds. |
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Dividends |
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We have never declared or paid any cash dividends on our capital
stock, and we do not currently intend to pay any cash dividends
on our Class A common stock for the foreseeable future. |
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NYSE symbol |
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GDOT |
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The shares of our Class B common stock outstanding after
this offering will represent
approximately % of the total number
of shares of our Class A and Class B common stock
outstanding after this offering
and % of the combined voting power
of our Class A and Class B common stock outstanding
after this offering. |
The number of shares of our Class A and Class B common
stock to be outstanding after this offering represents the
shares outstanding as of September 30, 2010, after giving
effect to the issuance
of shares
of Class B common stock to be acquired by certain selling
stockholders
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through option exercises at the closing of this offering in
order to sell the underlying shares of Class A common stock
in this offering, and excludes:
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shares of our
Class B common stock issuable upon the exercise of stock
options outstanding as of September 30, 2010 with a
weighted average exercise price of
$ per share (other
than shares
that we expect to be sold in this offering by certain selling
stockholders upon the exercise of vested stock options and the
conversion of the shares received into shares of our
Class A common stock);
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4,283,456 shares of our Class B common stock issuable
upon the exercise of a warrant outstanding as of
September 30, 2010, with an exercise price of $23.70 per
share, that is exercisable only upon the achievement of
performance goals specified in our arrangement with PayPal, Inc.;
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50,000 shares of our Class A common stock issuable
upon the exercise of stock options granted after
September 30, 2010 with an exercise price of $46.15 per
share; and
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2,200,000 shares of our Class A common stock reserved
for issuance under our 2010 Equity Incentive Plan and our 2010
Employee Stock Purchase Plan (including 79,500 shares of
our Class A common stock issuable upon the exercise of
stock options outstanding as of September 30, 2010 with an
exercise price of $36.00 per share, and the shares described in
the immediately preceding bullet), each of which contains
provisions that will automatically increase its share reserve
each year, as more fully described in Executive
Compensation Employee Benefit Plans.
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Except as otherwise indicated, all information in this
prospectus assumes:
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the conversion by the selling stockholders
of shares
of our Class B common stock into a like number of shares of
our Class A common stock immediately prior to the
completion of this offering; and
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no exercise by the underwriters of their option to purchase up
to an
additional
shares of our Class A common stock from the selling
stockholders in this offering.
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7
Summary
Consolidated Financial and Other Data
The following tables present summary historical financial data
for our business. You should read this information together with
Selected Consolidated Financial Data,
Managements Discussion and Analysis of Financial
Condition and Results of Operations and our consolidated
financial statements and related notes, each included elsewhere
in this prospectus.
We derived the statement of operations data for the years ended
July 31, 2007, 2008 and 2009 and for the five months ended
December 31, 2009 from our audited consolidated financial
statements included elsewhere in this prospectus. We derived the
statement of operations data for the nine months ended
September 30, 2009 and 2010 and the balance sheet data as
of September 30, 2010 from our unaudited consolidated
financial statements included elsewhere in this prospectus,
which have been prepared on a consistent basis with our audited
consolidated financial statements. We derived the statement of
operations data for the years ended July 31, 2005 and 2006
from our unaudited consolidated financial statements not
included in this prospectus. In the opinion of our management,
our unaudited financial data reflect all adjustments, consisting
of normal and recurring adjustments, necessary for a fair
statement of our results for those periods. Our historical
results are not necessarily indicative of our results to be
expected in any future period.
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|
|
|
|
Five Months
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Ended
|
|
|
Nine Months
|
|
|
|
Year Ended July 31,
|
|
|
December 31,
|
|
|
Ended September 30,
|
|
|
|
2005
|
|
|
2006
|
|
|
2007
|
|
|
2008
|
|
|
2009
|
|
|
2009
|
|
|
2009
|
|
|
2010
|
|
|
|
(Unaudited)
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
(Unaudited)
|
|
|
|
(In thousands, except per share amounts)
|
|
|
Consolidated Statement of Operations Data:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Operating revenues:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Card revenues
|
|
$
|
21,771
|
|
|
$
|
36,359
|
|
|
$
|
45,717
|
|
|
$
|
91,233
|
|
|
$
|
119,356
|
|
|
$
|
50,895
|
|
|
$
|
93,011
|
|
|
$
|
124,978
|
|
Cash transfer revenues
|
|
|
12,064
|
|
|
|
20,616
|
|
|
|
25,419
|
|
|
|
45,310
|
|
|
|
62,396
|
|
|
|
30,509
|
|
|
|
49,383
|
|
|
|
73,630
|
|
Interchange revenues
|
|
|
5,705
|
|
|
|
9,975
|
|
|
|
12,488
|
|
|
|
31,583
|
|
|
|
53,064
|
|
|
|
31,353
|
|
|
|
46,554
|
|
|
|
81,106
|
|
Stock-based retailer incentive compensation(1)
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
(7,673
|
)
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Total operating revenues
|
|
|
39,540
|
|
|
|
66,951
|
|
|
|
83,624
|
|
|
|
168,126
|
|
|
|
234,816
|
|
|
|
112,757
|
|
|
|
188,948
|
|
|
|
272,041
|
|
Operating expenses:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Sales and marketing expenses
|
|
|
19,148
|
|
|
|
28,660
|
|
|
|
38,838
|
|
|
|
69,577
|
|
|
|
75,786
|
|
|
|
31,333
|
|
|
|
52,430
|
|
|
|
87,777
|
|
Compensation and benefits expenses(2)
|
|
|
11,584
|
|
|
|
18,499
|
|
|
|
20,610
|
|
|
|
28,303
|
|
|
|
40,096
|
|
|
|
26,610
|
|
|
|
32,827
|
|
|
|
50,474
|
|
Processing expenses
|
|
|
6,990
|
|
|
|
8,547
|
|
|
|
9,809
|
|
|
|
21,944
|
|
|
|
32,320
|
|
|
|
17,480
|
|
|
|
27,092
|
|
|
|
43,131
|
|
Other general and administrative expenses
|
|
|
6,521
|
|
|
|
10,077
|
|
|
|
13,212
|
|
|
|
19,124
|
|
|
|
22,944
|
|
|
|
14,020
|
|
|
|
18,721
|
|
|
|
33,997
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Total operating expenses
|
|
|
44,243
|
|
|
|
65,783
|
|
|
|
82,469
|
|
|
|
138,948
|
|
|
|
171,146
|
|
|
|
89,443
|
|
|
|
131,070
|
|
|
|
215,379
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Operating income
|
|
|
(4,703
|
)
|
|
|
1,168
|
|
|
|
1,155
|
|
|
|
29,178
|
|
|
|
63,670
|
|
|
|
23,314
|
|
|
|
57,878
|
|
|
|
56,662
|
|
Interest income
|
|
|
300
|
|
|
|
301
|
|
|
|
771
|
|
|
|
665
|
|
|
|
396
|
|
|
|
115
|
|
|
|
179
|
|
|
|
269
|
|
Interest expense
|
|
|
(474
|
)
|
|
|
(823
|
)
|
|
|
(625
|
)
|
|
|
(247
|
)
|
|
|
(1
|
)
|
|
|
(2
|
)
|
|
|
(3
|
)
|
|
|
(48
|
)
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Income before income taxes
|
|
|
(4,877
|
)
|
|
|
645
|
|
|
|
1,301
|
|
|
|
29,596
|
|
|
|
64,065
|
|
|
|
23,427
|
|
|
|
58,054
|
|
|
|
56,883
|
|
Income tax expense (benefit)
|
|
|
|
|
|
|
111
|
|
|
|
(3,346
|
)
|
|
|
12,261
|
|
|
|
26,902
|
|
|
|
9,764
|
|
|
|
24,344
|
|
|
|
22,589
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Net income
|
|
|
(4,877
|
)
|
|
|
535
|
|
|
|
4,647
|
|
|
|
17,335
|
|
|
|
37,163
|
|
|
|
13,663
|
|
|
|
33,710
|
|
|
|
34,294
|
|
Dividends, accretion and allocated earnings of preferred stock
|
|
|
|
|
|
|
(367
|
)
|
|
|
(5,157
|
)
|
|
|
(13,650
|
)
|
|
|
(29,000
|
)
|
|
|
(9,170
|
)
|
|
|
(22,886
|
)
|
|
|
(16,094
|
)
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Net income (loss) allocated to common stockholders
|
|
$
|
(4,877
|
)
|
|
$
|
168
|
|
|
$
|
(510
|
)
|
|
$
|
3,685
|
|
|
$
|
8,163
|
|
|
$
|
4,493
|
|
|
$
|
10,824
|
|
|
$
|
18,200
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Basic earnings (loss) per common share:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Class A common stock
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
$
|
0.87
|
|
Class B common stock
|
|
$
|
(0.48
|
)
|
|
$
|
0.02
|
|
|
$
|
(0.05
|
)
|
|
$
|
0.34
|
|
|
$
|
0.68
|
|
|
$
|
0.37
|
|
|
$
|
0.90
|
|
|
$
|
0.87
|
|
Basic weighted-average common shares issued and outstanding
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Class A common stock
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
1,442
|
|
Class B common stock
|
|
|
10,228
|
|
|
|
10,873
|
|
|
|
11,100
|
|
|
|
10,757
|
|
|
|
12,036
|
|
|
|
12,222
|
|
|
|
12,046
|
|
|
|
18,232
|
|
Diluted earnings (loss) per common share:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Class A common stock
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
$
|
0.81
|
|
Class B common stock
|
|
$
|
(0.48
|
)
|
|
$
|
0.01
|
|
|
$
|
(0.05
|
)
|
|
$
|
0.26
|
|
|
$
|
0.52
|
|
|
$
|
0.29
|
|
|
$
|
0.70
|
|
|
$
|
0.81
|
|
Diluted weighted-average diluted common shares issued and
outstanding
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Class A common stock
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
22,884
|
|
Class B common stock
|
|
|
10,228
|
|
|
|
13,194
|
|
|
|
11,100
|
|
|
|
14,154
|
|
|
|
15,712
|
|
|
|
15,425
|
|
|
|
15,545
|
|
|
|
21,441
|
|
8
|
|
|
(1) |
|
Represents the recorded fair value of the shares for which our
right to repurchase has lapsed pursuant to the terms of the
agreement under which we issued approximately 2.2 million
shares of our Class A common stock to Walmart. See
Managements Discussion and Analysis of Financial
Condition and Results of Operations
Overview May 2010 Changes to Our Relationship with
Walmart for more information. Prior to the three months
ended June 30, 2010, we did not incur any stock-based
retailer incentive compensation expense. |
|
(2) |
|
Includes stock-based compensation expense of $0, $0, $156,000,
$1.2 million and $2.5 million for the years ended
July 31, 2005, 2006, 2007, 2008 and 2009, respectively,
$6.8 million for the five months ended December 31,
2009 and $2.0 million and $5.2 million for the nine
months ended September 30, 2009 and 2010, respectively. |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Five Months
|
|
|
Nine Months
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Ended
|
|
|
Ended
|
|
|
|
Year Ended July 31,
|
|
|
December 31,
|
|
|
September 30,
|
|
|
|
2005
|
|
|
2006
|
|
|
2007
|
|
|
2008
|
|
|
2009
|
|
|
2009
|
|
|
2010
|
|
|
|
|
|
|
|
|
|
(Dollars in thousands)
|
|
|
|
|
|
|
|
|
|
|
|
Statistical Data (Unaudited):
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Number of GPR cards activated
|
|
|
428,737
|
|
|
|
721,561
|
|
|
|
894,295
|
|
|
|
2,167,004
|
|
|
|
3,106,923
|
|
|
|
2,105,908
|
|
|
|
4,735,792
|
|
Number of cash transfers
|
|
|
2,262,854
|
|
|
|
4,055,775
|
|
|
|
4,992,956
|
|
|
|
9,153,119
|
|
|
|
14,084,458
|
|
|
|
8,188,264
|
|
|
|
19,227,426
|
|
Number of active cards as of period end(1)
|
|
|
289,086
|
|
|
|
428,300
|
|
|
|
625,165
|
|
|
|
1,270,072
|
|
|
|
2,056,828
|
|
|
|
2,685,975
|
|
|
|
3,279,232
|
|
Gross dollar volume(2)
|
|
$
|
414,910
|
|
|
$
|
801,956
|
|
|
$
|
1,134,175
|
|
|
$
|
2,831,278
|
|
|
$
|
4,702,914
|
|
|
$
|
2,734,087
|
|
|
$
|
7,736,236
|
|
|
|
|
(1) |
|
Represents the total number of GPR cards in our portfolio that
have had a purchase, reload or ATM withdrawal transaction during
the previous
90-day
period. |
|
(2) |
|
Represents the total dollar volume of funds loaded to our GPR
card and reload products in the specified period. |
The following table presents consolidated balance sheet data as
of September 30, 2010:
|
|
|
|
|
|
|
As of
|
|
|
|
September 30,
|
|
|
|
2010
|
|
|
|
(In thousands)
|
|
|
Consolidated Balance Sheet Data:
|
|
|
|
|
Cash, cash equivalents and restricted cash(1)
|
|
$
|
140,744
|
|
Settlement assets(2)
|
|
|
11,784
|
|
Total assets
|
|
|
213,379
|
|
Settlement obligations(2)
|
|
|
11,784
|
|
Long-term debt
|
|
|
|
|
Total liabilities
|
|
|
92,914
|
|
Total stockholders equity
|
|
|
120,465
|
|
|
|
|
(1) |
|
Includes $5.2 million of restricted cash. We maintain
restricted deposits in bank accounts to support our line of
credit. |
|
(2) |
|
Our retail distributors collect customer funds for purchases of
new cards and reloads and then remit these funds directly to
bank accounts established on behalf of those customers by the
banks that issue our cards. Our retail distributors
remittance of these funds takes an average of three business
days. Settlement assets represent the amounts due from our
retail distributors for customer funds collected at the point of
sale that have not yet been remitted to the card issuing banks.
Settlement obligations represent the amounts that are due from
us to the card issuing banks for funds collected but not yet
remitted by our retail distributors and not funded by our line
of credit. We have no control over or access to customer funds
remitted by our retail distributors to the card issuing banks.
Customer funds therefore are not our assets, and we do not
recognize them in our consolidated financial statements. |
9
RISK
FACTORS
This offering and an investment in our Class A common
stock involve a high degree of risk. You should carefully
consider the risks and uncertainties described below, together
with all of the other information in this prospectus, including
our consolidated financial statements and related notes included
elsewhere in this prospectus, before deciding to invest in our
Class A common stock. If any of the following risks
actually occurs, our business, financial condition, results of
operations and future prospects could be materially and
adversely affected. In that event, the market price of our
Class A common stock could decline and you could lose part
or all of your investment.
Risks Related to
Our Business
Our growth rates may decline in the future.
In recent quarters, our operating income and net income have
fluctuated and the rate of growth of our operating revenues
generally has declined on a sequential basis and in the three
months ended September 30, 2010, the rate of growth was
negative relative to the second quarter of 2010. Accordingly,
there can be no assurance that we will be able to continue our
historical growth rates in future periods, and we would expect
seasonal or other influences and fluctuations in stock-based
retailer incentive compensation caused by variations in our
stock price to cause sequential quarterly fluctuations and
periodic declines in our operating revenues, operating income
and net income. In particular, our results for the three months
ended March 31, 2010 were favorably affected by large
numbers of taxpayers electing to receive their refunds via
direct deposit on our cards, and our results for the subsequent
two quarters were adversely affected by stock-based retailer
incentive compensation that reduced our total operating
revenues. The incremental seasonal operating revenues in the
three months ended March 31, 2010 may not be replicated in
the remaining quarter of 2010 and the on-going stock-based
retailer incentive compensation will continue to reduce our
total operating revenues. Thus, our quarterly total operating
revenues for the fourth quarter of 2010 may be below those
in the three months ended March 31, 2010.
In the near term, our continued growth depends in significant
part on our ability, among other things, to attract new users of
our products, to expand our reload network and to increase our
operating revenues per customer. Since the value we provide to
our network participants relates in large part to the number of
users of, businesses that accept reloads or payments through,
and applications enabled by, the Green Dot Network, our
operating revenues could suffer if we were unable to increase
the number of purchasers of our GPR cards and to expand and
adapt our reload network to meet consumers evolving needs.
We may fail to expand our reload network for a number of
reasons, including our inability to produce products and
services that appeal to consumers and lead to increased new card
sales, our loss of one or more key retail distributors or our
loss of key, or failure to add, businesses that accept reloads
or payments through the Green Dot Network, which we refer to as
our network acceptance members.
We may not be able to increase card usage and cardholder
retention, which have been two important contributors to our
growth. Currently, many of our cardholders use their cards
infrequently or do not reload their cards. We may be unable to
generate increases in card usage or cardholder retention for a
number of reasons, including our inability to maintain our
existing distribution channels, the failure of our cardholder
retention and usage incentives to influence cardholder behavior,
our inability to predict accurately consumer preferences or
industry changes and to modify our products and services on a
timely basis in response thereto, and our inability to produce
new features and services that appeal to cardholders.
As the prepaid financial services industry continues to develop,
our competitors may be able to offer products and services that
are, or that are perceived to be, substantially similar to or
better than ours. This may force us to compete on the basis of
price and to expend significant advertising, marketing and other
resources in order to remain competitive. Even if we are
successful at increasing
10
our operating revenues through our various initiatives and
strategies, we will experience an inevitable decline in growth
rates as our operating revenues increase to higher levels and we
may also experience a decline in margins. If our operating
revenue growth rates slow materially or decline, our business,
operating results and financial condition could be adversely
affected.
Operating revenues derived from sales at Walmart and from
our three other largest retail distributors, as a group,
represented 63% and 20%, respectively, of our total operating
revenues and 64% and 19%, respectively, of our total operating
revenues, excluding stock-based retailer incentive compensation,
during the nine months ended September 30, 2010, and the
loss of operating revenues from any of these retail distributors
would adversely affect our business.
Most of our operating revenues are derived from prepaid
financial services sold at our four largest retail distributors.
As a percentage of total operating revenues, operating revenues
derived from products and services sold at the store locations
of Walmart and from products and services sold at the store
locations our three other largest retail distributors, as a
group, were approximately 63% and 20%, respectively, in the nine
months ended September 30, 2010. We do not expect calendar
2010 operating revenues derived from products and services sold
at Walmart stores to change significantly as a percentage of our
total operating revenues from the percentage in the nine months
ended September 30, 2010, and expect that Walmart and our
other three largest retail distributors will continue to have a
significant impact on our operating revenues in future years. It
would be difficult to replace any of our large retail
distributors, particularly Walmart, and the operating revenues
derived from sales of our products and services at their stores.
Accordingly, the loss of Walmart or any of our other three
largest retail distributors would have a material adverse effect
on our business, and might have a positive impact on the
business of one of our competitors if it were able to replace
us. In addition, any publicity associated with the loss of any
of our large retail distributors could harm our reputation,
making it more difficult to attract and retain consumers and
other retail distributors, and could lessen our negotiating
power with our remaining and prospective retail distributors.
Our contracts with these retail distributors have terms that
expire at various dates between 2011 and 2015, but they can in
limited circumstances, such as our material breach or
insolvency, or in the case of Walmart, our failure to meet
agreed-upon
service levels, certain changes in control of GE Money Bank or
us, or our inability or unwillingness to agree to requested
pricing changes, be terminated by these retail distributors on
relatively short notice. See Business Our
Business Model Our Distribution Our
Relationship with Walmart for more information regarding
the termination rights under our contract with Walmart. There
can be no assurance that we will be able to continue our
relationships with our largest retail distributors on the same
or more favorable terms in future periods or that our
relationships will continue beyond the terms of our existing
contracts with them. Our operating revenues and operating
results could suffer if, among other things, any of our retail
distributors renegotiates, terminates or fails to renew, or to
renew on similar or favorable terms, its agreement with us or
otherwise chooses to modify the level of support it provides for
our products.
Our future success depends upon our retail
distributors active and effective promotion of our
products and services, but their interests and operational
decisions might not always align with our interests.
Most of our operating revenues are derived from our products and
services sold at the stores of our retail distributors. Revenues
from our retail distributors depend on a number of factors
outside our control and may vary from period to period. Because
we compete with many other providers of consumer products for
placement and promotion of products in the stores of our retail
distributors, our success depends on our retail distributors and
their willingness to promote our products and services
successfully. In general, our contracts with these third parties
allow them to exercise significant discretion over the placement
and promotion of our products in their stores, and they could
give higher priority to the products and services of other
companies. Accordingly, losing the support of our retail
11
distributors might limit or reduce the sales of our cards and
MoneyPak reload product. Our operating revenues may also be
negatively affected by our retail distributors operational
decisions. For example, if a retail distributor fails to train
its cashiers to sell our products and services or implements
changes in its systems that disrupt the integration between its
systems and ours, we could experience a decline in our product
sales. Even if our retail distributors actively and effectively
promote our products and services, there can be no assurance
that their efforts will result in growth of our operating
revenues.
Our operating results may fluctuate in the future, which
could cause our stock price to decline.
Our quarterly and annual results of operations may fluctuate in
the future as a result of a variety of factors, many of which
are outside of our control. If our results of operations fall
below the expectations of investors or any securities analysts
who follow our Class A common stock, the trading price of
our Class A common stock could decline substantially.
Fluctuations in our quarterly or annual results of operations
may be due to a number of factors, including, but not limited to:
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the timing and volume of purchases, use and reloads of our
prepaid cards and related products and services;
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the timing and success of new product or service introductions
by us or our competitors;
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seasonality in the purchase or use of our products and services;
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reductions in the level of interchange rates that can be charged;
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fluctuations in customer retention rates;
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changes in the mix of products and services that we sell;
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changes in the mix of retail distributors through which we sell
our products and services;
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the timing of commencement, renegotiation or termination of
relationships with significant retail distributors and network
acceptance members;
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changes in our or our competitors pricing policies or
sales terms;
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the timing of commencement and termination of major advertising
campaigns;
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the timing of costs related to the development or acquisition of
complementary businesses;
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the timing of costs of any major litigation to which we are a
party;
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the amount and timing of operating costs related to the
maintenance and expansion of our business, operations and
infrastructure;
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our ability to control costs, including third-party service
provider costs;
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volatility in the trading price of our Class A common
stock, which may lead to higher stock-based compensation
expenses or fluctuations in the valuations of vesting equity
that cause variations in our stock-based retailer incentive
compensation; and
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changes in the regulatory environment affecting the banking or
electronic payments industries generally or prepaid financial
services specifically.
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12
The industry in which we compete is highly competitive,
which could adversely affect our operating revenue
growth.
The prepaid financial services industry is highly competitive
and includes a variety of financial and non-financial services
vendors. Our current and potential competitors include:
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prepaid card program managers, such as First Data Corporation
(or First Data), NetSpend Holdings, Inc. (or Netspend),
AccountNow, Inc. (or AccountNow), PreCash Inc. (or PreCash) and
UniRush, LLC (or Rush Card);
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reload network providers, such as Visa, Inc. (or Visa),
MasterCard International Incorporated (or MasterCard), The
Western Union Company (or Western Union) and MoneyGram
International, Inc. (or MoneyGram); and
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prepaid card distributors, such as InComm and Blackhawk Network,
Inc. (or Blackhawk).
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Some of these vendors compete with us in more than one of the
vendor categories described above, while others are primarily
focused in a single category. In addition, competitors in one
category have worked or are working with competitors in other
categories to compete with us. A portion of our cash transfer
revenues is derived from reloads to cards managed by companies
that compete with us as program managers. We also face potential
competition from retail distributors or from other companies,
such as Visa, that may in the future decide to compete, or
compete more aggressively, in the prepaid financial services
industry.
We also compete with businesses outside of the prepaid financial
services industry, including traditional providers of financial
services, such as banks that offer demand deposit accounts and
card issuers that offer credit cards, private label retail cards
and gift cards.
Many existing and potential competitors have longer operating
histories and greater name recognition than we do. In addition,
many of our existing and potential competitors are substantially
larger than we are, may already have or could develop
substantially greater financial and other resources than we
have, may offer, develop or introduce a wider range of programs
and services than we offer or may use more effective advertising
and marketing strategies than we do to achieve broader brand
recognition, customer awareness and retail penetration. We may
also face price competition that results in decreases in the
purchase and use of our products and services. To stay
competitive, we may have to increase the incentives that we
offer to our retail distributors and decrease the prices of our
products and services, which could adversely affect our
operating results.
Our continued growth depends on our ability to compete
effectively against existing and potential competitors that seek
to provide prepaid cards or other electronic payment products
and services. If we fail to compete effectively against any of
the foregoing threats, our revenues, operating results,
prospects for future growth and overall business could be
materially and adversely affected.
We operate in a highly regulated environment, and failure
by us, the banks that issue our cards or the businesses that
participate in our reload network to comply with applicable laws
and regulations could have an adverse effect on our business,
financial position and results of operations.
We operate in a highly regulated environment, and failure by us,
the banks that issue our cards or the businesses that
participate in our reload network to comply with the laws and
regulations to which we are subject could negatively impact our
business. We are subject to state money transmission licensing
requirements and a wide range of federal and other state laws
and regulations, which are described under
Business Regulation below. In
particular, our products and services are subject to an
increasingly strict set of legal and regulatory requirements
intended to protect consumers and to help detect and prevent
money laundering, terrorist financing and other illicit
activities.
Many of these laws and regulations are evolving, unclear and
inconsistent across various jurisdictions, and ensuring
compliance with them is difficult and costly. For example, with
increasing
13
frequency, federal and state regulators are holding businesses
like ours to higher standards of training, monitoring and
compliance, including monitoring for possible violations of laws
by the businesses that participate in our reload network.
Failure by us or those businesses to comply with the laws and
regulations to which we are subject could result in fines,
penalties or limitations on our ability to conduct our business,
or federal or state actions, any of which could significantly
harm our reputation with consumers and other network
participants, banks that issue our cards and regulators, and
could materially and adversely affect our business, operating
results and financial condition.
Changes in laws and regulations to which we are subject,
or to which we may become subject, may increase our costs of
operation, decrease our operating revenues and disrupt our
business.
Changes in laws and regulations may occur that could increase
our compliance and other costs of doing business, require
significant systems redevelopment, or render our products or
services less profitable or obsolete, any of which could have an
adverse effect on our results of operations. We could face more
stringent anti-money laundering rules and regulations, as well
as more stringent licensing rules and regulations, compliance
with which could be expensive and time consuming.
Changes in laws and regulations governing the way our products
and services are sold could adversely affect our ability to
distribute our products and services and the cost of providing
those products and services. If onerous regulatory requirements
were imposed on the sale of our products and services, the
requirements could lead to a loss of retail distributors, which,
in turn, could materially and adversely impact our operations.
For example, in June 2010, the Financial Crimes Enforcement
Network of the U.S. Department of Treasury published for
comment proposed new rules regarding, among other things, the
applicability of the Bank Secrecy Acts anti-money
laundering provisions to prepaid products such as ours. If
adopted as proposed, these new rules would establish a more
comprehensive regulatory framework for access to prepaid
financial services. As currently drafted, the proposed rules
would significantly change the way customer data, including
identification information, is collected for certain prepaid
products (including our cards) by shifting the point of
collection from us to our retail distributors. We believe that,
if the rules are adopted as currently proposed, we and our
retail distributors would need to modify operational elements of
our product offering to comply with the proposed rules. If we or
any of our retail distributors were unwilling or unable to make
any required operational changes to comply with the proposed
rules as adopted, we would no longer be able to sell our cards
through that noncompliant retail distributor, which could have a
material adverse effect on our business, financial position and
results of operations. However, as the proposed rules are
subject to further comment and revision, it is difficult to
determine with any certainty what obligations the final rules
might impose or what impact they might have on our business or
that of our retail distributors.
State and federal legislators and regulatory authorities have
become increasingly focused on the banking and consumer
financial services industries, and continue to propose and adopt
new legislation that could result in significant adverse changes
in the regulatory landscape for financial institutions
(including card issuing banks) and other financial services
companies (including us). For example, changes in the way we or
the banks that issue our cards are regulated, such as the
changes under the recently-enacted Dodd-Frank Wall Street Reform
and Consumer Protection Act, or the Dodd-Frank Act, related to
the consolidation of the primary federal regulator for savings
banks with the primary federal regulator for national banks and
the establishment of a federal Bureau of Consumer Financial
Protection, or the Bureau, with oversight over us and our
products and services, could expose us and the banks that issue
our cards to increased regulatory oversight, more burdensome
regulation of our business, and increased litigation risk, each
of which could increase our costs and decrease our operating
revenues. Additionally, changes to the limitations placed on
fees, the interchange rates that can be charged or the
disclosures that must be provided with respect to our products
and services could increase our costs and decrease our operating
revenues.
14
Our actual operating results may differ significantly from
our guidance.
From time to time, we may release guidance in our quarterly
earnings releases, quarterly earnings conference calls, or
otherwise, regarding our future performance that represents our
managements estimates as of the date of release. This
guidance, which includes forward-looking statements, is based on
projections prepared by our management. These projections are
not prepared with a view toward compliance with published
guidelines of the American Institute of Certified Public
Accountants, and neither our independent registered public
accounting firm nor any other independent expert or outside
party compiles or examines the projections. Accordingly, no such
person expresses any opinion or any other form of assurance with
respect to those projections.
Projections are based upon a number of assumptions and estimates
that, while presented with numerical specificity, are inherently
subject to significant business, economic and competitive
uncertainties and contingencies, many of which are beyond our
control and are based upon specific assumptions with respect to
future business decisions, some of which will change. We intend
to state possible outcomes as high and low ranges that are
intended to provide a sensitivity analysis as variables are
changed but we can provide no assurances that actual results
will not fall outside of the suggested ranges. The principal
reason that we release guidance is to provide a basis for our
management to discuss our business outlook with analysts and
investors. We do not accept any responsibility for any
projections or reports published by any of these persons.
Guidance is necessarily speculative in nature, and it can be
expected that some or all of the assumptions underlying the
guidance furnished by us will prove to be incorrect or will vary
significantly from actual results. Accordingly, our guidance is
only an estimate of what management believes is realizable as of
the date of release. Actual results will vary from our guidance
and the variations may be material. In light of the foregoing,
investors are urged not to rely upon our guidance in making an
investment decision with respect to our Class A common
stock.
Any failure to implement our operating strategy successfully or
the occurrence of any of the events or circumstances set forth
in this Risk Factors section could result in the
actual operating results being different from our guidance, and
such differences may be adverse and material.
Our pending bank acquisition will, if successful, subject
our business to significant new, and potentially changing,
regulatory requirements, which may adversely affect our
business, financial position and results of operations.
If we complete our pending bank acquisition, we will become a
bank holding company under the Bank Holding Company
Act of 1956, or BHC Act. As a bank holding company, we will be
required to file periodic reports with, and will be subject to
comprehensive supervision and examination by, the Federal
Reserve Board. Among other things, we and the subsidiary bank we
acquire will be subject to risk-based and leverage capital
requirements, which could adversely affect our results of
operations and restrict our ability to grow. These capital
requirements, as well as other federal laws applicable to banks
and bank holding companies, could also limit our ability to pay
dividends. We also would likely incur additional costs
associated with legal and regulatory compliance as a bank
holding company, which could adversely affect our results of
operations. In addition, as a bank holding company, we would
generally be prohibited from engaging, directly or indirectly,
in any activities other than those permissible for bank holding
companies. This restriction might limit our ability to pursue
future business opportunities we might otherwise consider but
which might fall outside the activities permissible for a bank
holding company. See Business
Regulation Bank Regulations.
Moreover, substantial changes to banking laws and regulations
are possible in the near future. The Dodd-Frank Act made
numerous changes to the regulatory framework governing banking
organizations, and many of the provisions must be implemented by
regulation. These regulations could likewise substantially
affect our business and operations. There are proposals in the
U.S. Congress that could make additional changes to the
regulatory framework affecting our
15
operations. These changes, if they are made, could have an
adverse effect on our business, financial position and results
of operations.
We rely on relationships with card issuing banks to
conduct our business, and our results of operations and
financial position could be materially and adversely affected if
we fail to maintain these relationships or we maintain them
under new terms that are less favorable to us.
Substantially all of our cards are issued by GE Money Bank or
Columbus Bank and Trust Company, a division of Synovus
Bank. Our relationships with these banks are currently, and will
be for the foreseeable future, a critical component of our
ability to conduct our business and to maintain our revenue and
expense structure, because we are currently unable to issue our
own cards, and, even if we consummate our pending bank
acquisition, will be unable to do so for the foreseeable future
at the volume necessary to conduct our business, if at all. If
we lose or do not maintain existing banking relationships, we
would incur significant switching and other costs and expenses
and we and users of our products and services could be
significantly affected, creating contingent liabilities for us.
As a result, the failure to maintain adequate banking
relationships could have a material adverse effect on our
business, results of operations and financial condition. Our
agreements with the banks that issue our cards provide for
revenue-sharing arrangements and cost and expense allocations
between the parties. Changes in the revenue-sharing arrangements
or the costs and expenses that we have to bear under these
relationships could have a material impact on our operating
expenses. In addition, we may be unable to maintain adequate
banking relationships or, following their expiration in 2012 and
2015, renew our agreements with the banks that currently issue
substantially all of our cards under terms at least as favorable
to us as those existing before renewal.
We receive important services from third-party vendors,
including card processing from Total System Services, Inc.
Replacing them would be difficult and disruptive to our
business.
Some services relating to our business, including fraud
management and other customer verification services, transaction
processing and settlement, card production and customer service,
are outsourced to third-party vendors, such as Total System
Services, Inc. for card processing and Genpact International,
Inc. for call center services. It would be difficult to replace
some of our third-party vendors, particularly Total System
Services, in a timely manner if they were unwilling or unable to
provide us with these services in the future, and our business
and operations could be adversely affected.
Changes in credit card association or other network rules
or standards set by Visa and MasterCard, or changes in card
association and debit network fees or products or interchange
rates, could adversely affect our business, financial position
and results of operations.
We and the banks that issue our cards are subject to Visa and
MasterCard association rules that could subject us to a variety
of fines or penalties that may be levied by the card
associations or networks for acts or omissions by us or
businesses that work with us, including card processors, such as
Total Systems Services, Inc. The termination of the card
association registrations held by us or any of the banks that
issue our cards or any changes in card association or other
debit network rules or standards, including interpretation and
implementation of existing rules or standards, that increase the
cost of doing business or limit our ability to provide our
products and services could have an adverse effect on our
business, operating results and financial condition. In
addition, from time to time, card associations increase the
organization
and/or
processing fees that they charge, which could increase our
operating expenses, reduce our profit margin and adversely
affect our business, operating results and financial condition.
Furthermore, a substantial portion of our operating revenues is
derived from interchange fees. For the nine months ended
September 30, 2010, interchange revenues represented 29.8%
of our total operating revenues, and we expect interchange
revenues to continue to represent a significant
16
percentage of our total operating revenues in the near term. The
amount of interchange revenues that we earn is highly dependent
on the interchange rates that Visa and MasterCard set and adjust
from time to time. There is a substantial likelihood that
interchange rates for certain products and certain issuing banks
will decline significantly in the future as a result of the
implementation of the Dodd-Frank Act, which requires the Federal
Reserve Board to implement regulations that will likely
substantially limit interchange fees for many issuers. While the
interchange rates that may be earned by us and the bank we
propose to acquire will be unaffected by this new law, there can
be no assurance that future legislation or regulation will not
impact our interchange revenues substantially. If interchange
rates decline, whether due to actions by Visa or MasterCard or
future legislation or regulation, we would likely need to change
our fee structure to compensate for lost interchange revenues.
To the extent we increase the pricing of our products and
services, we might find it more difficult to acquire consumers
and to maintain or grow card usage and customer retention. We
also might have to discontinue certain products or services. As
a result, our operating revenues, operating results, prospects
for future growth and overall business could be materially and
adversely affected.
Our business could suffer if there is a decline in the use
of prepaid cards as a payment mechanism or there are adverse
developments with respect to the prepaid financial services
industry in general.
As the prepaid financial services industry evolves, consumers
may find prepaid financial services to be less attractive than
traditional or other financial services. Consumers might not use
prepaid financial services for any number of reasons, including
the general perception of our industry. For example, negative
publicity surrounding other prepaid financial service providers
could impact our business and prospects for growth to the extent
it adversely impacts the perception of prepaid financial
services among consumers. If consumers do not continue or
increase their usage of prepaid cards, our operating revenues
may remain at current levels or decline. Predictions by industry
analysts and others concerning the growth of prepaid financial
services as an electronic payment mechanism, including those
included in this prospectus, may overstate the growth of an
industry, segment or category, and you should not rely upon
them. The projected growth may not occur or may occur more
slowly than estimated. If consumer acceptance of prepaid
financial services does not continue to develop or develops more
slowly than expected or if there is a shift in the mix of
payment forms, such as cash, credit cards, traditional debit
cards and prepaid cards, away from our products and services, it
could have a material adverse effect on our financial position
and results of operations.
Fraudulent and other illegal activity involving our
products and services could lead to reputational damage to us
and reduce the use and acceptance of our cards and reload
network.
Criminals are using increasingly sophisticated methods to engage
in illegal activities involving our cards or cardholder
information, such as counterfeiting, fraudulent payment or
refund schemes and identity theft. We rely upon third parties
for some transaction processing services, which subjects us and
our cardholders to risks related to the vulnerabilities of those
third parties. A single significant incident of fraud, or
increases in the overall level of fraud, involving our cards and
other products and services, could result in reputational damage
to us, which could reduce the use and acceptance of our cards
and other products and services, cause retail distributors or
network acceptance members to cease doing business with us or
lead to greater regulation that would increase our compliance
costs.
A data security breach could expose us to liability and
protracted and costly litigation, and could adversely affect our
reputation and operating revenues.
We, the banks that issue our cards and our retail distributors,
network acceptance members and third-party processors receive,
transmit and store confidential customer and other information
in connection with the sale and use of our prepaid financial
services. Our encryption software and the other technologies we
use to provide security for storage, processing and transmission
of confidential
17
customer and other information may not be effective to protect
against data security breaches by third parties. The risk of
unauthorized circumvention of our security measures has been
heightened by advances in computer capabilities and the
increasing sophistication of hackers. The banks that issue our
cards and our retail distributors, network acceptance members
and third-party processors also may experience similar security
breaches involving the receipt, transmission and storage of our
confidential customer and other information. Improper access to
our or these third parties systems or databases could
result in the theft, publication, deletion or modification of
confidential customer and other information.
A data security breach of the systems on which sensitive
cardholder data and account information are stored could lead to
fraudulent activity involving our products and services,
reputational damage and claims or regulatory actions against us.
If we are sued in connection with any data security breach, we
could be involved in protracted and costly litigation. If
unsuccessful in defending that litigation, we might be forced to
pay damages
and/or
change our business practices or pricing structure, any of which
could have a material adverse effect on our operating revenues
and profitability. We would also likely have to pay (or
indemnify the banks that issue our cards for) fines, penalties
and/or other
assessments imposed by Visa or MasterCard as a result of any
data security breach. Further, a significant data security
breach could lead to additional regulation, which could impose
new and costly compliance obligations. In addition, a data
security breach at one of the banks that issue our cards or at
our retail distributors, network acceptance members or
third-party processors could result in significant reputational
harm to us and cause the use and acceptance of our cards to
decline, either of which could have a significant adverse impact
on our operating revenues and future growth prospects.
Litigation or investigations could result in significant
settlements, fines or penalties.
We have been the subject of general litigation and regulatory
oversight in the past, and could be the subject of litigation,
including class actions, and regulatory or judicial proceedings
or investigations in the future. The outcome of litigation and
regulatory or judicial proceedings or investigations is
difficult to predict. Plaintiffs or regulatory agencies in these
matters may seek recovery of very large or indeterminate amounts
or seek to have aspects of our business suspended or modified.
The monetary and other impact of these actions may remain
unknown for substantial periods of time. The cost to defend,
settle or otherwise resolve these matters may be significant.
If regulatory or judicial proceedings or investigations were to
be initiated against us by private or governmental entities, our
business, results of operations and financial condition could be
adversely affected. Adverse publicity that may be associated
with regulatory or judicial proceedings or investigations could
negatively impact our relationships with retail distributors,
network acceptance members and card processors and decrease
acceptance and use of, and loyalty to, our products and related
services.
We must adequately protect our brand and the intellectual
property rights related to our products and services and avoid
infringing on the proprietary rights of others.
The Green Dot brand is important to our business, and we utilize
trademark registrations and other means to protect it. Our
business would be harmed if we were unable to protect our brand
against infringement and its value was to decrease as a result.
We rely on a combination of trademark and copyright laws, trade
secret protection and confidentiality and license agreements to
protect the intellectual property rights related to our products
and services. We may unknowingly violate the intellectual
property or other proprietary rights of others and, thus, may be
subject to claims by third parties. If so, we may be required to
devote significant time and resources to defending against these
claims or to protecting and enforcing our own rights. Some of
our intellectual property rights may not be protected by
intellectual property laws, particularly in foreign
jurisdictions. The loss of our intellectual property or the
inability to secure or enforce our
18
intellectual property rights or to defend successfully against
an infringement action could harm our business, results of
operations, financial condition and prospects.
We are exposed to losses from cardholder account
overdrafts.
Our cardholders can incur charges in excess of the funds
available in their accounts, and we may become liable for these
overdrafts. While we decline authorization attempts for amounts
that exceed the available balance in a cardholders
account, the application of card association rules, the timing
of the settlement of transactions and the assessment of the
cards monthly maintenance fee, among other things, can
result in overdrawn accounts.
Maintenance fee assessment overdrafts accounted for
approximately 94% of aggregate overdrawn account balances in the
nine months ended September 30, 2010. Maintenance fee
assessment overdrafts occur as a result of our charging a
cardholder, pursuant to the cards terms and conditions,
the monthly maintenance fee at a time when he or she does not
have sufficient funds in his or her account. See
Managements Discussion and Analysis of Financial
Condition and Results of Operations Critical
Accounting Policies and Estimates Reserve for
Uncollectible Overdrawn Accounts.
Our remaining overdraft exposure arises primarily from
late-posting. A late-post occurs when a merchant posts a
transaction within a card association-permitted timeframe but
subsequent to our release of the authorization for that
transaction, as permitted by card association rules. Under card
association rules, we may be liable for the amount of the
transaction even if the cardholder has made additional purchases
in the intervening period and funds are no longer available on
the card at the time the transaction is posted.
Overdrawn account balances are funded on our behalf by the bank
that issued the overdrawn card. We are responsible to this card
issuing bank for any losses associated with these overdrafts.
Overdrawn account balances are therefore deemed to be our
receivables due from cardholders. We maintain reserves to cover
the risk that we may not recover these receivables due from our
cardholders, but our exposure may increase above these reserves
for a variety of reasons, including our failure to predict the
actual recovery rate accurately. To the extent we incur losses
from overdrafts above our reserves or we determine that it is
necessary to increase our reserves substantially, our business,
results of operations and financial condition could be
materially and adversely affected.
We face settlement risks from our retail distributors,
which may increase during an economic downturn.
The vast majority of our business is conducted through retail
distributors that sell our products and services to consumers at
their store locations. Our retail distributors collect funds
from the consumers who purchase our products and services and
then must remit these funds directly to accounts established on
behalf of these consumers at the banks that issue our cards. The
remittance of these funds by the retail distributor takes on
average three business days. If a retail distributor becomes
insolvent, files for bankruptcy, commits fraud or otherwise
fails to remit proceeds to the card issuing bank from the sales
of our products and services, we are liable for any amounts owed
to the card issuing bank. As of September 30, 2010, we had
assets subject to settlement risk of $11.8 million. Given
the unprecedented volatility in global financial markets and the
frequent occurrence of negative economic events, the approaches
we use to assess and monitor the creditworthiness of our retail
distributors may be inadequate, and we may be unable to detect
and take steps to mitigate an increased credit risk in a timely
manner.
A further economic downturn could result in settlement losses,
whether or not directly related to our business. We are not
insured against these risks. Significant settlement losses could
have a material adverse effect on our business, results of
operations and financial condition.
19
Future acquisitions or investments could disrupt our
business and harm our financial condition.
We are in the process of acquiring a bank holding company and
its subsidiary commercial bank, although we cannot guarantee
when, if ever, this acquisition will be completed. In addition,
we may pursue other acquisitions or investments that we believe
will help us to achieve our strategic objectives. The process of
integrating an acquired business, product or technology can
create unforeseen operating difficulties, expenditures and other
challenges such as:
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increased regulatory and compliance requirements, including, if
we complete our pending bank acquisition, capital requirements
applicable to us and our acquired subsidiary bank;
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implementation or remediation of controls, procedures and
policies at the acquired company;
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diversion of management time and focus from operation of our
then-existing business to acquisition integration challenges;
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coordination of product, sales, marketing and program and
systems management functions;
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transition of the acquired companys users and customers
onto our systems;
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retention of employees from the acquired company;
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integrating employees from the acquired company into our
organization;
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integration of the acquired companys accounting,
information management, human resource and other administrative
systems and operations generally with ours;
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liability for activities of the acquired company prior to the
acquisition, including violations of law, commercial disputes,
and tax and other known and unknown liabilities; and
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litigation or other claims in connection with the acquired
company, including claims brought by terminated employees,
customers, former stockholders or other third parties.
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If we are unable to address these difficulties and challenges or
other problems encountered in connection with our bank
acquisition or any future acquisition or investment, we might
not realize the anticipated benefits of that acquisition or
investment, we might incur unanticipated liabilities or we might
otherwise suffer harm to our business generally.
To the extent we pay the consideration for any future
acquisitions or investments in cash, it would reduce the amount
of cash available to us for other purposes. Future acquisitions
or investments could also result in dilutive issuances of our
equity securities or the incurrence of debt, contingent
liabilities, amortization expenses, or impairment charges
against goodwill on our balance sheet, any of which could harm
our financial condition and negatively impact our stockholders.
Economic, political and other conditions may adversely
affect trends in consumer spending.
The electronic payments industry, including the prepaid
financial services segment within that industry, depends heavily
upon the overall level of consumer spending. Sustained
deterioration in general economic conditions in the United
States might reduce the number of our cards that are purchased
or reloaded, the number of transactions involving our cards and
the use of our reload network and related services. If general
economic conditions result in a sustained reduction in the use
of our products and related services, either as a result of a
general reduction in consumer spending or as a result of a
disproportionate reduction in the use of card-based payment
systems, our business, results of operations and financial
condition would be materially harmed.
20
Our business is dependent on the efficient and
uninterrupted operation of computer network systems and data
centers.
Our ability to provide reliable service to cardholders and other
network participants depends on the efficient and uninterrupted
operation of our computer network systems and data centers as
well as those of our retail distributors, network acceptance
members and third-party processors. Our business involves
movement of large sums of money, processing of large numbers of
transactions and management of the data necessary to do both.
Our success depends upon the efficient and error-free handling
of the money that is collected by our retail distributors and
remitted to network acceptance members or the banks that issue
our cards. We rely on the ability of our employees, systems and
processes and those of the banks that issue our cards, our
retail distributors, our network acceptance members and
third-party processors to process and facilitate these
transactions in an efficient, uninterrupted and error-free
manner.
In the event of a breakdown, a catastrophic event (such as fire,
natural disaster, power loss, telecommunications failure or
physical break-in), a security breach or malicious attack, an
improper operation or any other event impacting our systems or
processes, or those of our vendors, or an improper action by our
employees, agents or third-party vendors, we could suffer
financial loss, loss of customers, regulatory sanctions and
damage to our reputation. The measures we have taken, including
the implementation of disaster recovery plans and redundant
computer systems, may not be successful, and we may experience
other problems unrelated to system failures. We may also
experience software defects, development delays and installation
difficulties, any of which could harm our business and
reputation and expose us to potential liability and increased
operating expenses. Some of our contracts with retail
distributors, including our contract with Walmart, contain
service level standards pertaining to the operation of our
systems, and provide the retail distributor with the right to
collect damages and potentially to terminate its contract with
us for system downtime exceeding stated limits. If we face
system interruptions or failures, our business interruption
insurance may not be adequate to cover the losses or damages
that we incur.
We must be able to operate and scale our technology
effectively to match our business growth.
Our ability to continue to provide our products and services to
a growing number of network participants, as well as to enhance
our existing products and services and offer new products and
services, is dependent on our information technology systems. If
we are unable to manage the technology associated with our
business effectively, we could experience increased costs,
reductions in system availability and losses of our network
participants. Any failure of our systems in scalability and
functionality would adversely impact our business, financial
condition and results of operations.
If we are unable to keep pace with the rapid technological
developments in our industry and the larger electronic payments
industry necessary to continue providing our network acceptance
members and cardholders with new and innovative products and
services, the use of our cards and other products and services
could decline.
The electronic payments industry is subject to rapid and
significant technological changes, including continuing
advancements in the areas of radio frequency and proximity
payment devices (such as contactless cards),
e-commerce
and mobile commerce, among others. We cannot predict the effect
of technological changes on our business. We rely in part on
third parties, including some of our competitors and potential
competitors, for the development of, and access to, new
technologies. We expect that new services and technologies
applicable to our industry will continue to emerge, and these
new services and technologies may be superior to, or render
obsolete, the technologies we currently utilize in our products
and services. Additionally, we may make future investments in,
or enter into strategic alliances to develop, new technologies
and services or to implement infrastructure change to further
our strategic objectives, strengthen our existing businesses and
remain competitive. However, our ability to transition to new
services and technologies that we develop may be inhibited
21
by a lack of industry-wide standards, by resistance from our
retail distributors, network acceptance members, third-party
processors or consumers to these changes, or by the intellectual
property rights of third parties. Our future success will
depend, in part, on our ability to develop new technologies and
adapt to technological changes and evolving industry standards.
These initiatives are inherently risky, and they may not be
successful or may have an adverse effect on our business,
financial condition and results of operations.
As a newly public company, we are subject to financial and
other reporting and corporate governance requirements that may
be difficult for us to satisfy, and which have raised and may
continue to raise our costs and which have diverted and may
continue to divert resources and management attention from
operating our business.
We have historically operated as a private company. On
July 27, 2010, we completed an initial public offering. As
a result, we are required to file with the Securities and
Exchange Commission, or SEC, annual and quarterly information
and other reports that are specified in the Securities Exchange
Act of 1934, as amended, or the Exchange Act, and SEC
regulations. Thus, we must be certain that we have the ability
to prepare on a timely basis financial statements that comply
with SEC reporting requirements. We are also subject to other
reporting and corporate governance requirements, including the
listing standards of the New York Stock Exchange, or the NYSE,
and the provisions of the Sarbanes-Oxley Act of 2002, or the
Sarbanes-Oxley Act, and the regulations promulgated thereunder,
which impose significant new compliance obligations upon us. As
a public company, we are required, among other things, to:
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prepare and distribute periodic reports and other stockholder
communications in compliance with our obligations under the
federal securities laws and the NYSE rules;
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define and expand the roles and the duties of our board of
directors and its committees;
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institute more comprehensive compliance, investor relations and
internal audit functions;
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evaluate and maintain our system of internal control over
financial reporting, and report on managements assessment
thereof, in compliance with the requirements of Section 404
of the Sarbanes-Oxley Act and related rules and regulations of
the SEC and the Public Company Accounting Oversight
Board; and
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involve and retain outside legal counsel and accountants in
connection with the activities listed above.
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The adequacy of our internal control over financial reporting
must be assessed by management for each year commencing with the
year ending December 31, 2011. We do not currently have
comprehensive documentation of our internal control over
financial reporting, nor do we document our compliance with
these controls on a periodic basis in accordance with
Section 404 of the Sarbanes- Oxley Act. Furthermore, we
have not tested our internal control over financial reporting in
accordance with Section 404 and, due to our lack of
documentation, this testing would not be possible at this time.
If we were unable to implement the controls and procedures
required by Section 404 in a timely manner or otherwise to
comply with Section 404, management might not be able to
certify, and our independent registered public accounting firm
might not be able to report on, the adequacy of our internal
control over financial reporting. If we are unable to maintain
adequate internal control over financial reporting, we might be
unable to report our financial information on a timely basis and
might suffer adverse regulatory consequences or violate NYSE
listing standards. There could also be a negative reaction in
the financial markets due to a loss of investor confidence in us
and the reliability of our financial statements.
The changes necessitated by becoming a public company require a
significant commitment of resources and management oversight
that has increased and may continue to increase our costs and
might place a strain on our systems and resources. As a result,
our managements attention might be diverted from other
business concerns. In addition, we might not be successful in
implementing and
22
maintaining controls and procedures that comply with these
requirements. For example, in connection with the audit of our
consolidated financial statements for our fiscal year ended
July 31, 2009, we identified a significant deficiency in
our internal control over financial reporting relating to our
financial statement closing process and the need to enhance our
financial reporting resources and infrastructure. If we fail to
maintain an effective internal control environment or to comply
with the numerous legal and regulatory requirements imposed on
public companies, we could make material errors in, and be
required to restate, our financial statements. Any such
restatement could result in a loss of public confidence in the
reliability of our financial statements and sanctions imposed on
us by the SEC.
Our future success depends on our ability to attract,
integrate, retain and incentivize key personnel.
Our future success will depend, to a significant extent, on our
ability to attract, integrate, retain and incentivize key
personnel, namely our management team and experienced sales,
marketing and program and systems management personnel. We must
retain and motivate existing personnel, and we must also
attract, assimilate and motivate additional highly-qualified
employees. We may experience difficulty assimilating our
newly-hired personnel, which may adversely affect our business.
Competition for qualified management, sales, marketing and
program and systems management personnel can be intense.
Competitors have in the past and may in the future attempt to
recruit our top management and employees. If we fail to attract,
integrate, retain and incentivize key personnel, our ability to
manage and grow our business could be harmed.
We might require additional capital to support our
business in the future, and this capital might not be available
on acceptable terms, or at all.
If our unrestricted cash and cash equivalents balances and any
cash generated from operations are not sufficient to meet our
future cash requirements, we will need to access additional
capital to fund our operations. We may also need to raise
additional capital to take advantage of new business or
acquisition opportunities. We may seek to raise capital by,
among other things:
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issuing additional shares of our Class A common stock or
other equity securities;
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issuing debt securities; and
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borrowing funds under a credit facility.
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We may not be able to raise needed cash in a timely basis on
terms acceptable to us or at all. Financings, if available, may
be on terms that are dilutive or potentially dilutive to our
stockholders. The holders of new securities may also receive
rights, preferences or privileges that are senior to those of
existing holders of our Class A common stock. In addition,
if we were to raise cash through a debt financing, the terms of
the financing might impose additional conditions or restrictions
on our operations that could adversely affect our business. If
we require new sources of financing but they are insufficient or
unavailable, we would be required to modify our operating plans
to take into account the limitations of available funding, which
would harm our ability to maintain or grow our business.
The occurrence of catastrophic events could damage our
facilities or the facilities of third parties on which we
depend, which could force us to curtail our operations.
We and some of the third-party service providers on which we
depend for various support functions, such as customer service
and card processing, are vulnerable to damage from catastrophic
events, such as power loss, natural disasters, terrorism and
similar unforeseen events beyond our control. Our principal
offices, for example, are situated in the foothills of southern
California near known earthquake fault zones and areas of
elevated wild fire danger. If any catastrophic event were to
occur, our ability to operate our business could be seriously
impaired, as we do not maintain redundant systems for critical
business functions, such as finance and accounting. In addition,
we
23
might not have adequate insurance to cover our losses resulting
from catastrophic events or other significant business
interruptions. Any significant losses that are not recoverable
under our insurance policies, as well as the damage to, or
interruption of, our infrastructure and processes, could
seriously impair our business and financial condition.
Risks Related to
Ownership of Our Class A Common Stock and This
Offering
The price of our Class A common stock may be
volatile, and you could lose all or part of your
investment.
In the recent past, stocks generally, and financial services
company stocks in particular, have experienced high levels of
volatility. The trading price of our Class A common stock
may fluctuate substantially. The trading price of our
Class A common stock depends on a number of factors,
including those described in this Risk Factors
section, many of which are beyond our control and may not be
related to our operating performance. These fluctuations could
cause you to lose all or part of your investment in our
Class A common stock as you may be unable to sell your
shares at or above the price you paid in this offering. Factors
that could cause fluctuations in the trading price of our
Class A common stock include the following:
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price and volume fluctuations in the overall stock market from
time to time;
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significant volatility in the market prices and trading volumes
of financial services company stocks;
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actual or anticipated changes in our results of operations or
fluctuations in our operating results;
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actual or anticipated changes in the expectations of investors
or the recommendations of any securities analysts who follow our
Class A common stock;
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actual or anticipated developments in our business or our
competitors businesses or the competitive landscape
generally;
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the publics reaction to our press releases, other public
announcements and filings with the SEC;
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litigation involving us, our industry or both or investigations
by regulators into our operations or those of our competitors;
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new laws or regulations or new interpretations of existing laws
or regulations applicable to our business;
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changes in accounting standards, policies, guidelines,
interpretations or principles;
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general economic conditions; and
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sales of shares of our Class A common stock by us or our
stockholders.
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In the past, many companies that have experienced volatility in
the market price of their stock have become subject to
securities class action litigation. We may be the target of this
type of litigation in the future. Securities litigation against
us could result in substantial costs and divert our
managements attention from other business concerns, which
could seriously harm our business.
Concentration of ownership among our existing directors,
executive officers and principal stockholders may prevent new
investors from influencing significant corporate
decisions.
Our Class B common stock has ten votes per share and our
Class A common stock, which is the stock being sold in this
offering, has one vote per share. Assuming the
underwriters option to purchase additional shares is not
exercised, based upon beneficial ownership as of
September 30, 2010, after giving effect to the issuance
of shares
of Class B common stock to be acquired by certain selling
stockholders through option exercises at the closing of this
offering in order to sell
24
the underlying shares of Class A common stock in this
offering, following this offering, our current directors,
executive officers, holders of more than 5% of our total shares
of common stock outstanding and their respective affiliates
will, in the aggregate, beneficially own
approximately % of our outstanding
Class A and Class B common stock, representing
approximately % of the voting power
of our outstanding capital stock. As a result, these
stockholders are able to exercise a controlling influence over
matters requiring stockholder approval, including the election
of directors and approval of significant corporate transactions,
and have significant influence over our management and policies
for the foreseeable future. Some of these persons or entities
may have interests that are different from yours. For example,
these stockholders may support proposals and actions with which
you may disagree or which are not in your interests. The
concentration of ownership could delay or prevent a change in
control of our company or otherwise discourage a potential
acquirer from attempting to obtain control of our company, which
in turn could reduce the price of our Class A common stock.
In addition, these stockholders, some of which have
representatives sitting on our board of directors, could use
their voting control to maintain our existing management and
directors in office, delay or prevent changes of control of our
company, or support or reject other management and board of
director proposals that are subject to stockholder approval,
such as amendments to our employee stock plans and approvals of
significant financing transactions. See Description of
Capital Stock Anti-Takeover Provisions.
Our stock price could decline due to the large number of
outstanding shares of our common stock becoming eligible for
sale in the near future.
Sales of substantial amounts of our Class A common stock in
the public market, or even the perception that these sales could
occur, could cause the trading price of our Class A common
stock to decline. These sales could also make it more difficult
for us to sell equity or equity-related securities in the future
at a time and price that we deem appropriate.
Our Class A common stock began trading on the NYSE on
July 22, 2010; however, to date there have been a limited
number of shares trading in the public market. Upon completion
of this offering, we will have
outstanding shares
of our Class A common stock, assuming no exercise of
outstanding options or warrants after September 30, 2010
(other than as described below) and based on the number of
shares outstanding as of September 30, 2010 after giving
effect to the issuance
of shares
of our Class B common stock to be acquired by certain
selling stockholders through option exercises at the closing of
this offering in order to sell the underlying shares of
Class A common stock in this offering. The shares sold in
this offering will be immediately tradable without restriction.
Of the remaining shares:
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No restricted shares will be eligible for sale in the public
market immediately upon completion of this offering;
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shares
will be eligible for sale in the public market beginning on
January 18, 2011, when
lock-up
and/or
market standoff agreements entered into prior to our initial
public offering are scheduled to expire, subject in some cases
to the volume and other restrictions of Rule 144 and
Rule 701 promulgated under the Securities Act of 1933, as
amended, or the Securities Act;
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shares
will become eligible for sale in the public market from time to
time beginning on January 18, 2011 upon the lapse of our
right of repurchase with respect to any unvested shares, of
which
are held by a stockholder who has entered into
lock-up
agreements for this offering, as described below; and
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shares
will be eligible for sale in the public market upon the
expiration of
lock-up
agreements for this offering, as described below.
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The lock-up
and market standoff agreements entered into prior to our initial
public offering generally expire on January 18, 2011,
except that with respect to the
lock-up
agreements the expiration date may be extended for up to 34
additional days under specified circumstances where we
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announce or pre-announce earnings or a material event occurs
within 17 days prior to, or 16 days after, the
termination of the
180-day
period. The
lock-up
agreements for this offering expire 90 days after the date
of this prospectus, except the
90-day
period may be extended for up to 34 additional days under
specified circumstances where we announce or pre-announce
earnings or a material event occurs within 17 days prior
to, or 16 days after, the termination of the
90-day
period. The representatives of the underwriters may, in their
sole discretion and at any time without notice, release all or
any portion of the securities subject to
lock-up
agreements.
Pursuant to the terms of our ninth amended and restated
registration rights agreement, immediately following this
offering, the holders of
approximately shares
of our Class A and Class B common stock and warrants
to purchase our Class B common stock will be entitled to
rights with respect to the registration of these shares under
the Securities Act. See Description of Capital
Stock Registration Rights. If we register the
resale of their shares following the expiration of the
lock-up
agreement, these stockholders could sell those shares in the
public market without being subject to the volume and other
restrictions of Rules 144 and 701.
In addition, we have registered 7,473,464 shares of our
Class A and Class B common stock subject to options
outstanding or reserved for future issuance under our stock
incentive plans. Of these shares, approximately
3,600,000 shares will be eligible for sale upon the
exercise of vested options immediately after the expiration of
the lock-up
and market standoff agreements entered into prior to our initial
public offering. In addition, the shares subject to an unvested
warrant to purchase up to 4,283,456 shares of our
Class B common stock will be eligible for sale after the
expiration of
lock-up
and/or
market standoff agreements entered into prior to our initial
public offering.
Our charter documents and Delaware law could discourage,
delay or prevent a takeover that stockholders consider favorable
and could also reduce the market price of our stock.
Our certificate of incorporation and bylaws contain provisions
that could delay or prevent a change in control of our company.
These provisions could also make it more difficult for
stockholders to nominate directors for election to our board of
directors and take other corporate actions. These provisions,
among other things:
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provide our Class B common stock with disproportionate
voting rights (see Concentration of ownership
among our existing directors, executive officers and principal
stockholders may prevent new investors from influencing
significant corporate decisions above);
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provide for non-cumulative voting in the election of directors;
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provide for a classified board of directors;
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authorize our board of directors, without stockholder approval,
to issue preferred stock with terms determined by our board of
directors and to issue additional shares of our Class A and
Class B common stock;
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limit the voting power of a holder, or group of affiliated
holders, of more than 24.9% of our common stock to 14.9%, if we
become a bank holding company;
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provide that only our board of directors may set the number of
directors constituting our board of directors or fill vacant
directorships;
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prohibit stockholder action by written consent and limit who may
call a special meeting of stockholders; and
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require advance notification of stockholder nominations for
election to our board of directors and of stockholder proposals.
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These and other provisions in our certificate of incorporation
and bylaws, as well as provisions under Delaware law, could
discourage potential takeover attempts, reduce the price that
investors might be willing to pay in the future for shares of
our Class A common stock and result in the trading price of
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our Class A common stock being lower than it otherwise
would be. See Description of Capital Stock,
including Preferred Stock and
Anti-Takeover Provisions.
If securities analysts do not continue to publish research
or reports about our business or if they publish negative
evaluations of our Class A common stock, the trading price
of our Class A common stock could decline.
We expect that the trading price for our Class A common
stock will be affected by any research or reports that
securities analysts publish about us or our business. If one or
more of the analysts who currently cover us or our business
downgrade their evaluations of our Class A common stock,
the price of our Class A common stock would likely decline.
If one or more of these analysts cease coverage of our company,
we could lose visibility in the market for our Class A
common stock, which in turn could cause our stock price to
decline.
We do not intend to pay dividends for the foreseeable
future.
We have never declared or paid any cash dividends on our capital
stock. We currently intend to retain any future earnings and do
not expect to pay any dividends in the foreseeable future.
Should we complete our proposed acquisition of a bank holding
company and its subsidiary commercial bank, as a bank holding
company, our ability to pay future dividends could be limited by
the capital requirements imposed under the BHC Act, as well as
other federal laws applicable to banks and bank holding
companies. As a result, you will likely receive a return on your
investment in our Class A common stock only if the market
price of our Class A common stock increases.
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SPECIAL
NOTE REGARDING FORWARD-LOOKING STATEMENTS
In addition to historical information, this prospectus contains
forward-looking statements. We may, in some cases, use words,
such as project, believe,
anticipate, plan, expect,
estimate, intend, continue,
should, would, could,
potentially, will or may, or
other similar words and expressions that convey uncertainty
about future events or outcomes to identify these
forward-looking statements. Forward-looking statements in this
prospectus include, among other things, statements about:
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our expectations regarding our operating revenues, expenses,
effective tax rates and other results of operations;
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our anticipated capital expenditures and our estimates regarding
our capital requirements;
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our liquidity and working capital requirements;
|
|
|
|
our need to obtain additional funding and our ability to obtain
future funding on acceptable terms;
|
|
|
|
the impact of seasonality on our business;
|
|
|
|
the growth rates of the markets in which we compete;
|
|
|
|
our anticipated strategies for growth and sources of new
operating revenues;
|
|
|
|
maintaining and expanding our customer base and our
relationships with retail distributors and network acceptance
members;
|
|
|
|
our ability to anticipate market needs and develop new and
enhanced products and services to meet those needs;
|
|
|
|
our current and future products, services, applications and
functionality and plans to promote them;
|
|
|
|
anticipated trends and challenges in our business and in the
markets in which we operate;
|
|
|
|
the evolution of technology affecting our products, services and
markets;
|
|
|
|
our ability to retain and hire necessary employees and to staff
our operations appropriately;
|
|
|
|
management compensation and the methodology for its
determination;
|
|
|
|
our ability to find future acquisition opportunities on
favorable terms or at all and to manage any acquisitions;
|
|
|
|
our ability to complete our pending bank acquisition and our
expectations regarding the benefits of doing so;
|
|
|
|
our efforts to make our business more vertically integrated;
|
|
|
|
our ability to compete in our industry and innovation by our
competitors;
|
|
|
|
our ability to stay abreast of new or modified laws and
regulations that currently apply or become applicable to our
business;
|
|
|
|
estimates and estimate methodologies used in preparing our
consolidated financial statements and determining option
exercise prices; and
|
|
|
|
the future trading prices of our Class A common stock and
the impact of any securities analysts reports on these
prices.
|
The outcome of the events described in these forward-looking
statements is subject to known and unknown risks, uncertainties
and other factors that could cause actual results to differ
materially from the results anticipated by these forward-looking
statements. These risks, uncertainties and factors include those
we discuss in this prospectus under the caption Risk
Factors. You should read these
28
risk factors and the other cautionary statements made in this
prospectus as being applicable to all related forward-looking
statements wherever they appear in this prospectus.
The forward-looking statements made in this prospectus relate
only to events as of the date on which the statements are made.
We undertake no obligation to update publicly any
forward-looking statements, whether as a result of new
information, future events or otherwise, except as required by
law.
INDUSTRY AND
MARKET DATA
This prospectus also contains estimates and other statistical
data, including those relating to market size, transaction
volumes, demographic groups and growth rates of the markets in
which we participate, that we have obtained from industry
publications and reports. These industry publications and
reports generally indicate that they have obtained their
information from sources believed to be reliable, but do not
guarantee the accuracy and completeness of their information.
This information involves a number of assumptions and
limitations, and you are cautioned not to give undue weight to
these estimates, as there is no assurance that any of them will
be reached. Although we have not independently verified the
accuracy or completeness of the data contained in these industry
publications and reports, based on our industry experience we
believe that the publications and reports are reliable and that
the conclusions contained in the publications and reports are
reasonable.
USE OF
PROCEEDS
The selling stockholders are selling all of the shares in this
offering. We will not receive any proceeds from the sale of
shares of our Class A common stock by the selling
stockholders.
MARKET PRICE OF
CLASS A COMMON STOCK
Our Class A common stock has been listed on the NYSE under
the symbol GDOT since July 22, 2010. Prior to
that date, there was no public trading market for our
Class A common stock. Our initial public offering was
priced at $36.00 per share on July 21, 2010. The following
table sets forth for the periods indicated the high and low
sales prices per share of our Class A common stock as
reported on the NYSE:
|
|
|
|
|
|
|
|
|
|
|
Low
|
|
|
High
|
|
|
Year ending December 31, 2010
|
|
|
|
|
|
|
|
|
Third Quarter (beginning July 22, 2010)
|
|
$
|
41.13
|
|
|
$
|
54.24
|
|
Fourth Quarter (through November 8, 2010)
|
|
$
|
44.50
|
|
|
$
|
55.50
|
|
On November 8, 2010, the last reported sale price of our
Class A common stock on the NYSE was $53.96 per share.
As of September 30, 2010, we had three holders of record of
our Class A common stock and 194 holders of record of
our Class B common stock. The actual number of stockholders
is greater than this number of record holders, and includes
stockholders who are beneficial owners, but whose shares are
held in street name by brokers and other nominees. This number
of holders of record also does not include stockholders whose
shares may be held in trust by other entities.
29
DIVIDEND
POLICY
We have never declared or paid any cash dividends on our capital
stock, and we do not currently intend to pay any cash dividends
on our Class A common stock for the foreseeable future.
Should we complete our proposed acquisition of a bank holding
company and its subsidiary commercial bank, as a bank holding
company, the Federal Reserve Boards risk-based and
leverage capital requirements, as well as other federal laws
applicable to banks and bank holding companies, could limit our
ability to pay dividends. See Business
Regulation Bank Regulations below. We expect
to retain future earnings, if any, to fund the development and
growth of our business. Any future determination to pay
dividends on our Class A common stock, if permissible, will
be at the discretion of our board of directors and will depend
upon, among other factors, our financial condition, operating
results, current and anticipated cash needs, plans for expansion
and other factors that our board of directors may deem relevant.
30
SELECTED
CONSOLIDATED FINANCIAL DATA
The following tables present selected historical financial data
for our business. You should read this information together with
Managements Discussion and Analysis of Financial
Condition and Results of Operations and our consolidated
financial statements, related notes and other financial
information, each included elsewhere in this prospectus. The
selected consolidated financial data in this section are not
intended to replace the financial statements and are qualified
in their entirety by the consolidated financial statements and
related notes.
We derived the statement of operations data for the years ended
July 31, 2007, 2008 and 2009 and for the five months ended
December 31, 2009, and the balance sheet data as of
July 31, 2008 and 2009 and December 31, 2009, from our
audited consolidated financial statements included elsewhere in
this prospectus. We derived the balance sheet data as of
July 31, 2007 from our audited consolidated financial
statements not included in this prospectus. We derived the
statement of operations data for the nine months ended
September 30, 2009 and 2010 and the balance sheet data as
of September 30, 2010 from our unaudited consolidated
financial statements included elsewhere in this prospectus. We
derived the statement of operations data for the years ended
July 31, 2005 and 2006 and the balance sheet data as of
July 31, 2005 and 2006 from our unaudited consolidated
financial statements not included in this prospectus. In the
opinion of our management, our unaudited financial data reflect
all adjustments, consisting of normal and recurring adjustments,
necessary for a fair statement of our results for those periods.
Our historical results are not necessarily indicative of our
results to be expected in any future period.
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Five Months Ended
|
|
|
Nine Months Ended
|
|
|
|
Year Ended July 31,
|
|
|
December 31,
|
|
|
September 30,
|
|
|
|
2005
|
|
|
2006
|
|
|
2007
|
|
|
2008
|
|
|
2009
|
|
|
2009
|
|
|
2009
|
|
|
2010
|
|
|
|
(Unaudited)
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
(Unaudited)
|
|
|
|
(In thousands, except per share amounts)
|
|
|
Consolidated Statement of Operations Data:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Operating revenues:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Card revenues
|
|
$
|
21,771
|
|
|
$
|
36,359
|
|
|
$
|
45,717
|
|
|
$
|
91,233
|
|
|
$
|
119,356
|
|
|
$
|
50,895
|
|
|
$
|
93,011
|
|
|
$
|
124,978
|
|
Cash transfer revenues
|
|
|
12,064
|
|
|
|
20,616
|
|
|
|
25,419
|
|
|
|
45,310
|
|
|
|
62,396
|
|
|
|
30,509
|
|
|
|
49,383
|
|
|
|
73,630
|
|
Interchange revenues
|
|
|
5,705
|
|
|
|
9,975
|
|
|
|
12,488
|
|
|
|
31,583
|
|
|
|
53,064
|
|
|
|
31,353
|
|
|
|
46,554
|
|
|
|
81,106
|
|
Stock-based retailer incentive compensation
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
(7,673
|
)
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Total operating revenues
|
|
|
39,540
|
|
|
|
66,951
|
|
|
|
83,624
|
|
|
|
168,126
|
|
|
|
234,816
|
|
|
|
112,757
|
|
|
|
188,948
|
|
|
|
272,041
|
|
Operating expenses:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Sales and marketing expenses
|
|
|
19,148
|
|
|
|
28,660
|
|
|
|
38,838
|
|
|
|
69,577
|
|
|
|
75,786
|
|
|
|
31,333
|
|
|
|
52,430
|
|
|
|
87,777
|
|
Compensation and benefits expenses(1)
|
|
|
11,584
|
|
|
|
18,499
|
|
|
|
20,610
|
|
|
|
28,303
|
|
|
|
40,096
|
|
|
|
26,610
|
|
|
|
32,827
|
|
|
|
50,474
|
|
Processing expenses
|
|
|
6,990
|
|
|
|
8,547
|
|
|
|
9,809
|
|
|
|
21,944
|
|
|
|
32,320
|
|
|
|
17,480
|
|
|
|
27,092
|
|
|
|
43,131
|
|
Other general and administrative expenses
|
|
|
6,521
|
|
|
|
10,077
|
|
|
|
13,212
|
|
|
|
19,124
|
|
|
|
22,944
|
|
|
|
14,020
|
|
|
|
18,721
|
|
|
|
33,997
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Total operating expenses
|
|
|
44,243
|
|
|
|
65,783
|
|
|
|
82,469
|
|
|
|
138,948
|
|
|
|
171,146
|
|
|
|
89,443
|
|
|
|
131,070
|
|
|
|
215,379
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Operating income
|
|
|
(4,703
|
)
|
|
|
1,168
|
|
|
|
1,155
|
|
|
|
29,178
|
|
|
|
63,670
|
|
|
|
23,314
|
|
|
|
57,878
|
|
|
|
56,662
|
|
Interest income
|
|
|
300
|
|
|
|
301
|
|
|
|
771
|
|
|
|
665
|
|
|
|
396
|
|
|
|
115
|
|
|
|
179
|
|
|
|
269
|
|
Interest expense
|
|
|
(474
|
)
|
|
|
(823
|
)
|
|
|
(625
|
)
|
|
|
(247
|
)
|
|
|
(1
|
)
|
|
|
(2
|
)
|
|
|
(3
|
)
|
|
|
(48
|
)
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Income before income taxes
|
|
|
(4,877
|
)
|
|
|
645
|
|
|
|
1,301
|
|
|
|
29,596
|
|
|
|
64,065
|
|
|
|
23,427
|
|
|
|
58,054
|
|
|
|
56,883
|
|
Income tax expense (benefit)
|
|
|
|
|
|
|
111
|
|
|
|
(3,346
|
)
|
|
|
12,261
|
|
|
|
26,902
|
|
|
|
9,764
|
|
|
|
24,344
|
|
|
|
22,589
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Net income
|
|
|
(4,877
|
)
|
|
|
535
|
|
|
|
4,647
|
|
|
|
17,335
|
|
|
|
37,163
|
|
|
|
13,663
|
|
|
|
33,710
|
|
|
|
34,294
|
|
Dividends, accretion and allocated earnings of preferred stock
|
|
|
|
|
|
|
(367
|
)
|
|
|
(5,157
|
)
|
|
|
(13,650
|
)
|
|
|
(29,000
|
)
|
|
|
(9,170
|
)
|
|
|
(22,886
|
)
|
|
|
(16,094
|
)
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Net income (loss) allocated to common stockholders
|
|
$
|
(4,877
|
)
|
|
$
|
168
|
|
|
$
|
(510
|
)
|
|
$
|
3,685
|
|
|
$
|
8,163
|
|
|
$
|
4,493
|
|
|
$
|
10,824
|
|
|
$
|
18,200
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Basic earnings (loss) per common share:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Class A common stock
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
$
|
0.87
|
|
Class B common stock
|
|
$
|
(0.48
|
)
|
|
$
|
0.02
|
|
|
$
|
(0.05
|
)
|
|
$
|
0.34
|
|
|
$
|
0.68
|
|
|
$
|
0.37
|
|
|
$
|
0.90
|
|
|
$
|
0.87
|
|
Weighted-average common shares issued and outstanding:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Class A common stock
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
1,442
|
|
Class B common stock
|
|
|
10,228
|
|
|
|
10,873
|
|
|
|
11,100
|
|
|
|
10,757
|
|
|
|
12,036
|
|
|
|
12,222
|
|
|
|
12,046
|
|
|
|
18,232
|
|
Diluted earnings (loss) per common share:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Class A common stock
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
$
|
0.81
|
|
Class B common stock
|
|
$
|
(0.48
|
)
|
|
$
|
0.01
|
|
|
$
|
(0.05
|
)
|
|
$
|
0.26
|
|
|
$
|
0.52
|
|
|
$
|
0.29
|
|
|
$
|
0.70
|
|
|
$
|
0.81
|
|
31
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Five Months Ended
|
|
|
Nine Months Ended
|
|
|
|
Year Ended July 31,
|
|
|
December 31,
|
|
|
September 30,
|
|
|
|
2005
|
|
|
2006
|
|
|
2007
|
|
|
2008
|
|
|
2009
|
|
|
2009
|
|
|
2009
|
|
|
2010
|
|
|
|
(Unaudited)
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
(Unaudited)
|
|
|
|
(In thousands, except per share amounts)
|
|
|
Weighted-average diluted common shares issued and outstanding:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Class A common stock
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
22,884
|
|
Class B common stock
|
|
|
10,228
|
|
|
|
13,194
|
|
|
|
11,100
|
|
|
|
14,154
|
|
|
|
15,712
|
|
|
|
15,425
|
|
|
|
15,545
|
|
|
|
21,441
|
|
Other Data:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Non-GAAP total operating revenues(2)(4)
|
|
$
|
39,540
|
|
|
$
|
66,951
|
|
|
$
|
83,624
|
|
|
$
|
168,126
|
|
|
$
|
234,816
|
|
|
$
|
112,757
|
|
|
$
|
188,948
|
|
|
$
|
279,714
|
|
Non-GAAP net income(3)(4)
|
|
|
(4,877
|
)
|
|
|
535
|
|
|
|
5,204
|
|
|
|
18,062
|
|
|
|
38,594
|
|
|
|
17,617
|
|
|
|
34,860
|
|
|
|
42,083
|
|
Non-GAAP diluted earnings per share(3)(4)
|
|
|
(0.14
|
)
|
|
|
0.01
|
|
|
|
0.14
|
|
|
|
0.44
|
|
|
|
0.93
|
|
|
|
0.44
|
|
|
|
0.86
|
|
|
|
0.99
|
|
Adjusted EBITDA(4)(5)
|
|
|
(3,492
|
)
|
|
|
3,214
|
|
|
|
4,835
|
|
|
|
34,825
|
|
|
|
70,731
|
|
|
|
32,350
|
|
|
|
63,413
|
|
|
|
74,986
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
As of
|
|
|
As of
|
|
|
|
As of July 31,
|
|
|
December 31,
|
|
|
September 30,
|
|
|
|
2005
|
|
|
2006
|
|
|
2007
|
|
|
2008
|
|
|
2009
|
|
|
2009
|
|
|
2010
|
|
|
|
(Unaudited)
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
(Unaudited)
|
|
|
|
(In thousands)
|
|
|
Consolidated Balance Sheet Data:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Cash, cash equivalents and restricted cash(6)
|
|
$
|
15,619
|
|
|
$
|
16,670
|
|
|
$
|
14,991
|
|
|
$
|
41,613
|
|
|
$
|
41,931
|
|
|
$
|
71,684
|
|
|
$
|
140,744
|
|
Settlement assets(7)
|
|
|
8,590
|
|
|
|
12,868
|
|
|
|
15,412
|
|
|
|
17,445
|
|
|
|
35,570
|
|
|
|
42,569
|
|
|
|
11,784
|
|
Total assets
|
|
|
30,436
|
|
|
|
42,626
|
|
|
|
56,441
|
|
|
|
97,246
|
|
|
|
123,269
|
|
|
|
183,108
|
|
|
|
213,379
|
|
Settlement obligations(7)
|
|
|
7,355
|
|
|
|
8,933
|
|
|
|
12,916
|
|
|
|
17,445
|
|
|
|
35,570
|
|
|
|
42,569
|
|
|
|
11,784
|
|
Long-term debt
|
|
|
6,769
|
|
|
|
5,030
|
|
|
|
2,446
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Total liabilities
|
|
|
25,271
|
|
|
|
37,004
|
|
|
|
45,237
|
|
|
|
65,962
|
|
|
|
81,031
|
|
|
|
111,744
|
|
|
|
92,914
|
|
Redeemable convertible preferred stock
|
|
|
|
|
|
|
|
|
|
|
22,336
|
|
|
|
26,816
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Total stockholders equity (deficit)
|
|
|
5,165
|
|
|
|
5,623
|
|
|
|
(11,130
|
)
|
|
|
4,468
|
|
|
|
42,238
|
|
|
|
71,364
|
|
|
|
120,465
|
|
|
|
|
(1) |
|
Includes stock-based compensation expense of $0, $0, $156,000,
$1.2 million and $2.5 million for the years ended
July 31, 2005, 2006, 2007, 2008 and 2009, respectively,
$6.8 million for the five months ended December 31,
2009 and $2.0 million and $5.2 million for the nine
months ended September 30, 2009 and 2010, respectively. |
|
(2) |
|
We define Non-GAAP total operating revenues as the total
operating revenues shown in our GAAP financial statements plus
stock-based retailer incentive compensation expense. |
|
(3) |
|
We define Non-GAAP net income as the net income shown on our
GAAP financial statements plus the after-tax amount of each of
stock-based retailer incentive compensation expense and
stock-based compensation expense. We then use Non-GAAP net
income as the basis for calculating Non-GAAP diluted earnings
per share, as shown in the reconciliation of this financial
measure to its most directly comparable GAAP financial measure
below. |
|
(4) |
|
This financial measure is not calculated in accordance with
GAAP. A table at the end of this footnote provides a
reconciliation of this financial measure to the most directly
comparable financial measure calculated and presented in
accordance with GAAP. This financial measure should not be
considered as an alternative to or substitute for operating
revenues, operating income, net income or any other measure of
financial performance calculated and presented in accordance
with GAAP. This financial measure may not be comparable to
similarly-titled measures of other organizations because other
organizations may not calculate their measures in the same
manner as we do. We prepare this financial measure to eliminate
the impact of items that we do not consider indicative of our
core operating performance. You are encouraged to evaluate these
adjustments and the reasons we consider them appropriate. |
|
|
|
We believe that the non-GAAP financial measures we present are
useful to investors in evaluating our operating performance for
the following reasons: |
|
|
|
stock-based retailer incentive compensation is a
non-cash GAAP accounting charge that acts as an offset to our
actual revenues from operations as we historically calculated
them. This charge results from the monthly lapsing of our right
to repurchase a portion of the 2,208,552 shares we issued
to our largest retail distributor, Walmart, in May 2010. By
adding back this charge to our future total operating revenues,
investors can make direct comparisons of our revenues from
operations prior to and after May 2010 and thus more easily
perceive trends in our core operations. Further, because the
monthly charge is based on the then-current market value of the
|
32
|
|
|
|
|
shares as to which our repurchase right lapses, adding back this
charge eliminates fluctuations in our operating revenues caused
by variations in our month-end stock prices and thus provides
insight on the operating revenues directly associated with those
core operations; |
|
|
|
we adopted a new accounting standard for stock-based
compensation effective August 1, 2006 and recorded
stock-based compensation expense of approximately $156,000,
$1.2 million and $2.5 million for the years ended
July 31, 2007, 2008 and 2009, respectively,
$6.8 million for the five months ended December 31,
2009 and $2.0 million and $5.2 million for the nine
months ended September 30, 2009 and 2010, respectively.
Prior to August 1, 2006, we accounted for stock-based
compensation using the intrinsic value method under previously
issued guidance, which resulted in zero stock-based compensation
expense. By comparing our adjusted EBITDA, non-GAAP net income
and non-GAAP diluted earnings per share in different historical
periods, our investors can evaluate our operating results
without the additional variations caused by stock-based
compensation expense, which is not comparable from period to
period due to changes in accounting treatment, changes in the
fair market value of our common stock (which is influenced by
external factors like the volatility of public markets and the
financial performance of our peers), and is not a key measure of
our operations;
|
|
|
|
adjusted EBITDA is widely used by investors to
measure a companys operating performance without regard to
items, such as interest expense, income tax expense,
depreciation and amortization, stock-based compensation expense,
and stock-based retailer incentive compensation expense, that
can vary substantially from company to company depending upon
their respective financing structures and accounting policies,
the book values of their assets, their capital structures and
the methods by which their assets were acquired; and
|
|
|
|
securities analysts use adjusted EBITDA as a
supplemental measure to evaluate the overall operating
performance of companies.
|
|
|
|
Our management uses the non-GAAP financial measures: |
|
|
|
as measures of operating performance, because they
exclude the impact of items not directly resulting from our core
operations;
|
|
|
|
for planning purposes, including the preparation of
our annual operating budget;
|
|
|
|
to allocate resources to enhance the financial
performance of our business;
|
|
|
|
to evaluate the effectiveness of our business
strategies; and
|
|
|
|
in communications with our board of directors
concerning our financial performance.
|
|
|
|
We understand that, although adjusted EBITDA and other non-GAAP
financial measures are frequently used by investors and
securities analysts in their evaluations of companies, these
measures have limitations as an analytical tool, and you should
not consider them in isolation or as substitutes for analysis of
our results of operations as reported under GAAP. Some of these
limitations are: |
|
|
|
that these measures do not reflect our capital
expenditures or future requirements for capital expenditures or
other contractual commitments;
|
|
|
|
that these measures do not reflect changes in, or
cash requirements for, our working capital needs;
|
|
|
|
that these measures do not reflect interest expense
or interest income;
|
|
|
|
that these measures do not reflect cash requirements
for income taxes;
|
|
|
|
that, although depreciation and amortization are
non-cash charges, the assets being depreciated or amortized will
often have to be replaced in the future, and these measures do
not reflect any cash requirements for these
replacements; and
|
33
|
|
|
|
|
that other companies in our industry may calculate
these measures differently than we do, limiting their usefulness
as comparative measures.
|
|
|
|
The following tables present unaudited reconciliations of each
of our non-GAAP financial measures to their respective most
comparable GAAP financial measures, for each of the periods
indicated. |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Five Months
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Ended
|
|
|
Nine Months
|
|
|
|
Year Ended July 31,
|
|
|
December 31,
|
|
|
Ended September 30,
|
|
|
|
2005
|
|
|
2006
|
|
|
2007
|
|
|
2008
|
|
|
2009
|
|
|
2009
|
|
|
2009
|
|
|
2010
|
|
|
|
(In thousands)
|
|
|
Reconciliation of total operating revenues to non-GAAP total
operating revenues
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Total operating revenues
|
|
$
|
39,540
|
|
|
$
|
66,951
|
|
|
$
|
83,624
|
|
|
$
|
168,126
|
|
|
$
|
234,816
|
|
|
$
|
112,757
|
|
|
$
|
188,948
|
|
|
$
|
272,041
|
|
Stock-based retailer incentive compensation
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
7,673
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Non-GAAP total operating revenues
|
|
$
|
39,540
|
|
|
$
|
66,951
|
|
|
$
|
83,624
|
|
|
$
|
168,126
|
|
|
$
|
234,816
|
|
|
$
|
112,757
|
|
|
$
|
188,948
|
|
|
$
|
279,714
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Five Months
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Ended
|
|
|
Nine Months
|
|
|
|
Year Ended July 31,
|
|
|
December 31,
|
|
|
Ended September 30,
|
|
|
|
2005
|
|
|
2006
|
|
|
2007
|
|
|
2008
|
|
|
2009
|
|
|
2009
|
|
|
2009
|
|
|
2010
|
|
|
|
(In thousands)
|
|
|
Reconciliation of net (loss) income to non-GAAP net (loss)
income
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Net (loss) income
|
|
$
|
(4,877
|
)
|
|
$
|
535
|
|
|
$
|
4,647
|
|
|
$
|
17,335
|
|
|
$
|
37,163
|
|
|
$
|
13,663
|
|
|
$
|
33,710
|
|
|
$
|
34,294
|
|
Stock-based compensation expense
|
|
|
|
|
|
|
|
|
|
|
557
|
|
|
|
727
|
|
|
|
1,431
|
|
|
|
3,954
|
|
|
|
1,150
|
|
|
|
3,163
|
|
Stock-based retailer incentive compensation
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
4,626
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Non-GAAP net (loss) income
|
|
$
|
(4,877
|
)
|
|
$
|
535
|
|
|
$
|
5,204
|
|
|
$
|
18,062
|
|
|
$
|
38,594
|
|
|
$
|
17,617
|
|
|
$
|
34,860
|
|
|
$
|
42,083
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Diluted earnings per share*
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
GAAP
|
|
$
|
(0.48
|
)
|
|
$
|
0.01
|
|
|
$
|
(0.05
|
)
|
|
$
|
0.26
|
|
|
$
|
0.52
|
|
|
$
|
0.29
|
|
|
$
|
0.70
|
|
|
$
|
0.81
|
|
Non-GAAP
|
|
$
|
(0.14
|
)
|
|
$
|
0.01
|
|
|
$
|
0.14
|
|
|
$
|
0.44
|
|
|
$
|
0.93
|
|
|
$
|
0.44
|
|
|
$
|
0.86
|
|
|
$
|
0.99
|
|
Diluted weighted-average shares issued and outstanding**
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
GAAP
|
|
|
10,228
|
|
|
|
13,194
|
|
|
|
11,100
|
|
|
|
14,154
|
|
|
|
15,712
|
|
|
|
15,425
|
|
|
|
15,545
|
|
|
|
22,884
|
|
Non-GAAP
|
|
|
34,316
|
|
|
|
37,282
|
|
|
|
36,807
|
|
|
|
40,917
|
|
|
|
41,386
|
|
|
|
40,367
|
|
|
|
40,529
|
|
|
|
42,534
|
|
|
|
|
|
|
* Reconciliations between GAAP and non-GAAP diluted
weighted-average shares issued and outstanding are provided in
the next table.
|
|
|
|
** Diluted weighted-average Class A shares issued and
outstanding and diluted weighted-average Class B shares
issued and outstanding are the most directly comparable GAAP
measure for periods ending 2010 and any period ending prior to
2010, respectively.
|
34
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Five Months
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Ended
|
|
|
Nine Months
|
|
|
|
Year Ended July 31,
|
|
|
December 31,
|
|
|
Ended September 30,
|
|
|
|
2005
|
|
|
2006
|
|
|
2007
|
|
|
2008
|
|
|
2009
|
|
|
2009
|
|
|
2009
|
|
|
2010
|
|
|
|
(In thousands)
|
|
|
Reconciliation of GAAP to non-GAAP diluted weighted-average
shares issued and outstanding
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Diluted weighted-average shares issued and outstanding*
|
|
|
10,228
|
|
|
|
13,194
|
|
|
|
11,100
|
|
|
|
14,154
|
|
|
|
15,712
|
|
|
|
15,425
|
|
|
|
15,545
|
|
|
|
22,884
|
|
Assumed conversion of weighted-average shares of preferred stock
|
|
|
24,088
|
|
|
|
24,088
|
|
|
|
25,707
|
|
|
|
26,763
|
|
|
|
25,674
|
|
|
|
24,942
|
|
|
|
24,984
|
|
|
|
18,455
|
|
Weighted-average shares subject to repurchase
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
1,195
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Non-GAAP diluted weighted-average shares issued and outstanding
|
|
|
34,316
|
|
|
|
37,282
|
|
|
|
36,807
|
|
|
|
40,917
|
|
|
|
41,386
|
|
|
|
40,367
|
|
|
|
40,529
|
|
|
|
42,534
|
|
|
|
|
|
|
* Refers to shares of Class A common stock for periods
ending in 2010 and shares of Class B common stock for
periods ending prior to 2010.
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Five Months
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Ended
|
|
|
Nine Months
|
|
|
|
Year Ended July 31,
|
|
|
December 31,
|
|
|
Ended September 30,
|
|
|
|
2005
|
|
|
2006
|
|
|
2007
|
|
|
2008
|
|
|
2009
|
|
|
2009
|
|
|
2009
|
|
|
2010
|
|
|
|
(In thousands)
|
|
|
Reconciliation of net (loss) income to adjusted EBITDA
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Net (loss) income
|
|
$
|
(4,877
|
)
|
|
$
|
535
|
|
|
$
|
4,647
|
|
|
$
|
17,335
|
|
|
$
|
37,163
|
|
|
$
|
13,663
|
|
|
$
|
33,710
|
|
|
$
|
34,294
|
|
Interest expense (income), net
|
|
|
174
|
|
|
|
522
|
|
|
|
(146
|
)
|
|
|
(418
|
)
|
|
|
(395
|
)
|
|
|
(113
|
)
|
|
|
(176
|
)
|
|
|
(221
|
)
|
Income tax expense (benefit)
|
|
|
|
|
|
|
111
|
|
|
|
(3,346
|
)
|
|
|
12,261
|
|
|
|
26,902
|
|
|
|
9,764
|
|
|
|
24,344
|
|
|
|
22,589
|
|
Depreciation and amortization
|
|
|
1,211
|
|
|
|
2,046
|
|
|
|
3,524
|
|
|
|
4,407
|
|
|
|
4,593
|
|
|
|
2,254
|
|
|
|
3,552
|
|
|
|
5,405
|
|
Stock-based compensation expense
|
|
|
|
|
|
|
|
|
|
|
156
|
|
|
|
1,240
|
|
|
|
2,468
|
|
|
|
6,782
|
|
|
|
1,983
|
|
|
|
5,246
|
|
Stock-based retailer incentive compensation
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
7,673
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Adjusted EBITDA
|
|
$
|
(3,492
|
)
|
|
$
|
3,214
|
|
|
$
|
4,835
|
|
|
$
|
34,825
|
|
|
$
|
70,731
|
|
|
$
|
32,350
|
|
|
$
|
63,413
|
|
|
$
|
74,986
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
(5) |
|
We define adjusted EBITDA as the net income shown on our GAAP
financial statements plus net interest expense (income), income
tax expense (benefit), depreciation and amortization,
stock-based compensation expense and stock-based retailer
incentive compensation expense. |
|
(6) |
|
Includes $6,025, $2,025, $2,285, $2,328, $15,367, $15,381 and
$5,163 of restricted cash as of July 31, 2005, 2006, 2007,
2008 and 2009, December 31, 2009 and September 30,
2010, respectively. |
35
|
|
|
(7) |
|
Our retail distributors collect customer funds for purchases of
new cards and reloads and then remit these funds directly to
bank accounts established on behalf of those customers by the
banks that issue our cards. Our retail distributors
remittance of these funds takes an average of three business
days. Settlement assets represent the amounts due from our
retail distributors for customer funds collected at the point of
sale that have not yet been remitted to the card issuing banks.
Settlement obligations represent the amounts that are due from
us to the card issuing banks for funds collected but not yet
remitted by our retail distributors and not funded by our line
of credit. We have no control over or access to customer funds
remitted by our retail distributors to the card issuing banks.
Customer funds therefore are not our assets, and we do not
recognize them in our consolidated financial statements. |
36
MANAGEMENTS
DISCUSSION AND ANALYSIS OF
FINANCIAL CONDITION AND RESULTS OF OPERATIONS
You should read the following discussion and analysis in
conjunction with our consolidated financial statements and
related notes included elsewhere in this prospectus. This
discussion contains forward-looking statements that involve
risks, uncertainties and assumptions. Our actual results may
differ materially from those anticipated in these
forward-looking statements as a result of a variety of factors,
including those set forth under Risk Factors and
elsewhere in this prospectus.
Overview
Green Dot is a leading prepaid financial services company
providing simple, low-cost and convenient money management
solutions to a broad base of U.S. consumers. We believe
that we are the leading provider of general purpose reloadable
prepaid debit cards in the United States and that our Green Dot
Network is the leading reload network for prepaid cards in the
United States. We sell our cards and offer our reload services
nationwide at approximately 50,000 retail store locations, which
provide consumers convenient access to our products and services.
We were founded in October 1999 to distribute and service GPR
cards. In 2001, we sold our first such card at a Rite Aid store
in Virginia. Between 2001 and 2004, we concentrated on
increasing our distribution capacity and established
distribution agreements with CVS, The Pantry Stores (Kangaroo
Express) and Radio Shack, among others. In 2004, we launched the
Green Dot Network, which allowed our cardholders to reload funds
onto their cards at any of our retail distributors
locations regardless of where their cards were initially
purchased. For example, this allowed our cards purchased at Rite
Aid stores to be reloaded at CVS stores. We also began to market
the Green Dot Network to providers of third-party prepaid card
programs, which enabled their cardholders to reload funds onto
their cards through our Green Dot Network. In 2005, we continued
to expand our distribution capacity by establishing a
distribution relationship with Walgreens. In May 2007, we began
marketing and distributing Green Dot-branded cards through our
website.
In October 2006, we entered into agreements with Walmart and GE
Money Bank to manage a co-branded GPR card program for Walmart
and to provide reload network services at Walmart stores through
our Green Dot Network. After an extensive product design and
pilot period, we launched the Walmart MoneyCard program in
approximately 2,500, or 70%, of Walmarts U.S. stores
in July 2007. In October 2007, we launched a Visa-branded
non-reloadable gift card program at most of these stores. By
March 31, 2010, we offered the Walmart MoneyCard in more
than 3,600, or 97%, of Walmarts U.S. stores. Since
its inception, the Walmart MoneyCard program has been highly
successful, contributing significantly to the increase in our
total operating revenues. To enhance the value proposition to
cardholders, in February 2009, significant pricing changes were
made to the Walmart MoneyCard program. The new card fee, monthly
maintenance fee and
point-of-sale,
or POS, swipe reload fee for Walmart MoneyCards at Walmart
stores were each lowered to $3.00 from $8.94, $4.94 and $4.64,
respectively. In addition, the sales commission percentage that
we paid to Walmart was significantly reduced in order to offset
our lost revenue resulting from these substantial fee
reductions. Our revenues from Walmart have increased
significantly in response to these pricing changes, as
substantial increases in volumes more than offset the revenue
impact of the lower fees. See also May 2010
Changes to Our Relationship with Walmart below.
In July 2009, we re-launched our core Green Dot-branded GPR card
with new packaging, features and pricing. Our innovative new
package contains a temporary prepaid card, for the first time
visible to the consumer through the packaging, that can be used
immediately upon activation. New card features include free
online bill payment services and a fee-free ATM network with
approximately 17,000 participating ATMs. We reduced the new card
fee from $9.95 to $4.95. We raised the monthly maintenance fee
from $4.95 to $5.95, and at the same time instituted maintenance
fee waivers for months in which cardholders either load $1,000
or more onto their cards or make at least 30 purchase
transactions in order to encourage increased card usage and
cardholder retention. The re-launch of
37
the Green Dot-branded GPR card generated significant increases
in volume that more than offset the revenue impact of the lower
new card fee.
In September 2009, we further expanded our distribution capacity
by entering into a distribution agreement with 7-Eleven. Also,
in September 2009, PayPal became a new acceptance member in the
Green Dot Network, allowing PayPal customers to add funds to a
new or existing PayPal account using our MoneyPak product. These
funds can be used immediately by account holders unlike funds
loaded to PayPal accounts from a bank account, which may not be
available for several days. We believe PayPals customers
have begun recognizing the value of our offerings, but to date
we have not generated significant operating revenues from our
relationship with PayPal. In October 2009, we further expanded
our distribution capacity by entering into a joint marketing and
referral agreement with Intuit Inc. In January 2010, Intuit
integrated into its TurboTax software an option that allows its
customers to receive their tax refunds via direct deposit to a
Green Dot co-branded GPR card, called a TurboTax Refund Card.
Under this program, which we will manage for Intuit through the
2011 tax season, we generated operating revenues that
represented approximately 7%, 4% and 2% of our total operating
revenues, excluding stock-based retailer incentive compensation,
in the quarters ended March 31, June 30 and
September 30, 2010, respectively. The initial term of our
agreement with Intuit expires in October 2011, and we do not
currently expect that this agreement will be renewed.
In May 2010, the terms of our commercial agreement with Walmart
were amended as described in the next paragraph, and, in July
2010, we further expanded our distribution capacity by entering
into a distribution agreement with Circle K.
May 2010
Changes to Our Relationship with Walmart
In May 2010, we entered into an amended prepaid card program
agreement with Walmart and GE Money Bank. This agreement
extended the term of our commercial relationship with Walmart
and GE Money Bank to May 2015 and significantly increased the
sales commission percentages that we pay to Walmart for the
Walmart MoneyCard program, which currently accounts for
approximately 85% of the total operating revenues that we derive
from products sold at Walmart, to an estimated 22%, or a level
approximately equal to what they had been during the three
months ended December 31, 2008. Additionally, the amended
agreement provides volume-based incentives that allow Walmart to
earn higher sales commission percentages as sales volumes of our
products in its stores grow. The agreement also provides for
enhanced coordination of Walmarts and our promotional
efforts with respect to the Walmart MoneyCard program, including
annual contributions by Walmart and us to a joint marketing
fund. Historically, and under our amended agreement with
Walmart, the sales commission percentages we pay to Walmart for
the Walmart MoneyCard program are derived from a formula and
vary based on dynamic program factors, such as new card sales
rates, consumer pricing, average cardholder usage and retention.
As an incentive to amend our prepaid card program agreement, we
issued Walmart 2,208,552 shares of our Class A common
stock. These shares are subject to our right to repurchase them
at $0.01 per share upon termination of our agreement with
Walmart other than a termination arising out of our knowing,
intentional and material breach of the agreement. Our right to
repurchase the shares lapses with respect to 36,810 shares
per month over the
60-month
term of the agreement. The repurchase right will expire as to
all shares of Class A common stock that remain subject to
the repurchase right if we experience a prohibited change
of control, as defined in the agreement, if we experience
a change of control, as defined in the stock
issuance agreement, or under certain other limited
circumstances, which we currently believe are remote. We
recognize the fair value of 36,810 shares each month over
the 60-month
term of the amended prepaid card program agreement with Walmart
and GE Money Bank, recording the fair value recognized as
stock-based retailer incentive compensation, a contra-revenue
component of our total operating revenues. See
Comparison of Nine Months Ended
September 30, 2009 and 2010 Operating
Revenues Future Contra-Revenue for more
information regarding the financial impact of our equity
issuance to Walmart.
38
As a result of entering into our amended agreement with Walmart,
we changed the manner in which customer funds for certain
products sold at Walmart are settled, eliminating the need to
record settlement assets and liabilities related to these
products. This change resulted in a significant reduction in our
settlement assets and settlement obligations associated with
Walmart and GE Money Bank, respectively.
Key Business
Metrics
We designed our business model to provide low-cost, easy-to-use
financial products and services to a large number of customers
through retail store and online distribution. We review a number
of metrics to help us monitor the performance of, and identify
trends affecting, our business. We believe the following
measures are the primary indicators of our quarterly and annual
performance.
Number of GPR Cards Activated represents the
total number of GPR cards sold through our retail and online
distribution channels that are activated (and, in the case of
our online channel, also funded) by cardholders in a specified
period. We activated 894,000, 2.2 million and
3.1 million GPR cards in fiscal 2007, 2008 and 2009,
respectively, 976,000 and 2.1 million GPR cards in the five
months ended December 31, 2008 and 2009, respectively, and
2.9 million and 4.7 million GPR cards in the nine
months ended September 30, 2009 and 2010, respectively.
Number of Cash Transfers represents the total
number of MoneyPak and POS swipe reload transactions that we
sell through our retail distributors in a specified period. We
sold 5.0 million, 9.2 million and 14.1 million
MoneyPak and POS swipe reload transactions in fiscal 2007, 2008
and 2009, respectively, 5.0 million and 8.2 million
MoneyPak and POS swipe reload transactions in the five months
ended December 31, 2008 and 2009, respectively, and
12.1 million and 19.2 million MoneyPak and POS swipe
reload transactions in the nine months ended September 30,
2009 and 2010, respectively.
Number of Active Cards represents the total
number of GPR cards in our portfolio that have had a purchase,
reload or ATM withdrawal transaction during the previous
90-day
period. We had 625,000, 1.3 million and 2.1 million
active cards outstanding as of July 31, 2007, 2008 and
2009, respectively, 1.4 million and 2.7 million active
cards outstanding as of December 31, 2008 and 2009,
respectively, and 2.2 million and 3.3 million active
cards outstanding as of September 30, 2009 and 2010,
respectively.
Gross Dollar Volume represents the total
dollar volume of funds loaded to our GPR card and reload
products. Our gross dollar volume was $1.1 billion,
$2.8 billion and $4.7 billion in fiscal 2007, 2008 and
2009, respectively, $1.6 billion and $2.7 billion in
the five months ended December 31, 2008 and 2009,
respectively, and $4.0 billion and $7.7 billion in the
nine months ended September 30, 2009 and 2010, respectively.
Key components of
our results of operations
Operating
Revenues
We classify our operating revenues into the following four
categories:
Card Revenues Card revenues consist of new
card fees, monthly maintenance fees, ATM fees and other
revenues. We charge new card fees when a consumer purchases a
GPR or gift card in a retail store. We charge maintenance fees
on GPR cards to cardholders on a monthly basis pursuant to the
terms and conditions in our cardholder agreements. We charge ATM
fees to cardholders when they withdraw money or conduct other
transactions at certain ATMs in accordance with the terms and
conditions in our cardholder agreements. Other revenues consist
primarily of fees associated with optional products or services,
which we generally offer to consumers during the card activation
process. Optional products and services that generate other
revenues include providing a second card for an account,
expediting delivery of the personalized GPR card that replaces
the temporary card obtained at the retail store and upgrading a
cardholder account to one of our premium programs
39
the VIP program or Premier Card program which
provide benefits for our more active cardholders. Historically,
our card revenues have also included customer service fees that
we charged in accordance with the terms and conditions in our
cardholder agreements.
Our aggregate new card fee revenues vary based upon the number
of GPR cards activated and the average new card fee. The average
new card fee depends primarily upon the mix of products that we
sell since there are variations in new card fees among Green
Dot-branded and co-branded products and between GPR cards and
general purpose gift cards. Our aggregate monthly maintenance
fee revenues vary primarily based upon the number of active
cards in our portfolio and the average fee assessed per account.
Our average monthly maintenance fee per active account depends
upon the mix of Green Dot-branded and co-branded cards in our
portfolio and upon the extent to which fees are waived based on
significant usage. Our aggregate ATM fee revenues vary based
upon the number of cardholder ATM transactions and the average
fee per ATM transaction. The average fee per ATM transaction
depends upon the mix of Green Dot-branded and co-branded active
cards in our portfolio and the extent to which cardholders
enroll in our VIP program, which has no ATM fees, or effect ATM
transactions on our fee-free ATM network.
Cash Transfer Revenues We earn cash transfer
revenues when consumers purchase and use a MoneyPak or fund
their cards through a POS swipe reload transaction in a retail
store. Our aggregate cash transfer revenues vary based upon the
total number of MoneyPak and POS swipe reload transactions and
the average price per MoneyPak or POS swipe reload transaction.
The average price per MoneyPak or POS swipe reload transaction
depends upon the relative numbers of cash transfer sales at our
different retail distributors and on the mix of MoneyPak and POS
swipe reload transactions at certain retailers that have
different fees for the two types of reload transactions.
Interchange Revenues We earn interchange
revenues from fees remitted by the merchants bank, which
are based on rates established by Visa and MasterCard, when
cardholders make purchase transactions using our cards. Our
aggregate interchange revenues vary based primarily on the
number of active cards in our portfolio, the average
transactional volume of the active cards in our portfolio and
the mix of cardholder purchases between those using signature
identification technologies and those using personal
identification numbers.
Stock-based retailer incentive compensation
We recognize each month the fair value of the 36,810 shares
issued to Walmart for which our right to repurchase has lapsed
during that month using the then-current fair market value of
our Class A common stock (and we would be required to
recognize the fair value of all shares still subject to
repurchase if there were an early expiration of our right to
repurchase). We record the fair value recognized as stock-based
retailer incentive compensation, a contra-revenue component of
our total operating revenues. In addition, it is possible that,
in the future, a warrant to purchase Class B common stock
issued to PayPal will vest and become exercisable upon the
achievement of certain performance goals by PayPal. If this
warrant vests, we will need to determine its fair value on the
vesting date using the Black-Scholes model and will record that
value as additional contra-revenue.
Operating
Expenses
We classify our operating expenses into the following four
categories:
Sales and Marketing Expenses Sales and
marketing expenses consist primarily of the sales commissions we
pay to our retail distributors and brokers for sales of our GPR
and gift cards and reload services in their stores, advertising
and marketing expenses, and the costs of manufacturing and
distributing card packages, placards and promotional materials
to our retail distributors and personalized GPR cards to
consumers who have activated their cards. We generally establish
sales commission percentages in long-term distribution
agreements with our retail distributors, and aggregate sales
commissions are determined by the number of prepaid cards and
cash transfers sold at their respective retail stores. We incur
advertising and marketing expenses for television and online
advertisements of our products and through retailer-based print
promotions and in-store displays.
40
Advertising and marketing expenses are recognized as incurred
and typically deliver a benefit over an extended period of time.
For this reason, these expenses do not always track changes in
revenues. Our manufacturing and distribution costs vary
primarily based on the number of GPR cards activated.
Compensation and Benefits Expenses
Compensation and benefits expenses represent the compensation
and benefits that we provide to our employees and the payments
we make to third-party contractors. While we have an in-house
customer service organization, we employ third-party contractors
to conduct all call center operations, handle routine customer
service inquiries and provide temporary support in the area of
IT operations and elsewhere. Compensation and benefits expenses
associated with our customer service and loss management
functions generally vary in line with the size of our active
card portfolio, while the expenses associated with other
functions do not.
Processing Expenses Processing expenses
consist primarily of the fees charged to us by the banks that
issue our prepaid cards, the third-party card processor that
maintains the records of our customers accounts and
processes transaction authorizations and postings for us, and
Visa and MasterCard, which process transactions for us through
their respective payment networks. These costs generally vary
based on the total number of active cards in our portfolio and
the gross dollar volume.
Other General and Administrative Expenses
Other general and administrative expenses consist primarily of
professional service fees, telephone and communication costs,
depreciation and amortization of our property and equipment,
transactional losses (losses from customer disputed
transactions, unrecovered customer purchase transaction
overdrafts and fraud), rent and utilities, and insurance. We
incur telephone and communication costs primarily from customers
contacting us through our toll-free telephone numbers. These
costs vary with the total number of active cards in our
portfolio as do losses from unrecovered customer purchase
transaction overdrafts and fraud. Costs associated with
professional services, depreciation and amortization of our
property and equipment, and rent and utilities vary based upon
our investment in infrastructure, risk management and internal
controls and are generally not correlated with our operating
revenues or other transaction metrics.
Income Tax
Expense
Our income tax expense consists of the federal and state
corporate income taxes accrued on income resulting from the sale
of our products and services. Since the majority of our
operations are based in California, most of our state taxes are
paid to that state.
Comparison of
Nine Months Ended September 30, 2009 and 2010
Operating
Revenues
The following table presents a breakdown of our operating
revenues among card, cash transfer and interchange revenues as
well as contra-revenue items:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Nine Months Ended September 30,
|
|
|
|
2009
|
|
|
2010
|
|
|
|
|
|
|
Percentage
|
|
|
|
|
|
Percentage
|
|
|
|
|
|
|
of Total
|
|
|
|
|
|
of Total
|
|
|
|
|
|
|
Operating
|
|
|
|
|
|
Operating
|
|
|
|
Amount
|
|
|
Revenues
|
|
|
Amount
|
|
|
Revenues
|
|
|
|
(Dollars in thousands)
|
|
|
Operating revenues:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Card revenues
|
|
$
|
93,011
|
|
|
|
49.2
|
%
|
|
$
|
124,978
|
|
|
|
45.9
|
%
|
Cash transfer revenues
|
|
|
49,383
|
|
|
|
26.1
|
|
|
|
73,630
|
|
|
|
27.1
|
|
Interchange revenues
|
|
|
46,554
|
|
|
|
24.7
|
|
|
|
81,106
|
|
|
|
29.8
|
|
Stock-based retailer incentive compensation
|
|
|
|
|
|
|
|
|
|
|
(7,673
|
)
|
|
|
(2.8
|
)
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Total operating revenues
|
|
$
|
188,948
|
|
|
|
100.0
|
%
|
|
$
|
272,041
|
|
|
|
100.0
|
%
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
41
Card Revenues Card revenues totaled
$125.0 million for the nine months ended September 30,
2010, an increase of $32.0 million, or 34%, from the
comparable period in 2009. The increase was primarily the result
of
period-over-period
growth of 62% in the number of GPR cards activated and 50% in
the number of active cards in our portfolio. This growth was
driven by a variety of factors including growth in the number of
our cards sold through our established distribution channels and
expansion through our online distribution channel and the launch
of new retailers like 7-Eleven. Additionally, the fee reductions
and new product features that we launched in July 2009 helped us
attract significant numbers of new users of our Green Dot
branded products. These fee reductions also contributed to the
decline in card revenues as a percentage of total operating
revenues. We expect our card revenues will continue to increase
in absolute dollars from year to year as the number of our cards
grows, but we expect them to decline slightly as a percentage of
our total operating revenues, excluding stock-based retailer
incentive compensation, from the percentage for the nine months
ended September 30, 2010.
Cash Transfer Revenues Cash transfer revenues
totaled $73.6 million for the nine months ended
September 30, 2010, an increase of $24.2 million, or
49%, from the comparable period in 2009. The increase was
primarily the result of
period-over-period
growth of 59% in the number of cash transfers sold, partially
offset by a shift in our mix of retail distributors toward
Walmart. The increase in cash transfer volume was driven both by
growth in our active card base and growth in cash transfer
volume from third party programs participating in our network.
We expect our cash transfer revenues will continue to increase
in absolute dollars from year to year because of increases in
the number of GPR cards activated and the addition of PayPal as
a network acceptance member, and we expect them to increase
slightly as a percentage of our total operating revenues,
excluding stock-based retailer incentive compensation, from the
percentage for the nine months ended September 30, 2010.
Interchange Revenues Interchange revenues
totaled $81.1 million for the nine months ended
September 30, 2010, an increase of $34.5 million, or
74%, from the comparable period in 2009. The increase was
primarily the result of
period-over-period
growth of 50% in the number of active cards in our portfolio and
92% in gross dollar volume, driven by the factors discussed
above under Card Revenues, and an increase in the
average transactional volume of the active cards in our
portfolio. We expect our interchange revenues will continue to
increase in absolute dollars from year to year. However, we do
not expect these revenues to shift significantly as a percentage
of our total operating revenues, excluding stock-based retailer
incentive compensation, from the percentage for the nine months
ended September 30, 2010.
Stock-based retailer incentive compensation
Our right to repurchase lapsed as to 184,050 shares issued
to Walmart during the nine months ended September 30, 2010.
We recognized the fair value of the shares using the
then-current fair market value of our Class A common stock,
resulting in $7.7 million being recorded as stock-based
retailer incentive compensation.
42
Operating
Expenses
The following table presents a breakdown of our operating
expenses among sales and marketing, compensation and benefits,
processing, and other general and administrative expenses:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Nine Months Ended September 30,
|
|
|
|
2009
|
|
|
2010
|
|
|
|
|
|
|
Percentage
|
|
|
|
|
|
Percentage
|
|
|
|
|
|
|
of Total
|
|
|
|
|
|
of Total
|
|
|
|
|
|
|
Operating
|
|
|
|
|
|
Operating
|
|
|
|
Amount
|
|
|
Revenues
|
|
|
Amount
|
|
|
Revenues
|
|
|
|
(Dollars in thousands)
|
|
|
Operating expenses:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Sales and marketing expenses
|
|
$
|
52,430
|
|
|
|
27.7
|
%
|
|
$
|
87,777
|
|
|
|
32.3
|
%
|
Compensation and benefits expenses
|
|
|
32,827
|
|
|
|
17.4
|
|
|
|
50,474
|
|
|
|
18.6
|
|
Processing expenses
|
|
|
27,092
|
|
|
|
14.3
|
|
|
|
43,131
|
|
|
|
15.9
|
|
Other general and administrative expenses
|
|
|
18,721
|
|
|
|
10.0
|
|
|
|
33,997
|
|
|
|
12.4
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Total operating expenses
|
|
$
|
131,070
|
|
|
|
69.4
|
%
|
|
$
|
215,379
|
|
|
|
79.2
|
%
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Sales and Marketing Expenses Sales and
marketing expenses totaled $87.8 million for the nine
months ended September 30, 2010, an increase of
$35.4 million, or 68%, from the comparable period in 2009.
The increase was primarily the result of a $25.7 million
increase in sales commissions and manufacturing and distribution
costs due to increased sales commissions paid to Walmart as a
result of entering into our amended prepaid card agreement and
the increased numbers of GPR cards and MoneyPaks sold compared
with the corresponding period. The increase in sales and
marketing expenses was also due to a $9.7 million increase
in advertising and marketing expenses, as we significantly
increased our television and online advertising and deployed
more in-store displays than in the 2009 comparison period. We
expect our sales and marketing expenses as a percentage of our
total operating revenues, excluding stock-based retailer
incentive compensation, to increase significantly in future
periods from the percentage in the nine months ended
September 30, 2010 because of the increased contractual
sales commission percentages that we are obligated to pay to
Walmart as a result of the May 2010 amendment to our agreement
with Walmart.
Compensation and Benefits Expenses
Compensation and benefits expenses totaled
$50.5 million for the nine months ended September 30,
2010, an increase of $17.7 million, or 54%, from the
comparable period in 2009. The increase was primarily the result
of a $10.8 million increase in employee compensation and
benefits, which included a $3.3 million increase in
employee stock-based compensation. The
period-over-period
growth in employee compensation and benefits was due to
additional employee headcount as we continued to expand our
operations and assumed the reporting requirements and compliance
obligations of a public company. The increase in compensation
and benefits expenses was also due to a $6.9 million
increase in third-party call center contractor expenses as the
number of active cards in our portfolio and associated call
volumes increased from the nine months ended September 30,
2009 to the nine months ended September 30, 2010. We expect
our compensation and benefits expenses to increase as we
continue to add personnel and incur additional third-party
contractor expenses to support expanding operations but, except
for any major fluctuations in stock-based compensation, we
expect them to decline as a percentage of our total operating
revenues, excluding stock-based retailer incentive compensation,
from the percentage for the nine months ended September 30,
2010 as we benefit from the hiring of key personnel in recent
prior periods.
Processing Expenses Processing expenses
totaled $43.1 million for the nine months ended
September 30, 2010, an increase of $16.0 million, or
59%, from the comparable period in 2009. The increase was
primarily the result of
period-over-period
growth of 50% in the number of active cards in our portfolio and
92% in gross dollar volume. We expect our processing expenses to
increase in absolute dollars as our total operating revenues
increase but to remain relatively consistent with the
43
percentage of our total operating revenues, excluding
stock-based retailer incentive compensation, that they
represented in the nine months ended September 30, 2010.
Other General and Administrative Expenses
Other general and administrative expenses totaled
$34.0 million for the nine months ended September 30,
2010, an increase of $15.3 million, or 82%, from the
comparable period in 2009. The increase was partly the result of
an increase of $6.9 million relating to professional
services expenses, $5.1 million of which resulted from
expenses related to our initial public offering as we did not
receive any proceeds from the sale of our Class A common
stock, all of which were sold by existing stockholders, and
$1.8 million of which represented an increase in
professional services fees primarily incurred in connection with
our proposed bank acquisition and other corporate development
initiatives. The increase in other general and administrative
expenses was also the result of a $3.0 million increase in
telephone and communications expenses resulting from increased
use of our call center and our interactive voice response
system, or IVR, as the number of active cards in our portfolio
increased. Additionally, depreciation and amortization of
property and equipment increased by $1.9 million due to
expansion of our infrastructure to support our growth and we
experienced a $1.5 million increases in transaction losses,
primarily associated with customer disputed transactions. We
expect other general and administrative expenses to increase in
absolute dollars as we incur additional costs related to the
growth of our business. However, we expect these expenses to
decline as a percentage of our total operating revenues,
excluding stock-based retailer incentive compensation, from the
percentage in the nine months ended September 30, 2010
because of a significant decrease in professional fees following
the completion of our initial public offering in July 2010 and
as we benefit from past significant investments that we have
made.
Income Tax
Expense
Our income tax expense decreased by $1.7 million to
$22.6 million in the nine months ended September 30,
2010 from the comparable period in 2009, and our effective tax
rate decreased 2.3% from 42.0% to 39.7% primarily as a result of
a tax benefit that we recognized during the nine months ended
September 30, 2010. The tax benefit was due to a change in
the apportionment method we use in California. Under the
alternative apportionment method, approved by the California
Franchise Tax Board in May 2010, we apportion less income to
California, resulting in a lower effective state tax rate. The
decrease in the effective tax rate was partially offset by
non-deductible expenses related to our initial public offering
recognized in the nine months ended September 30, 2010.
Excluding the impact of these discrete items, our effective tax
rate would have been 40.3%. The petition expires on
July 31, 2011, however, we expect to continue to benefit
from the lower effective state tax rate in subsequent years as
certain enacted tax law changes, which conform to the petition,
become effective January 1, 2011.
44
Comparison of
Five Months Ended December 31, 2008 and 2009
Operating
Revenues
The following table presents a breakdown of our operating
revenues among card, cash transfer and interchange revenues:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Five Months Ended December 31,
|
|
|
|
2008
|
|
|
2009
|
|
|
|
|
|
|
Percentage
|
|
|
|
|
|
Percentage
|
|
|
|
|
|
|
of Total
|
|
|
|
|
|
of Total
|
|
|
|
|
|
|
Operating
|
|
|
|
|
|
Operating
|
|
|
|
Amount
|
|
|
Revenues
|
|
|
Amount
|
|
|
Revenues
|
|
|
|
(Dollars in thousands)
|
|
|
Operating revenues:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Card revenues
|
|
$
|
46,460
|
|
|
|
52.2
|
%
|
|
$
|
50,895
|
|
|
|
45.1
|
%
|
Cash transfer revenues
|
|
|
24,391
|
|
|
|
27.4
|
|
|
|
30,509
|
|
|
|
27.1
|
|
Interchange revenues
|
|
|
18,212
|
|
|
|
20.4
|
|
|
|
31,353
|
|
|
|
27.8
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Total operating revenues
|
|
$
|
89,063
|
|
|
|
100.0
|
%
|
|
$
|
112,757
|
|
|
|
100.0
|
%
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Card Revenues. Our card revenues totaled
$50.9 million in the five months ended December 31,
2009, an increase of $4.4 million, or 10%, from the
comparable period in 2008. This increase was primarily due to
period-over-period
growth of 116% in the number of GPR cards activated and 92% in
the number of active cards in our portfolio, largely offset by
the February 2009 reduction in new card and monthly maintenance
fees for the Walmart MoneyCard and the July 2009 reduction in
the new card fee for Green Dot-branded cards. These fee
reductions also contributed to the decline in card revenues as a
percentage of total operating revenues.
Cash Transfer Revenues. Our cash transfer
revenues totaled $30.5 million in the five months ended
December 31, 2009, an increase of $6.1 million, or
25%, from the comparable period in 2008. This increase was
primarily due to
period-over-period
growth of 64% in the number of cash transfers sold, partially
offset by a shift in our retail distributor mix toward Walmart,
which generally has lower fees than our other retail
distributors and significantly reduced the POS swipe reload fee
in February 2009.
Interchange Revenues. Our interchange revenues
totaled $31.4 million in the five months ended
December 31, 2009, an increase of $13.1 million, or
72%, from the comparable period in 2008. This increase was
primarily due to
period-over-period
growth of 92% in the number of active cards in our portfolio.
45
Operating
Expenses
The following table presents a breakdown of our operating
expenses among sales and marketing, compensation and benefits,
processing, and other general and administrative expenses:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Five Months Ended December 31,
|
|
|
|
2008
|
|
|
2009
|
|
|
|
|
|
|
Percentage
|
|
|
|
|
|
Percentage
|
|
|
|
|
|
|
of Total
|
|
|
|
|
|
of Total
|
|
|
|
|
|
|
Operating
|
|
|
|
|
|
Operating
|
|
|
|
Amount
|
|
|
Revenues
|
|
|
Amount
|
|
|
Revenues
|
|
|
|
(Dollars in thousands)
|
|
|
Operating expenses:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Sales and marketing expenses
|
|
$
|
35,001
|
|
|
|
39.3
|
%
|
|
$
|
31,333
|
|
|
|
27.8
|
%
|
Compensation and benefits expenses
|
|
|
15,409
|
|
|
|
17.3
|
|
|
|
26,610
|
|
|
|
23.6
|
|
Processing expenses
|
|
|
11,765
|
|
|
|
13.2
|
|
|
|
17,480
|
|
|
|
15.5
|
|
Other general and administrative expenses
|
|
|
9,463
|
|
|
|
10.6
|
|
|
|
14,020
|
|
|
|
12.4
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Total operating expenses
|
|
$
|
71,638
|
|
|
|
80.4
|
%
|
|
$
|
89,443
|
|
|
|
79.3
|
%
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Sales and Marketing Expenses. Our sales and
marketing expenses were $31.3 million in the five months
ended December 31, 2009, a decrease of $3.7 million,
or 10%, from the comparable period in 2008. This decrease was
primarily the result of a $4.3 million decline in
advertising and marketing expenses. During the 2009 comparison
period, we did no television advertising and deployed fewer new
in-store displays. The decrease in sales and marketing expenses
was also the result of a $2.7 million, or 12%, decline in
the sales commissions we paid to our retail distributors and
brokers because of reductions in the commission percentages we
paid to our retail distributors, most significantly Walmart.
These declines were partially offset by a $3.3 million
increase in our manufacturing and distribution costs due to
increased numbers of GPR cards and MoneyPaks sold.
Compensation and Benefits Expenses. Our
compensation and benefits expenses were $26.6 million in
the five months ended December 31, 2009, an increase of
$11.2 million, or 73%, from the comparable period in 2008.
This increase was primarily the result of a $7.1 million
increase in employee compensation and benefits, which included a
$5.8 million increase in stock-based compensation. In
December 2009, our board of directors awarded
257,984 shares of common stock to our Chief Executive
Officer to compensate him for past services rendered to our
company. The number of shares awarded was equal to the number of
shares subject to fully vested options that unintentionally
expired unexercised in June 2009. The aggregate grant date fair
value of this award was approximately $5.2 million, based
on an estimated fair value of our common stock of $20.01, as
determined by our board of directors on the date of the award.
We recorded the aggregate grant date fair value as stock-based
compensation on the date of the award. The increase in
compensation and benefits expenses was also the result of a
$4.1 million increase in third-party contractor expenses as
the number of active cards in our portfolio and associated call
volumes grew from the five months ended December 31, 2008
to the five months ended December 31, 2009.
Processing Expenses. Our processing expenses
were $17.5 million in the five months ended
December 31, 2009, an increase of $5.7 million, or
49%, from the comparable period in 2008. This increase was
primarily the result of
period-over-period
growth of 92% in the number of active cards in our portfolio,
partially offset by lower fees charged to us under agreements
with one of the banks that issue our cards and our third-party
card processor that became effective in November 2008 and by
more efficient use of our card processor through the purging of
inactive accounts and more effective use of analysis and
reporting tools.
Other General and Administrative Expenses. Our
other general and administrative expenses were
$14.0 million in the five months ended December 31,
2009, an increase of $4.6 million, or 48%, from the
comparable period in 2008. This increase was primarily the
result of a $2.6 million increase in professional service
fees due to our potential bank acquisition and other corporate
development
46
initiatives and a $1.2 million increase in telephone and
communication expenses due to increased use of our call center
and our IVR as the number of active cards in our portfolio
increased.
Income Tax
Expense
The following table presents a breakdown of our effective tax
rate among federal, state and other:
|
|
|
|
|
|
|
|
|
|
|
Five Months
|
|
|
|
Ended December 31,
|
|
|
|
2008
|
|
|
2009
|
|
|
U.S. federal income tax
|
|
|
35.0
|
%
|
|
|
35.0
|
%
|
State income taxes, net of federal benefit
|
|
|
5.9
|
|
|
|
6.7
|
|
Other
|
|
|
1.1
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Income tax expense
|
|
|
42.0
|
%
|
|
|
41.7
|
%
|
|
|
|
|
|
|
|
|
|
Our income tax expense increased by $2.3 million to
$9.8 million in the five months ended December 31,
2009 from the comparable period in 2008, and there was a slight
decline in the effective tax rate.
Comparison of
Fiscal 2008 and 2009
Operating
Revenues
The following table presents a breakdown of our operating
revenues among card, cash transfer and interchange revenues:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Year Ended July 31,
|
|
|
|
2008
|
|
|
2009
|
|
|
|
|
|
|
Percentage
|
|
|
|
|
|
Percentage
|
|
|
|
|
|
|
of Total
|
|
|
|
|
|
of Total
|
|
|
|
|
|
|
Operating
|
|
|
|
|
|
Operating
|
|
|
|
Amount
|
|
|
Revenues
|
|
|
Amount
|
|
|
Revenues
|
|
|
|
(Dollars in thousands)
|
|
|
Operating revenues:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Card revenues
|
|
$
|
91,233
|
|
|
|
54.3
|
%
|
|
$
|
119,356
|
|
|
|
50.8
|
%
|
Cash transfer revenues
|
|
|
45,310
|
|
|
|
26.9
|
|
|
|
62,396
|
|
|
|
26.6
|
|
Interchange revenues
|
|
|
31,583
|
|
|
|
18.8
|
|
|
|
53,064
|
|
|
|
22.6
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Total operating revenues
|
|
$
|
168,126
|
|
|
|
100.0
|
%
|
|
$
|
234,816
|
|
|
|
100.0
|
%
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Card Revenues. Our card revenues totaled
$119.4 million in fiscal 2009, an increase of
$28.1 million, or 31%, from fiscal 2008. This increase was
primarily due to
year-over-year
growth of 43% in the number of GPR cards activated and 62% in
the number of active cards in our portfolio, partially offset by
the February 2009 reduction in new card and monthly maintenance
fees for the Walmart MoneyCard. This reduction in fees also
contributed to the decline in card revenues as a percentage of
total operating revenues.
Cash Transfer Revenues. Our cash transfer
revenues totaled $62.4 million in fiscal 2009, an increase
of $17.1 million, or 38%, from fiscal 2008. This increase
was primarily due to
year-over-year
growth of 54% in the number of cash transfers, partially offset
by a shift in our retail distributor mix toward Walmart, which
generally has lower fees than our other retail distributors and
significantly reduced the POS swipe reload fee in February 2009.
Interchange Revenues. Our interchange revenues
totaled $53.1 million in fiscal 2009, an increase of
$21.5 million, or 68%, from fiscal 2008. This increase was
primarily due to
year-over-year
growth of 62% in the number of active cards in our portfolio.
47
Operating
Expenses
The following table presents a breakdown of our operating
expenses among sales and marketing, compensation and benefits,
processing, and other general and administrative expenses:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Year Ended July 31,
|
|
|
|
2008
|
|
|
2009
|
|
|
|
|
|
|
Percentage
|
|
|
|
|
|
Percentage
|
|
|
|
|
|
|
of Total
|
|
|
|
|
|
of Total
|
|
|
|
|
|
|
Operating
|
|
|
|
|
|
Operating
|
|
|
|
Amount
|
|
|
Revenues
|
|
|
Amount
|
|
|
Revenues
|
|
|
|
(Dollars in thousands)
|
|
|
Operating expenses:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Sales and marketing expenses
|
|
$
|
69,577
|
|
|
|
41.4
|
%
|
|
$
|
75,786
|
|
|
|
32.3
|
%
|
Compensation and benefits expenses
|
|
|
28,303
|
|
|
|
16.8
|
|
|
|
40,096
|
|
|
|
17.1
|
|
Processing expenses
|
|
|
21,944
|
|
|
|
13.0
|
|
|
|
32,320
|
|
|
|
13.7
|
|
Other general and administrative expenses
|
|
|
19,124
|
|
|
|
11.4
|
|
|
|
22,944
|
|
|
|
9.8
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Total operating expenses
|
|
$
|
138,948
|
|
|
|
82.6
|
%
|
|
$
|
171,146
|
|
|
|
72.9
|
%
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Sales and Marketing Expenses. Our sales and
marketing expenses were $75.8 million in fiscal 2009, an
increase of $6.2 million, or 9%, from fiscal 2008. This
increase was primarily the result of a $10.1 million, or
25%, increase in the sales commissions we paid to our retail
distributors and brokers. Aggregate commissions increased
because of increased sales, but the impact of these increased
sales was offset in part by a reduction in pricing and
commission rates at Walmart. The increase in sales and marketing
expenses was also the result of a $2.7 million increase in
our manufacturing and distribution costs due to the re-launch of
our Green Dot-branded products and increased numbers of GPR
cards and MoneyPaks sold. These sales and marketing expense
increases were partially offset by a $6.6 million decline
in advertising and marketing expenses, principally as a result
of our decision not to use television advertising during fiscal
2009.
Compensation and Benefits Expenses. Our
compensation and benefits expenses were $40.1 million in
fiscal 2009, an increase of $11.8 million, or 42%, from
fiscal 2008. This increase was primarily the result of a
$9.0 million increase in employee compensation and
benefits, including a $1.2 million increase in stock-based
compensation, as our headcount grew from 209 at the end of
fiscal 2008 to 248 at the end of fiscal 2009 and we hired
several new members of management. Third-party contractor
expenses also increased by $2.8 million as the number of
active cards in our portfolio and associated call volumes grew
from fiscal 2008 to fiscal 2009.
Processing Expenses. Our processing expenses
were $32.3 million in fiscal 2009, an increase of
$10.4 million, or 47%, from fiscal 2008. This increase was
primarily the result of
year-over-year
growth of 62% in the number of active cards in our portfolio.
This growth was partially offset by lower fees charged to us
under agreements with one of the banks that issue our cards and
with our third-party card processor that became effective in
November 2008 and by more efficient use of that card processor.
Other General and Administrative Expenses. Our
other general and administrative expenses were
$22.9 million in fiscal 2009, an increase of
$3.8 million, or 20%, from fiscal 2008. This increase was
primarily the result of a $1.6 million increase in
telephone and communication expenses due to increased call
volumes as the number of active cards in our portfolio increased
and a $1.4 million increase in professional service fees
primarily associated with corporate development initiatives. We
also had increases of $0.4 million in rent due to
additional office space that we leased to support our increased
headcount and $0.4 million related to the write-off of
abandoned internal-use software. These increases were partially
offset by the reversal of a $0.5 million reserve that was
accrued in fiscal 2008 for a potential litigation settlement.
48
Income Tax
Expense
The following table presents a breakdown of our effective tax
rate among federal, state and other:
|
|
|
|
|
|
|
|
|
|
|
Year Ended July 31,
|
|
|
|
2008
|
|
|
2009
|
|
|
U.S. federal income tax
|
|
|
35.0
|
%
|
|
|
35.0
|
%
|
State income taxes, net of federal benefit
|
|
|
5.7
|
|
|
|
6.1
|
|
Other
|
|
|
0.7
|
|
|
|
0.9
|
|
|
|
|
|
|
|
|
|
|
Income tax expense
|
|
|
41.4
|
%
|
|
|
42.0
|
%
|
|
|
|
|
|
|
|
|
|
Our income tax expense increased by $14.6 million from
fiscal 2008 to $26.9 million in fiscal 2009, an effective
tax rate increase of 0.6 percentage points from 41.4% to
42.0%. This increase was primarily due to the utilization in
fiscal 2008 of our remaining net operating loss carryforwards to
reduce taxable income.
Comparison of
Fiscal 2007 and 2008
Operating
Revenues
The following table presents a breakdown of our operating
revenues among card, cash transfer and interchange revenues:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Year Ended July 31,
|
|
|
|
2007
|
|
|
2008
|
|
|
|
|
|
|
Percentage
|
|
|
|
|
|
Percentage
|
|
|
|
|
|
|
of Total
|
|
|
|
|
|
of Total
|
|
|
|
|
|
|
Operating
|
|
|
|
|
|
Operating
|
|
|
|
Amount
|
|
|
Revenues
|
|
|
Amount
|
|
|
Revenues
|
|
|
|
(Dollars in thousands)
|
|
|
Operating revenues:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Card revenues
|
|
$
|
45,717
|
|
|
|
54.7
|
%
|
|
$
|
91,233
|
|
|
|
54.3
|
%
|
Cash transfer revenues
|
|
|
25,419
|
|
|
|
30.4
|
|
|
|
45,310
|
|
|
|
26.9
|
|
Interchange revenues
|
|
|
12,488
|
|
|
|
14.9
|
|
|
|
31,583
|
|
|
|
18.8
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Total operating revenues
|
|
$
|
83,624
|
|
|
|
100.0
|
%
|
|
$
|
168,126
|
|
|
|
100.0
|
%
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Card Revenues. Our card revenues totaled
$91.2 million in fiscal 2008, an increase of
$45.5 million, or 100%, from fiscal 2007. This increase was
primarily due to
year-over-year
growth of 142% in the number of GPR cards activated and 103% in
the number of active cards in our portfolio.
Cash Transfer Revenues. Our cash transfer
revenues totaled $45.3 million in fiscal 2008, an increase
of $19.9 million, or 78%, from fiscal 2007. This increase
was primarily due to
year-over-year
growth of 83% in the number of cash transfers.
Interchange Revenues. Our interchange revenues
totaled $31.6 million in fiscal 2008, an increase of
$19.1 million, or 153%, from fiscal 2007. This increase was
primarily due to
year-over-year
growth of 103% in the number of active cards in our portfolio.
49
Operating
Expenses
The following table presents a breakdown of our operating
expenses among sales and marketing, compensation and benefits,
processing, and other general and administrative expenses:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Year Ended July 31,
|
|
|
|
2007
|
|
|
2008
|
|
|
|
|
|
|
Percentage
|
|
|
|
|
|
Percentage
|
|
|
|
|
|
|
of Total
|
|
|
|
|
|
of Total
|
|
|
|
|
|
|
Operating
|
|
|
|
|
|
Operating
|
|
|
|
Amount
|
|
|
Revenues
|
|
|
Amount
|
|
|
Revenues
|
|
|
|
(Dollars in thousands)
|
|
|
Operating expenses:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Sales and marketing expenses
|
|
$
|
38,838
|
|
|
|
46.5
|
%
|
|
$
|
69,577
|
|
|
|
41.4
|
%
|
Compensation and benefits expenses
|
|
|
20,610
|
|
|
|
24.6
|
|
|
|
28,303
|
|
|
|
16.8
|
|
Processing expenses
|
|
|
9,809
|
|
|
|
11.7
|
|
|
|
21,944
|
|
|
|
13.0
|
|
Other general and administrative expenses
|
|
|
13,212
|
|
|
|
15.8
|
|
|
|
19,124
|
|
|
|
11.4
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Total operating expenses
|
|
$
|
82,469
|
|
|
|
98.6
|
%
|
|
$
|
138,948
|
|
|
|
82.6
|
%
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Sales and Marketing Expenses. Our sales and
marketing expenses were $69.6 million in fiscal 2008, an
increase of $30.7 million, or 79%, from fiscal 2007. This
increase was primarily the result of a $14.5 million, or
55%, increase in the sales commissions we paid to our retail
distributors and brokers and a $9.8 million increase in our
manufacturing and distribution costs. Sales commissions and
manufacturing and distribution costs increased principally due
to increased sales of GPR cards and cash loading services.
Advertising and marketing expenses also increased by
$6.4 million from fiscal 2007 to fiscal 2008 as a result of
significant television advertising in fiscal 2008.
Compensation and Benefits Expenses. Our
compensation and benefits expenses were $28.3 million in
fiscal 2008, an increase of $7.7 million, or 37%, from
fiscal 2007. This increase was primarily the result of a
$4.3 million increase in employee compensation and
benefits, including a $1.1 million increase in stock-based
compensation, as our headcount increased from 167 at the end of
fiscal 2007 to 209 at the end of fiscal 2008. Third-party
contractor expenses also increased by $3.3 million from
fiscal 2007 to fiscal 2008 as the number of active cards in our
portfolio and associated call volumes grew from fiscal 2007 to
fiscal 2008.
Processing Expenses. Our processing expenses
were $21.9 million in fiscal 2008, an increase of
$12.1 million, or 124%, from fiscal 2007. This increase was
primarily the result of
year-over-year
growth of 103% in the number of active cards in our portfolio.
Other General and Administrative Expenses. Our
other general and administrative expenses were
$19.1 million in fiscal 2008, an increase of
$5.9 million, or 45%, from fiscal 2007. This increase was
primarily the result of a $1.6 million increase in
professional services fees related, among other things, to an
uncompleted financing transaction, a $1.1 million increase
in telephone and communications expenses primarily related to
growth in call center volumes and a $1.1 million increase
in losses from fraud and purchase transaction overdrafts. Call
center volumes and losses from fraud and purchase transaction
overdrafts increased as the number of active cards in our
portfolio increased. Additionally, depreciation and amortization
of property and equipment increased by $0.9 million due to
expansion of our infrastructure to support our growth. We also
accrued $0.5 million for a potential litigation settlement,
and we had a $0.3 million increase in repair and
maintenance expenses.
50
Income Tax
(Benefit) Expense
The following table presents a breakdown of our effective tax
rate among federal, state and other:
|
|
|
|
|
|
|
|
|
|
|
Year Ended July 31,
|
|
|
|
2007
|
|
|
2008
|
|
|
U.S. federal income tax
|
|
|
35.0
|
%
|
|
|
35.0
|
%
|
State income taxes, net of federal benefit
|
|
|
6.1
|
|
|
|
5.7
|
|
Change in valuation allowance
|
|
|
(288.9
|
)
|
|
|
|
|
Other
|
|
|
(9.4
|
)
|
|
|
0.7
|
|
|
|
|
|
|
|
|
|
|
Income tax (benefit) expense
|
|
|
(257.2
|
)%
|
|
|
41.4
|
%
|
|
|
|
|
|
|
|
|
|
Our income tax expense increased by $15.6 million from a
$3.3 million income tax benefit in fiscal 2007 to a
$12.3 million income tax expense in fiscal 2008, and there
was a 298.6 percentage point increase in the effective
rate. These increases were primarily due a reduction of
$3.8 million in the valuation allowance associated with our
deferred tax asset, which we recognized in fiscal 2007.
51
Quarterly Results
of Operations
The following tables set forth unaudited consolidated statement
of operations data for the final quarter of calendar year 2008,
the four quarters of calendar year 2009 and the first three
quarters of calendar year 2010, as well as the percentage of our
total operating revenues that each line item represented. We
have prepared our consolidated statements of operations for each
of these quarters on the same basis as the audited consolidated
financial statements included elsewhere in this prospectus,
except for certain consolidated statements of operations items
related to income allocated to common stockholders and earnings
per common share and, in the opinion of our management, each
statement of operations includes all adjustments, consisting
solely of normal recurring adjustments, necessary for the fair
statement of the results of operations for these periods. This
information should be read in conjunction with our consolidated
financial statements and related notes included elsewhere in
this prospectus. These quarterly operating results are not
necessarily indicative of our operating results for any future
period.
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
For the Three Months Ended
|
|
|
|
Dec. 31,
|
|
|
March 31,
|
|
|
June 30,
|
|
|
Sep. 30,
|
|
|
Dec. 31,
|
|
|
March 31,
|
|
|
June 30,
|
|
|
Sep. 30,
|
|
|
|
2008
|
|
|
2009
|
|
|
2009
|
|
|
2009
|
|
|
2009
|
|
|
2010
|
|
|
2010
|
|
|
2010
|
|
|
|
(In thousands)
|
|
|
Operating revenues:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Card revenues
|
|
$
|
28,450
|
|
|
|
|
|
|
$
|
31,185
|
|
|
$
|
30,977
|
|
|
$
|
30,849
|
|
|
$
|
30,779
|
|
|
$
|
42,158
|
|
|
$
|
42,228
|
|
|
$
|
40,592
|
|
Cash transfer revenues
|
|
|
14,997
|
|
|
|
|
|
|
|
15,744
|
|
|
|
16,383
|
|
|
|
17,256
|
|
|
|
19,132
|
|
|
|
22,782
|
|
|
|
24,364
|
|
|
|
26,484
|
|
Interchange revenues
|
|
|
11,340
|
|
|
|
|
|
|
|
13,811
|
|
|
|
15,530
|
|
|
|
17,213
|
|
|
|
19,651
|
|
|
|
27,879
|
|
|
|
26,183
|
|
|
|
27,044
|
|
Stock-based retailer incentive compensation
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
(2,457
|
)
|
|
|
(5,216
|
)
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Total operating revenues
|
|
|
54,787
|
|
|
|
|
|
|
|
60,740
|
|
|
|
62,890
|
|
|
|
65,318
|
|
|
|
69,562
|
|
|
|
92,819
|
|
|
|
90,318
|
|
|
|
88,904
|
|
Operating expenses:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Sales and marketing expenses
|
|
|
20,509
|
|
|
|
|
|
|
|
20,016
|
|
|
|
15,232
|
|
|
|
17,182
|
|
|
|
19,689
|
|
|
|
26,039
|
|
|
|
31,433
|
|
|
|
30,305
|
|
Compensation and benefits expenses
|
|
|
9,415
|
|
|
|
|
|
|
|
9,410
|
|
|
|
10,751
|
|
|
|
12,666
|
|
|
|
18,470
|
|
|
|
16,260
|
|
|
|
16,593
|
|
|
|
17,621
|
|
Processing expenses
|
|
|
6,895
|
|
|
|
|
|
|
|
7,700
|
|
|
|
9,441
|
|
|
|
9,951
|
|
|
|
10,943
|
|
|
|
14,680
|
|
|
|
13,872
|
|
|
|
14,579
|
|
Other general and administrative expenses
|
|
|
5,772
|
|
|
|
|
|
|
|
5,206
|
|
|
|
5,928
|
|
|
|
7,587
|
|
|
|
8,779
|
|
|
|
11,755
|
|
|
|
11,266
|
|
|
|
10,976
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Total operating expenses
|
|
|
42,591
|
|
|
|
|
|
|
|
42,332
|
|
|
|
41,352
|
|
|
|
47,386
|
|
|
|
57,881
|
|
|
|
68,734
|
|
|
|
73,164
|
|
|
|
73,481
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Operating income
|
|
|
12,196
|
|
|
|
|
|
|
|
18,408
|
|
|
|
21,538
|
|
|
|
17,932
|
|
|
|
11,681
|
|
|
|
24,085
|
|
|
|
17,154
|
|
|
|
15,423
|
|
Interest income
|
|
|
80
|
|
|
|
|
|
|
|
47
|
|
|
|
68
|
|
|
|
64
|
|
|
|
77
|
|
|
|
72
|
|
|
|
86
|
|
|
|
111
|
|
Interest expense
|
|
|
(1
|
)
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
(3
|
)
|
|
|
|
|
|
|
(23
|
)
|
|
|
(2
|
)
|
|
|
(23
|
)
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Income before income taxes
|
|
|
12,275
|
|
|
|
|
|
|
|
18,455
|
|
|
|
21,606
|
|
|
|
17,993
|
|
|
|
11,758
|
|
|
|
24,134
|
|
|
|
17,238
|
|
|
|
15,511
|
|
Income tax expense
|
|
|
5,155
|
|
|
|
|
|
|
|
7,749
|
|
|
|
9,073
|
|
|
|
7,522
|
|
|
|
4,903
|
|
|
|
11,319
|
|
|
|
4,730
|
|
|
|
6,540
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Net income
|
|
$
|
7,120
|
|
|
|
|
|
|
$
|
10,706
|
|
|
$
|
12,533
|
|
|
$
|
10,471
|
|
|
$
|
6,855
|
|
|
$
|
12,815
|
|
|
$
|
12,508
|
|
|
$
|
8,971
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
52
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
As a Percentage of Total Operating Revenues
|
|
|
|
Dec. 31,
|
|
|
March 31,
|
|
|
June 30,
|
|
|
Sep. 30,
|
|
|
Dec. 31,
|
|
|
March 31,
|
|
|
June 30,
|
|
|
Sep. 30,
|
|
|
|
2008
|
|
|
2009
|
|
|
2009
|
|
|
2009
|
|
|
2009
|
|
|
2010
|
|
|
2010
|
|
|
2010
|
|
|
Operating revenues:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Card revenues
|
|
|
51.9
|
%
|
|
|
51.4
|
%
|
|
|
49.2
|
%
|
|
|
47.2
|
%
|
|
|
44.3
|
%
|
|
|
45.4
|
%
|
|
|
46.8
|
%
|
|
|
45.7
|
%
|
Cash transfer revenues
|
|
|
27.4
|
|
|
|
25.9
|
|
|
|
26.1
|
|
|
|
26.4
|
|
|
|
27.5
|
|
|
|
24.6
|
|
|
|
27.0
|
|
|
|
29.8
|
|
Interchange revenues
|
|
|
20.7
|
|
|
|
22.7
|
|
|
|
24.7
|
|
|
|
26.4
|
|
|
|
28.2
|
|
|
|
30.0
|
|
|
|
28.9
|
|
|
|
30.4
|
|
Stock-based retailer incentive compensation
|
|
|
0.0
|
|
|
|
0.0
|
|
|
|
0.0
|
|
|
|
0.0
|
|
|
|
0.0
|
|
|
|
0.0
|
|
|
|
(2.7
|
)
|
|
|
(5.9
|
)
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Total operating revenues
|
|
|
100.0
|
|
|
|
100.0
|
|
|
|
100.0
|
|
|
|
100.0
|
|
|
|
100.0
|
|
|
|
100.0
|
|
|
|
100.0
|
|
|
|
100.0
|
|
Operating expenses:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Sales and marketing expenses
|
|
|
37.4
|
|
|
|
33.0
|
|
|
|
24.2
|
|
|
|
26.3
|
|
|
|
28.3
|
|
|
|
28.1
|
|
|
|
34.8
|
|
|
|
34.1
|
|
Compensation and benefits expenses
|
|
|
17.2
|
|
|
|
15.5
|
|
|
|
17.1
|
|
|
|
19.4
|
|
|
|
26.6
|
|
|
|
17.5
|
|
|
|
18.4
|
|
|
|
19.8
|
|
Processing expenses
|
|
|
12.6
|
|
|
|
12.7
|
|
|
|
15.0
|
|
|
|
15.2
|
|
|
|
15.7
|
|
|
|
15.8
|
|
|
|
15.4
|
|
|
|
16.4
|
|
Other general and administrative expenses
|
|
|
10.5
|
|
|
|
8.5
|
|
|
|
9.5
|
|
|
|
11.6
|
|
|
|
12.6
|
|
|
|
12.7
|
|
|
|
12.4
|
|
|
|
12.4
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Total operating expenses
|
|
|
77.7
|
|
|
|
69.7
|
|
|
|
65.8
|
|
|
|
72.5
|
|
|
|
83.2
|
|
|
|
74.1
|
|
|
|
81.0
|
|
|
|
82.7
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Operating income
|
|
|
22.3
|
|
|
|
30.3
|
|
|
|
34.2
|
|
|
|
27.5
|
|
|
|
16.8
|
|
|
|
25.9
|
|
|
|
19.0
|
|
|
|
17.3
|
|
Interest income
|
|
|
0.1
|
|
|
|
0.1
|
|
|
|
0.1
|
|
|
|
0.1
|
|
|
|
0.1
|
|
|
|
0.1
|
|
|
|
0.1
|
|
|
|
0.1
|
|
Interest expense
|
|
|
0.0
|
|
|
|
0.0
|
|
|
|
0.0
|
|
|
|
0.0
|
|
|
|
0.0
|
|
|
|
0.0
|
|
|
|
0.0
|
|
|
|
0.0
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Income before income taxes
|
|
|
22.4
|
|
|
|
30.4
|
|
|
|
34.3
|
|
|
|
27.6
|
|
|
|
16.9
|
|
|
|
26.0
|
|
|
|
19.1
|
|
|
|
17.4
|
|
Income tax expense
|
|
|
9.4
|
|
|
|
12.8
|
|
|
|
14.4
|
|
|
|
11.5
|
|
|
|
7.0
|
|
|
|
12.2
|
|
|
|
5.2
|
|
|
|
7.4
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Net income
|
|
|
13.0
|
%
|
|
|
17.6
|
%
|
|
|
19.9
|
%
|
|
|
16.1
|
%
|
|
|
9.9
|
%
|
|
|
13.8
|
%
|
|
|
13.8
|
%
|
|
|
10.1
|
%
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Our total operating revenues increased sequentially in each
quarter presented through the quarter ended March 31, 2010
due primarily to a combination of increased numbers of cash
transfers sold and growth in our portfolio of active cards. Our
numbers of sales and active cards increased as we sold our
products in a growing number of retail locations and increased
same-store sales. Cash transfer revenues and interchange
revenues also increased sequentially in these quarters because
of steady growth in the number of cash transfers, network
acceptance members and active cards in our portfolio. However,
because of the unusually strong seasonal revenue growth in the
quarter ended March 31, 2010, card revenues and interchange
revenues in the quarters ended June 30, 2010 and
September 30, 2010 were lower than card revenues and
interchange revenues in the quarter ended March 31, 2010.
This pattern may continue in the fourth quarter of 2010. In
addition, as a result of an equity issuance to Walmart in May
2010, we began to record stock-based retailer incentive
compensation expense. We recognize the fair value of
36,810 shares each month as our right to repurchase those
shares lapses, recording the fair value of the then-current fair
value market of our Class A common stock. This
contra-revenue component further reduced the overall level of
our total operating revenues in the quarters ended June 30
and September 30, 2010 and will continue to do so through
May 2015.
Over the periods presented, we have experienced significant
fluctuations in the growth rate of our card revenues, from a
9.6% increase between the quarters ended December 31, 2008
and March 31, 2009 to slight declines in each of the
quarters ended June 30, September 30 and December 31,
2009, a 37.0% increase between the quarters ended
December 31, 2009 and March 31, 2010 and a 3.9%
decrease between the quarters ended June 30 and
September 30, 2010. The increases in our card revenues in
the March quarters were due primarily to growth in the number of
GPR cards activated and in the more recent March quarter also
due to higher maintenance fees and ATM fees, as large numbers of
taxpayers elected to receive their refunds via direct deposit on
our cards and as we resumed substantial television advertising.
The declines in our card revenues in the final three
53
2009 quarters were due primarily to the mid-February 2009
reduction in the new card fee and monthly maintenance fees for
the Walmart MoneyCard and the July 2009 reduction in the new
card fee for our Green Dot-branded GPR cards, substantially
offset by the growth in sales of those cards, and the payment to
certain retail distributors in the quarter ended
December 31, 2009 of sales incentives that were recorded as
an offset to the related card revenues. Monthly maintenance fees
and ATM fees, currently the other large components of card
revenues besides new card fees, have generally increased
sequentially in each of the quarters presented, while the
remaining component of card revenues other
revenues has generally declined. The slight decline
in card revenues between the quarters ended June 30 and
September 30, 2010 resulted primarily from the completion
prior to June 30, 2010 of the six-month amortization periods for
all new card fees from gift cards sold during the 2009 holiday
season.
Our total operating expenses have generally increased
sequentially in our seven most recent quarters. The decline in
total operating expenses and sales and marketing expenses
between the quarter ended December 31, 2008 and the
quarters ended March 31 and June 30, 2009 was due primarily
to lower sales commission percentages coinciding with the
mid-February 2009 reduction in the new card fee and monthly
maintenance fees for the Walmart MoneyCard. We continued to
benefit from these lower commission percentages in the quarter
ended September 30, 2009 and the next several quarters, but
sales and marketing expenses increased after the June 2009
quarter as a result of new revenue-sharing arrangements with two
of our other largest retail distributors, increased packaging
costs associated with the relaunch of our Green Dot-branded card
and an increase in advertising and marketing expenses in the
three months ended March 31, 2010 as we resumed television
advertising after more than one year. Sales and marketing
expenses significantly increased again in May 2010 when the
contractual sales commission percentages that we are obligated
to pay Walmart increased substantially as a result of the May
2010 amendment to our agreement with them and now are higher
than they were before the mid-February 2009 reduction. Sales and
marketing expenses declined between the quarters ended June 30
and September 30, 2010 because of a reduction in the level
of our television advertising. We expect to increase our level
of television advertising in the first quarter of 2011.
Compensation and benefits expenses have generally increased
sequentially in each of the quarters presented due to increases
in employee compensation and benefits and third-party contractor
expenses. We added personnel and incurred additional third-party
contractor expenses to support expanding operations and to meet
the reporting requirements and compliance obligations of a
public company. Compensation and benefits expenses increased
45.8% between the quarters ended September 30 and
December 31, 2009 and declined the following quarter
primarily because our board of directors awarded
257,984 shares of common stock to our Chief Executive
Officer in December 2009 to compensate him for past services
rendered to our company. The aggregate grant date fair value of
this award was approximately $5.2 million, based on an
estimated fair value of our common stock of $20.01, as
determined by our board of directors on the date of the award,
which we recorded as stock-based compensation on the date of the
award.
The trend in processing expenses generally correlates closely
with the trend in our interchange revenues. Processing expenses
have increased sequentially in each of the quarters presented,
except for a slight decline in the quarter ended June 30,
2010 that resulted from a decrease in both the number of active
cards in our portfolio and the gross dollar volume loaded onto
our GPR cards following the conclusion of the tax season. The
large increase in processing expenses between the quarters ended
December 31, 2009 and March 31, 2010 was due primarily
to many taxpayers electing in the quarter ending March 31,
2010 to receive their refunds via direct deposit on our cards,
which significantly increased the gross dollar volume loaded
onto our GPR cards during that quarter.
Other general and administrative expenses increased sequentially
the last three quarters of 2009 and the first quarter of 2010,
primarily because of an increase in professional services fees
related to our potential bank acquisition and other corporate
development initiatives and an increase in telephone and
communication expenses due to increased use of our call center
and IVR as the
54
number of active cards in our portfolio increased. The large
increase in other general and administrative expenses in the
three months ended March 31, 2010 was also due to a
$2.7 million write-off of deferred offering expenses as we
did not expect to receive sufficient proceeds from the sale of
our Class A common stock in our initial public offering to
offset those expenses. Other general and administrative expenses
declined from the quarter ended December 31, 2008 to the
quarter ended March 31, 2009 because we reversed a $500,000
legal reserve in the latter quarter as a result of a favorable
judgment during that period. Other general and administrative
expenses declined in the quarters ended June 30 and
September 30, 2010 because of a significant decline in
professional service fees related to our initial public
offering, which was completed in July 2010, and to our on-going
bank acquisition.
Our effective tax rate in 2010 declined several percentage
points from its level of approximately 42.0% in 2009 as a result
of the approval by the California Franchise Tax Board in May
2010 of our petition to use an alternative apportionment method.
Under this alternative apportionment method, we apportion less
income before income taxes to the State of California, resulting
in a lower effective state tax rate. Although our petition
expires on July 31, 2011, we expect to continue to benefit
from the lower effective state tax rate in subsequent years as
certain enacted tax law changes, which conform to our petition,
become effective January 1, 2011. In addition, since our
petition is retroactive to August 1, 2008, we experienced
an additional tax benefit that further reduced our effective tax
rate in the three months ended June 30, 2010. These
benefits were partially offset in the quarters ended
March 31, 2010 and June 30, 2010 by the non-deductible
expenses related to our initial public offering.
Liquidity and
Capital Resources
The following table sets forth the major sources and uses of
cash for our last three fiscal years ended July 31, the
five months ended December 31, 2009 and the nine months
ended September 30, 2010:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Five Months
|
|
|
Nine Months
|
|
|
|
|
|
|
|
|
|
|
|
|
Ended
|
|
|
Ended
|
|
|
|
Year Ended July 31,
|
|
|
December 31,
|
|
|
September 30,
|
|
|
|
2007
|
|
|
2008
|
|
|
2009
|
|
|
2009
|
|
|
2010
|
|
|
|
(In thousands)
|
|
|
Net cash provided by (used in) operating activities
|
|
$
|
2,461
|
|
|
$
|
35,006
|
|
|
$
|
35,297
|
|
|
$
|
26,121
|
|
|
$
|
77,493
|
|
Net cash provided by (used in) investing activities
|
|
|
(4,558
|
)
|
|
|
(5,163
|
)
|
|
|
(19,400
|
)
|
|
|
(5,063
|
)
|
|
|
(103
|
)
|
Net cash provided by (used in) financing activities
|
|
|
158
|
|
|
|
(3,264
|
)
|
|
|
(28,618
|
)
|
|
|
8,681
|
|
|
|
1,888
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Net (decrease) increase in unrestricted cash and cash equivalents
|
|
$
|
(1,939
|
)
|
|
$
|
26,579
|
|
|
$
|
(12,721
|
)
|
|
$
|
29,739
|
|
|
$
|
79,278
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
In fiscal 2007, 2008 and 2009, the five months ended
December 31, 2009 and the nine months ended
September 30, 2010, we financed our operations primarily
through our cash flows from operations. At September 30,
2010, our primary source of liquidity was unrestricted cash and
cash equivalents totaling $135.6 million.
We use trend and variance analyses to project future cash needs,
making adjustments to the projections when needed. We believe
that our current unrestricted cash and cash equivalents and cash
flows from operations will be sufficient to meet our working
capital and capital expenditure requirements for at least the
next twelve months. Thereafter, we may need to raise additional
funds through public or private financings or borrowings. Any
additional financing we require may not be available on terms
that are favorable to us, or at all. If we raise additional
funds through the issuance of equity or convertible debt
securities, our existing stockholders could suffer significant
dilution, and any new equity securities we issue could have
rights, preferences and privileges superior to those of
55
holders of our Class A and Class B common stock. No
assurance can be given that additional financing will be
available or that, if available, such financing can be obtained
on terms favorable to our stockholders and us.
In February 2010, we entered into a definitive agreement for our
proposed bank acquisition. Under the terms of the agreement, we
have agreed to acquire all of the outstanding common shares and
voting interest of Bonneville Bancorp for an aggregate purchase
price of approximately $15.7 million in cash. We plan to
pay for the acquisition with existing cash balances. We
currently expect to complete this acquisition in the fourth
quarter of calendar 2010. However, the acquisition is subject to
regulatory approval and other customary closing conditions and,
therefore, there can be no assurance that our proposed bank
acquisition will be completed within this timeframe, or at all.
Cash Flows
From Operating Activities
Our $77.5 million of net cash provided by operating
activities in the nine months ended September 30, 2010
principally resulted from $34.3 million of net income, the
adjustment for non-cash operating expenses of $53.6 million
(including $34.9 million for the provision for
uncollectible overdrawn accounts, $7.7 million for
stock-based retail incentive compensation, $5.4 million for
depreciation and amortization and $5.2 million of employee
stock-based compensation), a $9.8 million increase in
amounts due to card issuing banks for overdrawn accounts and an
$8.4 million increase in income taxes payable. These
increases were partially offset by a $31.8 million increase
in accounts receivable and a $3.9 million decrease in
deferred revenue.
Our $26.1 million of net cash provided by operating
activities in the five months ended December 31, 2009
resulted from $13.7 million of net income, the adjustment
for non-cash operating expenses of $22.1 million (including
$11.2 million for the provision for uncollectible overdrawn
accounts, $6.8 million of stock-based compensation,
$3.5 million of deferred income tax expense and
$2.3 million for depreciation and amortization, offset by
$1.9 million of excess tax benefits from the exercise of
stock options), an increase of $8.1 million in accounts
payable and accrued liabilities, an increase of
$7.6 million in deferred revenue and an increase of
$5.2 million in amounts due to card issuing banks for
overdrawn accounts. These increases were partially offset by a
$20.2 million increase in accounts receivable, a
$5.5 million increase in deferred expenses and a
$3.8 million decrease in income taxes payable. The increase
in our accounts receivable balance was primarily related to the
increase in the number of our GPR cards outstanding that are not
active cards but on which we charge a monthly maintenance fee.
This increase was partially offset by a $11.2 million
provision for uncollectible overdrawn accounts that increased
the reserve held against the accounts receivable balance.
Our $35.3 million of net cash provided by operating
activities in fiscal 2009 resulted from $37.2 million of
net income, the adjustment for non-cash operating expenses of
$28.3 million (including $22.5 million for the
provision for uncollectible overdrawn accounts,
$4.6 million for depreciation and amortization and
$2.5 million for stock-based compensation, partially offset
by a $1.7 million deferred income tax expense), a
$3.2 million increase in accounts payable and accrued
liabilities, a $2.3 million decrease in deferred expenses
and a $1.4 million increase in income taxes payable. These
were offset by a $29.9 million increase in accounts
receivable and a $5.3 million decrease in the amounts due
to card issuing banks for overdrawn accounts. Although increases
in accounts receivable are generally partially offset by
increases in amounts due to issuing banks for overdrawn
accounts, during fiscal 2009, we amended our agreement with one
of the banks that issue our cards, expediting the settlement
timing of amounts due to them for overdrawn card accounts.
Our $35.0 million of net cash provided by operating
activities in fiscal 2008 resulted from $17.3 million of
net income, the adjustment for non-cash operating expenses of
$21.3 million (including $16.1 million for the
provision for uncollectible overdrawn accounts,
$4.4 million for depreciation and amortization and
$1.2 million for stock-based compensation, offset by
$0.5 million of excess tax benefits from the exercise of
stock options), a $10.8 million increase in the amounts due
to
56
card issuing banks for overdrawn accounts, a $4.7 million
increase in accounts payable and accrued liabilities, a
$4.4 million increase in deferred revenue and a
$3.7 million decrease in income taxes receivable. These
were partially offset by a $24.7 million increase in
accounts receivable, a $2.8 million increase in deferred
expenses and a $2.3 million increase in prepaid expenses
and other assets.
Our $2.5 million of net cash provided by operating
activities in fiscal 2007 resulted from $4.6 million of net
income, the adjustment for non-cash operating expenses of
$8.8 million (including $7.9 million for the provision
for uncollectible overdrawn accounts and $3.5 million for
depreciation and amortization, partially offset by a
$2.6 million deferred income tax benefit), a
$3.9 million increase in the amounts due to card issuing
banks for overdrawn accounts and a $2.6 million increase in
accounts payable and accrued liabilities. These were partially
offset by an $11.0 million increase in accounts receivable,
a $4.5 million decrease in income taxes payable, a
$2.0 million decrease in deferred revenue.
Cash Flows
From Investing Activities
Our $0.1 million of net cash used in investing activities
in the nine months ended September 30, 2010 consisted of
the purchase of $10.3 million of property and equipment
almost entirely offset by a $10.2 million decrease in
restricted cash. Our net cash used in investing activities in
the five months ended December 31, 2009 consisted almost
entirely of the purchase of property and equipment of
$5.1 million. Our net cash used in investing activities in
fiscal 2009 consisted of a $13.0 million increase in
restricted cash and the purchase of $6.4 million of
property and equipment related to expanding our operations,
including the development of internal-use software, which we
capitalized. In fiscal 2009, we renewed our line of credit,
which is used to fund timing differences between funds remitted
by our retail distributors to the banks that issue our cards and
funds utilized by our cardholders, and elected to increase our
restricted deposits to $15.0 million at the lending
institution as collateral in order to reduce the commitment fees
we would incur on this line of credit. Our net cash used in
investing activities in fiscal 2007 and 2008 consisted primarily
of $4.3 million and $5.1 million, respectively, for
the purchase of computer hardware and software and the
development of internal-use software.
Cash Flows
From Financing Activities
Our $1.9 million of net cash provided by financing
activities in the nine months ended September 30, 2010 was
the result of proceeds from the exercise of stock options and
warrants. Our $8.7 million of net cash provided by
financing activities for the five months ended December 31,
2009 was the result of the repayment to us of $5.9 million
of related party notes receivable and excess tax benefits and
proceeds from the exercise of stock options for an aggregate of
$2.8 million. Our $28.6 million of net cash used in
financing activities in fiscal 2009 was primarily associated
with the redemption in full of our Series D redeemable
preferred stock. We entered into an agreement in December 2008
with the sole holder of these securities to pay
$39.2 million for an early redemption of all outstanding
shares of our Series D redeemable preferred stock and the
purchase of a call option on a common stock warrant held by this
stockholder. In June 2009, we exercised the call option on the
warrant for $2.0 million. We also received proceeds of
$13.0 million related to the issuance of our
Series C-2
preferred stock in fiscal 2009. Our $3.3 million of net
cash used in financing activities in fiscal 2008 resulted from
net repayments on our line of credit of $2.5 million and
principal payments on our short-term debt of $2.4 million,
offset by excess tax benefits and proceeds from the exercise of
stock options for an aggregate of $1.7 million. Our
$158,000 of net cash provided by financing activities in fiscal
2007 was primarily associated with net borrowings on our line of
credit of $2.5 million and proceeds of $355,000 from the
exercise of options and warrants, offset by principal payments
on short-term debt of $2.6 million. In fiscal 2007, we also
issued Series D redeemable preferred stock and a
freestanding warrant for total consideration of
$20.0 million and used the proceeds to repurchase
$20.0 million of common and preferred stock from our
existing stockholders.
57
Contractual
Obligations and Commitments
Our contractual commitments will have an impact on our future
liquidity. The following table summarizes our contractual
obligations, including both on-and off-balance sheet
transactions that represent material expected or contractually
committed future obligations, at December 31, 2009. We
believe that we will be able to fund these obligations through
cash generated from operations and from our existing cash
balances.
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Payments Due by Period
|
|
|
|
Total
|
|
|
Less Than 1 Year
|
|
|
1-3 Years
|
|
|
3-5 Years
|
|
|
More Than 5 Years
|
|
|
|
(In thousands)
|
|
|
Long-term debt obligations
|
|
$
|
|
|
|
$
|
|
|
|
$
|
|
|
|
$
|
|
|
|
$
|
|
|
Capital lease obligations
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Operating lease obligations(1)
|
|
|
4,507
|
|
|
|
1,780
|
|
|
|
2,691
|
|
|
|
36
|
|
|
|
|
|
Purchase obligations(2)
|
|
|
41,546
|
|
|
|
21,287
|
|
|
|
20,259
|
|
|
|
|
|
|
|
|
|
Other long-term liabilities
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Total
|
|
$
|
46,053
|
|
|
$
|
23,067
|
|
|
$
|
22,950
|
|
|
$
|
36
|
|
|
$
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
(1) |
|
In January and October 2010, we leased approximately
27,000 square feet of office space near our existing
headquarters facility under sub-lease agreements that expire in
December 2011. We are obligated to pay an aggregate of
approximately $40,000 in monthly base rent payments for the
expanded space. |
|
(2) |
|
Primarily future minimum payments under agreements with vendors
and our retail distributors. See note 14 of the notes to
our audited consolidated financial statements. |
Off-Balance Sheet
Arrangements
During fiscal 2007, 2008 and 2009, the five months ended
December 31, 2009 and the nine months ended
September 30, 2010, we did not have any relationships with
unconsolidated organizations or financial partnerships, such as
structured finance or special purpose entities that would have
been established for the purpose of facilitating off-balance
sheet arrangements or other contractually narrow or limited
purposes.
Critical
Accounting Policies and Estimates
We prepare our consolidated financial statements in accordance
with GAAP. The preparation of our consolidated financial
statements requires our management to make estimates and
assumptions that affect the reported amounts of assets,
liabilities, revenues, costs and expenses and related
disclosures. We base our estimates on historical experience,
current circumstances and various other assumptions that our
management believes to be reasonable under the circumstances. In
many instances, we could reasonably use different accounting
estimates, and in some instances changes in the accounting
estimates are reasonably likely to occur from period to period.
Accordingly, actual results could differ significantly from the
estimates made by our management. To the extent that there are
differences between our estimates and actual results, our future
financial statement presentation, financial condition, results
of operations and cash flows will be affected. We believe that
the accounting policies discussed below are critical to
understanding our historical and future performance, as these
policies relate to the more significant areas involving
managements judgments and estimates.
58
Revenue
Recognition
We recognize revenue when the price is fixed or determinable,
persuasive evidence of an arrangement exists, the product is
sold or the service is performed, and collectibility of the
resulting receivable is reasonably assured.
We defer and recognize new card fee revenues on a straight-line
basis over the period commensurate with our service obligation
to our customers. We consider the service obligation period to
be the average card lifetime. We determine the average card
lifetime for each pool of homogeneous products (e.g., products
that exhibit the same characteristics such as nature of service
and terms and conditions) based on company-specific historical
data. Currently, we determine the average card lifetime
separately for our GPR cards and gift cards. For our GPR cards,
we measure the card lifetime as the period of time, inclusive of
reload activity, between sale (or activation) of a card and the
date of the last positive balance on that card. We analyze GPR
cards activated between six and forty-two months prior to each
balance sheet date. We use this historical look-back period as a
basis for determining our average card lifetime because it
provides sufficient time for meaningful behavioral trends to
develop. Currently, our GPR cards have an average card lifetime
of nine months. The usage of gift cards is limited to the
initial funds loaded to the card. Therefore, we measure these
gift cards lifetime as the redemption period over which
cardholders perform the substantial majority of their
transactions. Currently, gift cards have an average lifetime of
six months. We reassess average card lifetime quarterly. Average
card lifetimes may vary in the future as cardholder behavior
changes relative to historical experience because customers are
influenced by changes in the pricing of our services, the
availability of substitute products, and other factors.
We also defer and expense commissions paid to retail
distributors related to new card sales ratably over the average
card lifetime, which is currently nine months for our GPR cards
and six months for gift cards.
We report our different types of revenues on a gross or net
basis based on our assessment of whether we act as a principal
or an agent in the transaction. To the extent we act as a
principal in the transaction, we report revenues on a gross
basis. In concluding whether or not we act as a principal or an
agent, we evaluate whether we have the substantial risks and
rewards under the terms of the revenue-generating arrangements,
whether we are the party responsible for fulfillment of the
services purchased by the cardholders, and other factors. For
all of our significant revenue-generating arrangements,
including GPR and gift cards, we recognize revenues on a gross
basis.
Generally, customers have limited rights to a refund of the new
card fee or a cash transfer fee. We have elected to recognize
revenues prior to the expiration of the refund period, but
reduce revenues by the amount of expected refunds, which we
estimate based on actual historical refunds.
On occasion, we enter into incentive agreements with our retail
distributors designed to increase product acceptance and sales
volume. We record incentive payments, including the issuance of
equity instruments, as a reduction of revenues and recognize
them over the period the related revenues are recognized or as
services are rendered, as applicable.
Reserve for
Uncollectible Overdrawn Accounts
Cardholder account overdrafts may arise from maintenance fee
assessments on our GPR cards or from purchase transactions that
we honor on GPR or gift cards, in each case in excess of the
funds in the cardholders account. We are responsible to
the banks that issue our cards for any losses associated with
these overdrafts. Overdrawn account balances are therefore
deemed to be our receivables due from cardholders, and we
include them as a component of accounts receivable, net, on our
consolidated balance sheets. The banks that issue our cards fund
the overdrawn account balances on our behalf. We include our
obligations to them on our consolidated balance sheets as
amounts due to card issuing banks for overdrawn accounts, a
current liability, and we settle our obligations to them based
on the terms specified in their agreements with us. These
settlement terms
59
generally require us to settle on a monthly basis or when the
cardholder account is closed, depending on the card issuing bank.
We generally recover overdrawn account balances from those GPR
cardholders that perform a reload transaction. In addition, we
recover some purchase transaction overdrafts through enforcement
of payment network rules, which allow us to recover the amounts
from the merchant where the purchase transaction was conducted.
However, we are exposed to losses from unrecovered GPR
cardholder account overdrafts. The probability of recovering
these amounts is primarily related to the number of days that
have elapsed since an account had activity, such as a purchase,
ATM transaction or fee assessment. Generally, we recover
60-70% of
overdrawn account balances in accounts that have had activity in
the last 30 days,
10-20% in
accounts that have had activity in the last 30 to 60 days,
and less than 10% when more than 60 days have elapsed.
We establish a reserve for uncollectible overdrawn accounts for
maintenance fees we assess and purchase transactions we honor,
in each case in excess of a cardholders account balance.
We classify overdrawn accounts into age groups based on the
number of days since the account last had activity. We then
calculate a reserve factor for each age group based on the
average recovery rate for the most recent six months. These
factors are applied to these age groups to estimate our overall
reserve. We rely on these historical rates because they have
remained relatively consistent for several years. When more than
90 days have passed without any activity in an account, we
consider recovery to be remote and charge off the full amount of
the overdrawn account balance against the reserve for
uncollectible overdrawn accounts.
Overdrafts due to maintenance fee assessments comprised
approximately 94% of our total overdrawn account balances due
from cardholders for the nine months ended September 30,
2010. We charge our GPR cardholder accounts maintenance fees on
a monthly basis pursuant to the terms and conditions in the
applicable cardholder agreements. Although cardholder accounts
become inactive or overdrawn, we continue to provide cardholders
the ongoing functionality of our GPR cards, which allows them to
reload and use their cards at any time. As a result, we continue
to assess a maintenance fee until a cardholder account becomes
overdrawn by an amount equal to two maintenance fees, currently
$6.00 for the Walmart MoneyCard and $11.90 for our Green
Dot-branded GPR cards. We recognize the fees ratably over the
month for which they are assessed, net of the related reserve
for uncollectible overdrawn accounts, as a component of card
revenues in our consolidated statements of operations.
We include our reserve for uncollectible overdrawn accounts
related to purchase transactions in other general and
administrative expenses in our consolidated statements of
operations. As the recovery rate for gift card overdrafts is
based solely upon relatively unpredictable factors, such as
negotiations with merchants where purchase transactions are
conducted, we generally reserve these amounts in full as they
occur and recognize recoveries on a cash basis.
Our recovery rates may change in the future in response to
factors such as the pricing of reloads and new cards and the
availability of substitute products.
Employee
Stock-Based Compensation
Effective August 1, 2006, we adopted a new accounting
standard related to stock-based compensation. We adopted the new
standard using the prospective transition method, which required
compensation expense to be recognized on a prospective basis,
and therefore prior period financial statements do not include
the impact of our adoption of this standard. Compensation
expense recognized relates to stock options granted, modified,
repurchased, or cancelled on or after August 1, 2006 and
stock purchases under our employee stock purchase plan, or ESPP.
We record compensation expense using the fair value method of
accounting. For stock options and stock purchases under the
ESPP, we base compensation expense on fair values estimated at
the grant date using the Black-Scholes option-pricing model. For
stock awards, we base compensation expense on the estimated fair
value of our common stock at the grant date. We recognize
compensation expense for awards with
60
only service conditions that have graded vesting schedules on a
straight-line basis over the vesting period of the award.
Vesting is based upon continued service to our company.
Pre-IPO Valuation
of Common Stock
We continue to account for stock options granted to employees
prior to August 1, 2006, using the intrinsic value method.
Under the intrinsic value method, compensation associated with
stock awards to employees was determined as the difference, if
any, between the fair value of the underlying common stock on
the grant date, and the price an employee must pay to exercise
the award.
Determining the fair value of stock options requires the use of
highly subjective assumptions, including the expected term of
the option award and our expected stock price volatility. Our
weighted-average assumptions with respect to grants since
January 1, 2009, shown by grant date in the table below,
represent our best estimates, but these estimates involve
inherent uncertainties and the application of judgment. If
factors change and, as a result, we use different assumptions,
our stock-based compensation could be materially different in
the future.
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Expected
|
|
|
|
|
|
|
|
|
|
|
|
|
Term of
|
|
|
|
|
|
|
|
|
|
Risk-Free
|
|
|
Option
|
|
|
Expected
|
|
|
Expected Stock
|
|
|
|
Interest Rate
|
|
|
(in Years)
|
|
|
Dividends
|
|
|
Price Volatility
|
|
|
March 19, 2009
|
|
|
1.9
|
%
|
|
|
6.08
|
|
|
|
|
|
|
|
56.0
|
%
|
June 9, 2009
|
|
|
3.1
|
|
|
|
6.08
|
|
|
|
|
|
|
|
57.0
|
|
August 3, 2009
|
|
|
2.9
|
|
|
|
6.08
|
|
|
|
|
|
|
|
56.0
|
|
November 12, 2009
|
|
|
2.5
|
|
|
|
6.08
|
|
|
|
|
|
|
|
46.0
|
|
February 4, 2010
|
|
|
2.5
|
|
|
|
5.80
|
|
|
|
|
|
|
|
52.3
|
|
May 6, 2010
|
|
|
2.6
|
|
|
|
5.87
|
|
|
|
|
|
|
|
47.6
|
|
The following table summarizes information by grant date for the
stock options that we have granted between January 1, 2009
and September 30, 2010:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Number of
|
|
|
Per Share
|
|
|
Per Share
|
|
|
Per Share Estimated
|
|
|
|
Shares Subject
|
|
|
Exercise
|
|
|
Fair Value of
|
|
|
Weighted Average
|
|
|
|
to Options
|
|
|
Price of
|
|
|
Our Common
|
|
|
Fair Value of
|
|
|
|
Granted
|
|
|
Options
|
|
|
Stock
|
|
|
Options
|
|
|
March 19, 2009
|
|
|
50,000
|
|
|
$
|
10.84
|
|
|
$
|
10.84
|
|
|
$
|
5.83
|
|
June 9, 2009
|
|
|
85,800
|
|
|
|
15.65
|
|
|
|
15.65
|
|
|
|
8.80
|
|
August 3, 2009
|
|
|
127,500
|
|
|
|
17.19
|
|
|
|
17.19
|
|
|
|
9.50
|
|
November 12, 2009
|
|
|
1,261,750
|
|
|
|
20.01
|
|
|
|
20.01
|
|
|
|
9.47
|
|
February 4, 2010
|
|
|
130,500
|
|
|
|
25.00
|
|
|
|
25.00
|
|
|
|
12.79
|
|
May 6, 2010
|
|
|
89,000
|
|
|
|
32.23
|
|
|
|
32.23
|
|
|
|
15.40
|
|
Additionally, in December 2009 and February 2010, we granted
257,984 share and 1,600 share common stock awards. The
grant date fair values of our common stock at the dates of these
awards were $20.01 and $25.00 per share, respectively.
On each of the above dates, we granted our employees stock
options or awarded to our officers and directors common stock at
exercise prices or prices, respectively, equal to the estimated
fair value of the underlying common stock, as determined on a
contemporaneous basis by our board of directors with input from
management and an independent valuation firm. Because there was
no public market for our common stock, our board of directors
determined the fair value of our common stock on each grant or
award date by considering a number of objective and subjective
factors including:
|
|
|
|
|
the per share value of any recent preferred stock financing and
the amount of convertible preferred stock liquidation
preferences;
|
|
|
|
any third-party trading activity in our common stock or
preferred stock;
|
61
|
|
|
|
|
the illiquid nature of our common stock and the opportunity for
any future liquidity events;
|
|
|
|
our current and historical operating performance and current
financial condition;
|
|
|
|
our operating and financial projections;
|
|
|
|
our achievement of company milestones;
|
|
|
|
the stock price performance of a peer group comprised of
selected publicly-traded companies identified as being
comparable to us; and
|
|
|
|
economic conditions and trends in the broad market for stocks.
|
We have also used these fair market valuations in calculating
our stock-based compensation expense.
We determined the fair value of our common stock as of each
valuation date by allocating our enterprise value among each of
our equity securities. We utilized an income approach and two
market approaches to estimate our enterprise value. These
approaches are consistent with the methods outlined in the AICPA
Practice Aid, Valuation of Privately-Held-Company Equity
Securities Issued as Compensation.
The income approach utilized was the discounted cash flow
method, which required us to determine the present value of our
estimated future cash flows by applying an appropriate discount
rate, such as our weighted average cost of capital. The cash
flows estimates that we used were consistent with our company
financial plan. As there is inherent uncertainty in making these
estimates, we assessed the risks associated with achieving the
forecasts in selecting the appropriate discount rates, which
ranged from 14.0% to 20.0%. If different discount rates had been
used, the valuations would have been different.
The market approaches we utilized were the guideline public
company method and the guideline transaction method. We derived
our enterprise value under the guideline public company method
by applying valuation multiples of comparable publicly held
companies to certain of our historical and forecasted financial
metrics. The comparable publicly held companies generally
consisted of Visa, American Express Co., Discover Financial
Services, MasterCard, Western Union, Dollar Financial Corp.,
Euronet Worldwide Inc., and Encore Capital Group Inc. We derived
our enterprise value under the guideline transaction method
based on recent cash transactions with independent third parties
involving our equity securities.
We assessed the results of the various approaches and
methodologies by considering the relative applicability of the
methods given the following factors:
|
|
|
|
|
the nature of our industry and current market conditions;
|
|
|
|
the quality, reliability and verifiability of the data used in
each methodology;
|
|
|
|
the comparability of publicly held companies or
transactions; and
|
|
|
|
any additional considerations unique to our company as of each
valuation date.
|
We placed the most weight on the guideline transaction method
when a recent cash transaction occurred with independent third
parties involving our equity securities and the transaction was
between willing parties. In the absence of a recent cash
transaction with independent third parties, we utilized the
discounted cash flow method and the guideline public company
method, weighted 75% and 25%, respectively, to estimate our
enterprise value. We placed more weight on the discounted cash
flow method because, as of the valuation dates, our company was
growing faster than the peer group companies used in the
guideline public company method, reducing the comparability of
their valuation multiples to our valuation multiples.
We allocated our enterprise value to each of our equity
securities using the option-pricing method, or OPM, the
probability-weighted expected return method, or PWERM, and the
current-value method,
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as applicable. These equity allocation methods account for the
preferential rights of holders of our preferred stock, such as
liquidation preferences and conversion rights. Under these
equity allocation methods, we treated preferred stock as
equivalent to common stock when our enterprise value exceeded
the liquidation preferences of our preferred stock.
Under the OPM, we treated common stock, preferred stock and
other equity instruments as call options on our enterprise
value, as this equity allocation model relies on the principle
that any group of stakeholders in our company has the option to
acquire our company by paying the remaining stakeholders a fair
price for their securities. The options were valued using the
Black-Scholes formula, which required us to estimate the
volatility of the price of our equity securities. Estimating the
volatility of our stock price is complex because there is no
readily available market price for our stock. Therefore, we
based the volatility of our stock on the volatility of the
stocks of comparable publicly held companies. The volatility of
the stocks of the comparable publicly held companies varied
between 46% and 56% over this period. Had we used different
estimates of volatility, the allocations between preferred and
common stock would have been different.
Under the PWERM, we estimated the present value of our common
stock based upon the anticipated timing of potential liquidity
events, such as an IPO, merger or sale, or dissolution and
liquidation, or our continued operation as a viable private
enterprise. The anticipated timing and likelihood of each
liquidity event were based on the plans of our board of
directors and management as of the respective valuation dates.
We estimated the future value of our enterprise under each
liquidity event using both an income approach and market
approaches. We discounted the future values to present value and
then weighted the liquidity events based on the probability of
their occurring. However, due to the uncertainty surrounding
liquidity events and the capital markets at each grant date, our
board of directors relied more heavily on the OPM.
Under the current-value method, we allocated our enterprise
value to our common stock, preferred stock and other equity
instruments based on their liquidation preferences or conversion
rights, whichever would be greater. The fundamental assumption
of this allocation method is that the manner in which each class
of preferred stockholders will exercise its rights and achieve
its return is determined based on the enterprise value as of the
valuation date and not at some future date. Because this method
focuses on the present and is not forward-looking, its
usefulness is limited primarily to situations where a liquidity
event such as an IPO is imminent and thus expectations about the
future of the enterprise as a going concern are largely
irrelevant.
We reduced the fair value per share of our common stock, as
determined by the equity allocation methods, by a lack of
marketability discount that ranged from 15% to 30%. This
discount served to account for the fact that there was no public
market for our common stock as of the various grant dates. We
determined the appropriate level of discount by comparing
attributes of our company and our equity securities to
benchmarks in empirical studies of nonmarketable securities and
calculating the hypothetical cost to hedge our common stock with
put options over the period in which our common stock was
expected to remain illiquid and not marketable.
Our valuations for each grant date since January 1, 2009
are described in detail below.
Stock Option Grants on March 19, 2009. On
December 19, 2008, we sold 1,181,818 shares of
Series C-2
Preferred Stock at a price of $11.00 per share and we redeemed
2,926,458 shares of Series D Preferred Stock at a
price of $13.38 per share.
We completed a valuation analysis using the OPM and PWERM to
derive values for our preferred stock, our common stock and the
overall enterprise.
The value of each security and the enterprise was determined in
the OPM relative to the sale price of our
Series C-2
Preferred Stock. In the OPM, the value of each security was
determined using the Black-Scholes formula, assuming a time to
liquidity of 2.8 years, an asset volatility of 50% and a
risk-free interest rate commensurate with the estimated time to
liquidity of 1.2%. Because the Series D Preferred Stock
contained unique and complex redemption features that increased
the difficulty and
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subjectivity in determining its value, we considered its
redemption value to be less reliable as an input into the OPM in
deriving an overall enterprise value.
We also utilized a PWERM that contemplated two
scenarios a remain-private scenario and a future
liquidity event scenario. We derived our value under the
remain-private scenario by discounting projected future cash
flows to their present value as of the grant date using a 20.0%
discount rate. This rate was determined based on an estimated
weighted-average cost of capital derived from our estimated cost
of equity, our after-tax cost of debt, and the
debt-to-equity
ratio implied by the valuation. Our cost of capital was based on
publicly available information for companies in lines of
business that were the same as or similar to ours.
We estimated high and low future enterprise values under the
PWERM future liquidity event scenario using high- and low-case
financial projections and market-based valuation multiples
derived from publicly traded peer group companies, transactions
involving businesses that were similar to our company, and
valuation multiples implied by the sale of our
Series C-2
Preferred Stock. We allocated the future enterprise values to
options, warrants and various series of preferred stock based on
their future liquidation preferences or conversion values,
whichever would be greater, and allocated the remainder to our
common stock. The allocated value was discounted to present
value at the grant date.
In the final analysis, we weighted the remain-private and future
liquidity event scenarios equally as the likelihood of either
scenario was difficult to forecast with reliability. We weighted
the value indications determined under the low- and high-case
cash flow projections by 75.0% and 25.0%, respectively. We
weighted the indications of the fair value of our common stock
under the two equity allocation methods OPM and
PWERM 75.0% and 25.0%, respectively, because of the
level of subjectivity inherent in the PWERM as a result of the
continued turmoil in the public and private markets and the
uncertainty at the time as to when a potential liquidity event
could occur for our company.
Based on this analysis, our board of directors determined that
the estimated fair value of our common stock at March 19,
2009 was $10.84 per share on a minority, nonmarketable basis.
Stock Option Grants on June 9, 2009. For
the June 9, 2009 valuation, we determined that the
uncertainty surrounding the timing of a liquidity event had
increased the level of subjectivity in the PWERM to the point
where that methodology was no longer considered appropriate.
Therefore, we utilized only the OPM equity allocation method.
We calculated values for our securities in the OPM using the
Black-Scholes formula, assuming a time to liquidity of
2.6 years, an asset volatility of 55.0%, and a risk-free
interest rate commensurate with the estimated time to liquidity
of 1.3%. We continued to estimate the enterprise value by
discounting high- and low-case cash flow projections to present
value as of the grant dates using a 20.0% discount rate and
through the application of valuation multiples derived from
publicly traded companies engaged in lines of business that were
the same as or similar to ours. Although we continued to weigh
the low- and high-case cash flow projections by 75.0% and 25.0%,
respectively, as of June 9, 2009, the enterprise value
increased as progress toward attaining the high-case cash flow
projections was made. Additionally, the value implied by the
guideline public company methodology increased due to
improvement in valuation multiples from increasing stock prices
for our peer group public companies.
Based on this analysis, our board of directors determined that
the estimated fair value of our common stock at June 9,
2009 was $15.65 per share on a minority, nonmarketable basis.
Stock Option Grants on August 3,
2009. For the August 3, 2009 valuation, we
continued to use only the OPM with the Black-Scholes formula to
calculate the value of our securities, assuming a time to
liquidity of 2.4 years, an asset volatility of 56.0%, and a
risk-free interest rate commensurate with the estimated time to
liquidity of 1.2%.
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Continued progress toward the high-case cash flow scenario and
continued improvements in our peer group public company market
factors were reflected in the underlying enterprise value,
resulting in an increase in the estimated fair value of our
common stock value relative to the prior grant date.
Based on this analysis, our board of directors determined that
the estimated fair value of our common stock at August 3,
2009 was $17.19 per share on a minority, nonmarketable basis.
Stock Option Grants on November 12,
2009. In October 2009, certain existing and
third-party investors entered into a tentative agreement,
whereby the investors extended an offer to purchase
3,250,000 shares of our common stock, at a price of $20.05
less applicable selling fees, directly from our existing
stockholders. On November 9, 2009, the offering closed and
existing stockholders sold 3,033,661 shares of our common
stock at a price of $20.01 per share.
Our board of directors considered the offering price to be the
most reliable estimate of the fair value of our common stock
given that the transaction was an orderly purchase and sale
among parties that had reasonable knowledge of relevant facts
and that were not under any compulsion to buy or sell the
securities.
Based on these facts, our board of directors determined that the
estimated fair value of our common stock at November 12,
2009 was $20.01 per share on a minority, nonmarketable basis.
Stock Option Grants on February 4,
2010. In December 2009, an existing stockholder
sold 400,000 shares of Series C and C-1 Preferred
Stock for $25.00 per share to another existing stockholder. Our
board of directors considered this transaction to be a reliable
estimate of the fair value of our common stock given that the
transaction was an orderly purchase and sale among parties that
had reasonable knowledge of relevant facts and that were not
under any compulsion to buy or sell the securities.
Additionally, the liquidation preference of the Series C
and C-1 Preferred Stock sold was equal to $1.07 per share.
Relative to the purchase price of $25.00, the preferred stock
conversion option value was deeply
in-the-money
and implied no premium over common stock.
Based on these facts, our board of directors determined that the
estimated fair value of our common stock at February 4,
2010 was $25.00 per share on a minority, nonmarketable basis.
Stock Option Grants on May 6, 2010. For
the May 6, 2010 valuation, we estimated our enterprise
value taking into consideration a proposed amendment to our
agreement with Walmart. We utilized cash flow projections for
two alternative scenarios the proposed amendment was
completed and the proposed amendment was not completed. We
discounted these cash flow projections as of the grant date
using discount rates of 14.0% and 16.0% and applied valuation
multiples derived from publicly traded companies engaged in
lines of business that were the same as or similar to ours. Our
enterprise value increased from our valuation at
February 4, 2010 because we made progress toward achieving
our cash flow projections, we lowered the discount rate by 2.5%
from the previous valuation as a result of lower
company-specific risk premium and the value implied by the
guideline public company methodology increased due to
improvement in valuation multiples from increasing stock prices
for our peer group companies. We expanded our guideline company
set to include Amazon.com, Salesforce.com, Google and Tencent,
Inc. as we considered these companies relevant to the value of
our company.
We calculated values for our securities using the current-value
method. Due to the value of our common stock relative to the
liquidation preferences of our preferred stock, the selection of
the allocation method was insignificant. We weighted the fair
value of our common stock determined under the two scenarios
described above by the probability of each scenario
occurring 75% and 25%, respectively.
Based on this analysis, our board of directors determined that
the estimated fair value of our common stock at May 6, 2010
was $32.23 per share on a minority, nonmarketable basis. Our
proposed amendment with Walmart was completed after the grant
date, as discussed in this prospectus.
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Post-IPO
Valuation of Common Stock
Stock Option Grants on July 21, 2010. Our
board of directors determined that the estimated fair value of
our common stock at July 21, 2010 was $36.00 per share,
consistent with our initial public offering price.
For all grants of stock options made following the completion
our initial public offering in July 2010, we have determined,
and will determine in the future, fair value based on the
closing price of our Class A common stock on the NYSE on
the date of grant.
Recent Accounting
Pronouncements
In February 2010, the FASB issued Accounting Standards Update,
or ASU,
2010-09,
Subsequent Events Amendments to Certain
Recognition and Disclosure Requirements, which amends the
disclosure requirements related to subsequent events. Effective
immediately, the ASU retracts the requirement to disclose the
date through which subsequent events have been evaluated for a
SEC filer. We adopted this ASU in the first quarter of 2010.
In June 2009, the Financial Accounting Standards Board, or FASB,
approved the Accounting Standards Codification, or ASC, as the
single source of authoritative accounting and reporting
standards for all nongovernmental entities, with the exception
of guidance issued by the SEC and its staff. The FASB ASC is
effective for interim or annual periods ending after
September 15, 2009. All existing accounting standards have
been superseded, and all accounting literature not included in
the FASB ASC is considered non-authoritative. Our adoption of
FASB ASC did not have an impact on our consolidated financial
statements because it only amends the referencing to existing
accounting standards.
In May 2009, the FASB issued a new accounting standard for
disclosing events that occur after the balance sheet date but
before the financial statements are issued or are available to
be issued. Additionally, the standard requires companies to
disclose subsequent events as defined in the standard and to
disclose the date through which we have evaluated subsequent
events. The standard is effective for interim and annual periods
ending after June 15, 2009. Our adoption of the standard
did not have a material impact on our consolidated financial
statements. See note 16 of the notes to our audited
consolidated financial statements.
In April 2009, the FASB issued a new accounting standard that
requires us to include fair value disclosures of financial
instruments for each interim and annual period for which
financial statements are prepared. Our adoption of the standard
did not have a material impact on our consolidated financial
statements. See note 8 of the notes to our audited
consolidated financial statements.
In June 2008, the FASB issued a new accounting standard on
determining whether instruments granted in share-based payment
transactions are participating securities prior to vesting and
therefore need to be included in the earnings allocation in
calculating earnings per share under the two-class method.
Unvested share-based payment awards that have non-forfeitable
rights to dividend or dividend equivalents are treated as a
separate class of securities in calculating earnings per share.
The standard is effective for fiscal years beginning after
December 15, 2008; earlier application was not permitted.
Our adoption of the standard did not have a material effect on
our results of operations or earnings per share.
In December 2007, the FASB issued guidance that modifies the
accounting for business combinations and requires, with limited
exceptions, the acquirer in a business combination to recognize
100% of the assets acquired, liabilities assumed and any
noncontrolling interest in the acquired company at fair value on
the date of acquisition. In addition, the guidance requires that
the acquisition-related transaction and restructuring costs be
charged to expense as incurred, and requires that certain
contingent assets acquired and liabilities assumed, as well as
contingent consideration, be recognized at fair value. This
guidance also modifies the accounting for certain acquired
income tax assets and liabilities. Further, the guidance
requires that assets acquired and
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liabilities assumed in a business combination that arise from
contingencies be recognized at fair value on the acquisition
date if fair value can be determined during the measurement
period. If fair value cannot be determined, companies should
typically account for the acquired contingencies under existing
accounting guidance. This new guidance is effective for
acquisitions consummated on or after January 1, 2009. We
will apply this guidance to our pending acquisition of a bank
holding company and its subsidiary commercial bank. See
note 16 of the notes to our audited consolidated financial
statements.
Quantitative and
Qualitative Disclosures About Market Risk
Market risk is the potential for economic losses from changes in
market factors such as foreign currency exchange rates, credit,
interest rates and equity prices. We believe that we have
limited exposure to risks associated with changes in foreign
currency exchange rates, interest rates and equity prices. We
have no foreign operations, and we do not transact business in
foreign currencies. We do not hold or enter into derivatives or
other financial instruments for trading or speculative purposes.
We do not consider our cash and cash equivalents to be subject
to interest rate risk due to their short periods of time to
maturity.
We do have exposure to credit risk associated with the financial
institutions that hold our cash, cash equivalents and restricted
cash and our settlement assets due from our retail distributors
that collect funds and fees from our customers. We manage the
credit risk associated with our cash and cash equivalents by
maintaining an investment policy that limits investments to
highly liquid funds with certain highly rated financial
institutions. Our policy also limits the investment
concentration that we may have with a single financial
institution. We monitor compliance with our investment policy on
an ongoing basis, including quarterly communication with our
audit committee.
We also have exposure to credit risk associated with our retail
distributors, but that exposure is limited due to the short time
period, currently an average of three days, that the retailer
settlement asset is outstanding. We perform an initial credit
review of each new retail distributor prior to signing a
distribution agreement with it, and then monitor its financial
performance on a periodic basis. We monitor each retail
distributors settlement asset exposure and its compliance
with its specified contractual settlement terms on a daily basis.
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BUSINESS
Overview
Green Dot is a leading prepaid financial services company
providing simple, low-cost and convenient money management
solutions to a broad base of U.S. consumers. We believe
that we are the leading provider of general purpose reloadable
prepaid debit cards in the United States and that our Green Dot
Network is the leading reload network for prepaid cards in the
United States. We sell our cards and offer our reload services
nationwide at approximately 50,000 retail store locations, which
provide consumers convenient access to our products and
services. Our technology platform, Green PlaNET, provides
essential functionality, including
point-of-sale
connectivity and interoperability with Visa, MasterCard and
other payment or funds transfer networks, and compliance and
other capabilities to our Green Dot Network, enabling real-time
transactions in a secure environment. The combination of our
innovative products, broad retail distribution and proprietary
technology creates powerful network effects, which we believe
enhance the value we deliver to our customers, our retail
distributors and other participants in our network.
We have designed our products and services to appeal primarily
to consumers living in households that earn less than $75,000
annually across the following four segments:
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Never-banked households in which no one has ever had
a bank account;
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Previously-banked households in which at least one
member has previously had a bank account, but no one has one
currently;
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Underbanked households in which at least one member
currently has a bank account, but that also use non-bank
financial service providers to conduct routine transactions like
check cashing or bill payment; and
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Fully-banked households that primarily rely on
traditional financial services.
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We were an early pioneer in the development of prepaid financial
services in the United States. In May 2001, we sold our first
basic prepaid card with simple loading and spending
functionality targeted at low income and never-banked consumers.
As we have grown and our technological capabilities have
increased, we have broadened our offerings and their
functionality to provide consumers access to products and
services with a more comprehensive set of features. These
products and services now also appeal to more affluent
underbanked and fully-banked consumers who do not feel well
served by and cannot justify the cost and complexity of
traditional banking products and payment cards, have limited
access to credit, or find traditional bank policies and fee
schedules ill-suited to their needs.
We believe that we are the leading provider of GPR cards in the
United States. GPR cards are designed for general spending
purposes and can be used anywhere their applicable payment
network, such as Visa or MasterCard, is accepted. Unlike gift
cards, GPR cards are reloadable for ongoing, long-term use and
require the completion of various identification, verification
and other USA PATRIOT Act-compliant processes before a
cardholder relationship can be established. Our GPR cards are
issued as Visa- or MasterCard-branded cards and are accepted
worldwide by merchants and other businesses belonging to the
applicable payment network, including for bill payments, online
shopping, everyday store purchases and ATM withdrawals. As of
September 30, 2010, we had approximately 3.3 million
active cards, that is, cards that had had at least one purchase
transaction, reload transaction or ATM withdrawal during the
previous
90-day
period. In fiscal 2009, the gross dollar volume loaded to our
cards and reload products was $4.7 billion, an increase of
67% over fiscal 2008. During the five months ended
December 31, 2009, the gross dollar volume loaded to our
cards and reload products was $2.7 billion, an increase of
69% over the five months ended December 31, 2008. During
the nine months ended September 30, 2010, the gross dollar
volume loaded to our cards and reload products was
$7.7 billion, an increase of 92% over the nine months ended
September 30, 2009.
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We distribute our products and services at the retail locations
of large national and regional chains throughout the United
States and through the Internet. We have built strong
distribution and marketing relationships with many significant
retail chains, including Walmart, Walgreens, CVS, Rite Aid,
7-Eleven, Kroger, Kmart, Meijer and Radio Shack. We market our
products under our Green Dot brand and through a number of
co-branded GPR card programs that we operate for retailers and
other business entities.
We believe our Green Dot Network is the leading reload network
for prepaid cards in the United States. Consumers can purchase
our MoneyPak product at any of our retail distributor locations
to reload cash onto our cards or cards issued under more than
100 third-party prepaid card programs. Furthermore, in 2009,
PayPal became a Green Dot Network acceptance member, enabling
PayPal customers to use a MoneyPak to fund a new or existing
PayPal account, but to date we have not generated significant
operating revenues from our relationship with PayPal.
Our centralized technology platform, Green PlaNET, connects all
network participants, which include consumers, retail
distributors and businesses that accept reloads or payments
through the Green Dot Network, enabling real-time transactions
across the Green Dot Network through a single and secure point
of integration and connectivity. This platform also enables our
cards and reload network to interoperate with Visa, MasterCard
and other payment or funds transfer networks, allowing our
cardholders to make purchases and complete other transactions.
These attributes of Green PlaNET enable us to develop,
distribute and support a variety of products and services
effectively. Green PlaNET includes a variety of proprietary
software applications that, together with third-party
applications, run our front-end, back-end, anti-fraud,
regulatory compliance and customer service processing systems.
For the years ended July 31, 2007, 2008 and 2009, the five
months ended December 31, 2009 and the nine months ended
September 30, 2010, our total operating revenues were
$83.6 million, $168.1 million, $234.8 million,
$112.8 million and $272.0 million, respectively. In
the same periods, we generated operating income of
$1.2 million, $29.2 million, $63.7 million,
$23.3 million and $56.7 million, respectively.
Industry
Background
New
technologies and product innovations have expanded the way
financial services are sold and used.
Over the past 40 years, technological advances in
telecommunications, software and data processing have spurred
innovations both in the types of financial products and services
that are available and in the ways that they are distributed in
the marketplace and used by consumers. Innovations such as ATMs
and the Internet have enhanced consumers access to their
demand deposit accounts, while innovations such as credit, ATM
and debit cards and electronic checks have permitted new methods
of payment each providing consumers with
alternatives to cash and traditional financial products and
services that offer greater convenience and ease of
use. These innovations contributed to an increase of
approximately 78% in the number of electronic payment
transactions in the United States from 2000 to 2005 and, we
believe, are a major reason that electronic payment transactions
have represented the majority of all payment transactions
annually since 2005. Over the past few years, a new series of
innovative products and technologies have increasingly been
adopted. Certain products, such as prepaid cards, prepaid
electronic wallets and prepaid mobile payments, are enabling the
distribution of fast, safe and low-cost alternative financial
services in non-bank locations.
Prepaid cards
represent a large and rapidly growing segment within the
electronic payments industry.
Prepaid cards have emerged as an attractive product within the
electronic payments industry. They are easy for consumers to
understand and use because they work in a manner similar to
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traditional debit cards, allowing the cardholder to use a
conventional plastic card linked to an account established at a
financial institution. The consumer determines the cards
spending limit by adding money directly to the account, and can
reload the card with additional funds as needed. The consumer
can access the funds on the card at ATMs
and/or the
point of sale in retail locations using signature identification
technologies or a personal identification number. Prepaid cards
and related services offer consumers tremendous flexibility,
convenience and spending control. The Mercator Advisory Group
estimates that the total load volume in the United States for
prepaid cards, excluding single merchant, or closed
loop, cards, will grow at a 36% compound annual growth
rate from 2009 to 2013 and exceed $421.1 billion in 2013.
We believe this rapid growth results from improving underlying
technology, increasing adoption by a broader group of consumers,
increasing convenience, declining costs and increasing product
choices and capabilities that prepaid cards offer. Visa Inc.
estimates that the U.S. prepaid opportunity, defined as the
total dollars spent by the total estimated prepaid card target
audience, was $2.03 trillion in 2009, and that 56% of this
amount could potentially have been loaded on U.S. prepaid
cards in 2009.
Prepaid cards
and related services are currently offered by a wide array of
specialized and partially integrated vendors.
Although many large and well-established vendors provide
elements of prepaid cards and related services, the prepaid card
industry is fragmented. Vendors generally do not have a broad
set of product and service offerings or capabilities, and no
single vendor currently provides all of the elements that are
necessary to establish and operate a GPR card program. Existing
vendors include:
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Card Issuing Banks banks that are authorized
by payment networks to issue cards and that provide accounts to
hold deposits. Many card issuing banks also manage settlement
and provide risk management services. A banks
participation in a prepaid card program can range from actively
managing and marketing the card program to providing passive
sponsorship into payment networks.
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Payment Networks companies, such as Visa and
MasterCard, that facilitate
point-of-sale
card acceptance, provide purchase and withdrawal transaction
routing and processing between merchant acquirers and card
issuing banks, perform certain clearing and settlement functions
and provide marketing and support services to card issuing
banks. Payment networks also establish network rules and
establish processing and security standards and customer
protections to which all participating members must adhere.
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Processors technology vendors that provide
connectivity to payment networks, maintain account balances, and
authorize purchase and withdrawal transactions. Many processors
provide additional services, including card activation and
customer service, and develop
and/or
integrate value-added cardholder applications such as online
bill payment, microlending and mobile payment services.
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Program Managers specialized vendors that
design, manage, market and operate prepaid card programs.
Prepaid card program managers may provide a range of services or
delegate that provision to other specialized vendors, such as
card issuing banks, processors and distributors, and collaborate
with them as these programs are implemented. Prepaid card
program managers may also negotiate the allocation of fees and
risk management with all vendors involved in a particular
prepaid card program.
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Distributors organizations, such as
retailers, remittance vendors, tax preparers, check cashers,
payday lenders, card resellers and employers, that distribute
cards through various sales channels and may also manage
inventory fulfillment and provide
point-of-sale
integration and technology.
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Reload Networks vendors that provide products
and services, connectivity, technology and integration which
enable
point-of-sale
locations to accept cash payments and associate those
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payments with a specific account. These vendors also provide
transaction routing and processing between the point of sale and
the destination of the fund transfer. A small number of reload
networks have proprietary brands, acceptance locations and
technology, while most take advantage of the brands, technology
and
point-of-sale
relationships of other third-party vendors.
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Prepaid
financial services is a large and rapidly growing segment within
the prepaid card industry.
Prepaid financial services, which includes GPR cards and
associated reload services, is currently among the largest and
fastest-growing segments in the prepaid card industry. The GPR
card category has benefited from the expanding breadth of
applications for GPR cards and the ease with which they can be
acquired. According to Mercator Advisory Groups
Prepaid Market Forecasts 2010 to 2013 research
report, $28.6 billion was loaded onto GPR cards in the
United States in 2009 and $201.9 billion is expected to be
loaded onto GPR cards in the United States in 2013, reflecting a
63% compound annual growth rate during that four-year period. We
believe that this growth in the use of GPR cards will contribute
to a substantial increase in the demand for related services,
including reload services.
Prepaid
financial services are evolving as providers develop new ways of
offering financial services.
The products offered by prepaid financial service providers are
relatively early in their lifecycles. We believe that the
flexibility, accessibility and low cost of prepaid financial
services will lead to many new, attractive payment applications
outside of traditional banking channels. By virtue of their
broad acceptance and the flexibility they provide, GPR cards
offer safe, reliable, low-cost financial services to a broad
spectrum of U.S. consumers who do not feel well served by
and cannot justify the cost of traditional banking products.
Our Competitive
Strengths
Our combination of innovative products and marketing expertise,
a known brand name, a nationwide retail distribution presence
and proprietary technology supports our network-based business
model and has enabled us to become a leading provider of prepaid
financial services in the United States. Our strengths include:
Innovative
Product and Marketing Expertise
We are an innovator in the development, merchandising and
marketing of prepaid financial services. Our consumer focus has
helped us to develop solutions for people who, prior to the
existence of our products, either had to settle for an
ill-suited banking relationship or, more often, simply opted out
of the financial mainstream and resorted to using check cashers,
payday lenders and cash. We believe we were the first company to
combine the products, technology platform and distribution
channel required to make retailer-distributed GPR cards a viable
product offering. We subsequently built our reload network, and
have recently expanded it to facilitate cash loading of online
accounts like PayPal. We also have successfully incorporated
traditional bank account style online bill pay on
our GPR cards and launched a large-scale instant
issue program, whereby the Visa or MasterCard-branded GPR
card is enclosed in the package on the in-store display. Our
consumer focus has also led us to enhance our product packaging
and product displays in retail locations to educate consumers
and promote our products and services more effectively. In
addition, we believe that we have the strongest brand in the
prepaid financial services industry, and we continue to build
brand awareness using national television advertising.
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Leading Retail
Distribution
We have established a nationwide retail distribution network,
consisting of approximately 50,000 retail store locations, which
gives us access to the vast majority of the
U.S. population. According to a Scarborough Research
survey, which was conducted between February 2009 and March
2010, 94% of U.S. adult respondents had shopped at one or
more of the stores of our current retail distributors within the
prior twelve months. We have built distribution relationships
with Walmart, CVS and Kroger, three of the five largest
retailers in the United States, and major chains like Walgreens,
Rite Aid,
7-Eleven,
Kmart, Meijer and Radio Shack. In general, our contracts with
retail distributors provide us with exclusivity relating to one
or more of the following: reloading GPR cards, selling GPR cards
in their stores and providing specific co-branded card programs.
Establishing distribution relationships requires significant
investments by, complex integrations between and large support
infrastructures from providers and distributors. As a result, we
believe our broad and established retail distribution network
constitutes one of our key competitive advantages and a
significant barrier to entry for potential competitors.
Leading Reload
Network in the United States
We believe our Green Dot Network is the leading reload network
for prepaid cards in the United States. By purchasing our
MoneyPak reload product at any of our distributors retail
locations, consumers can access the Green Dot Network and use it
for a wide variety of transactions, including cash loading onto
prepaid cards and PayPal accounts. Although a substantial
majority of the transactions on our reload network are
associated with our cards, the transaction volume from
third-party card portfolios has grown significantly as over 100
third-party prepaid card programs now use the Green Dot Network
for card reloading services. Recent innovations, like our
relationships with PayPal and Intuit, have also expanded our
transaction volume and consumers familiarity with the
Green Dot brand. While our reload network today is used
primarily for cash loading of prepaid cards and cash loading of
PayPal accounts, we believe that it can be expanded and adapted
to many new and evolving applications in the electronic payments
industry.
Proprietary
Technology
Green PlaNET, our centralized technology platform, enables our
network participants to engage in real-time transactions across
the Green Dot Network and enables the effective development,
distribution and support of a variety of products and services.
This platform also enables our cards and reload network to
interoperate with Visa, MasterCard and other payment or funds
transfer networks, allowing our cardholders to make purchases
and complete other transactions. Green PlaNET includes a variety
of proprietary software applications that, together with
third-party applications, run our front-end, back-end,
anti-fraud, regulatory compliance and customer service
processing systems. Green PlaNET gives us the ability to
centrally develop, distribute and support product applications,
manage customer accounts, authorize, process and settle
transactions, enable security and regulatory compliance, and
provide customer services through the Internet, IVR, call
centers, mobile applications and email. In addition, Green
PlaNET enables network participants to communicate and complete
card purchases, reloads, bill payments and other transactions
rapidly and securely through our reload network, using a variety
of services,
point-of-sale
technologies or third-party payment or funds transfer networks,
and is a central component of our network-based business model.
Business Model
with Powerful Network Effects
The combination of our broad group of products and services,
large portfolio of active cards, nationwide footprint of retail
distributors and proprietary technology creates powerful network
effects. Growth in the number of products and services that we
offer or in the number of network participants enhances the
value we deliver to all network participants. For example, we
are able to attract retail
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distributors because of the large number of consumers who
actively use our reload network. This network effect helps us
continue to grow our cardholder base and expand our business. We
believe the breadth and depth of our network would be difficult
to replicate and represents a significant competitive advantage,
as well as a barrier to entry for potential competitors.
Vertical
Integration
We believe that we are more vertically integrated than our
competitors, based on our distribution capabilities, processing
platform, program management skills and proprietary reload
network. Whereas we have built our offerings primarily around
our own internally-developed capabilities, none of our
competitors has been able to offer products and services similar
to ours without collaborating with third parties to provide one
or more of the essential features of prepaid financial service
offerings, such as program management or a reload network. This
integration has allowed us to reduce costs across our operations
and, we expect, will continue to provide us with opportunities
to reduce operational costs in the future. It also enables us to
scale our business quickly in response to rising demand and to
ensure high-quality service for our customers.
Strong
Regulatory and Compliance Infrastructure
We employ a proactive approach to licensing, regulatory and
compliance matters, which we believe provides us with an
important competitive advantage. We maintain an ongoing dialogue
with the various governmental authorities that oversee the
prepaid financial services industry. We believe that our
pro-consumer orientation and regulatory focus have enabled us to
develop strong relationships with leading retailers and
financial institutions and have also prepared us well for
changes in the regulatory environment.
Our Strategy for
Growth
The key components of our strategy include:
Increasing the
Number of Network Participants
We intend to enhance the network effects in our business model
in the following ways:
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Attracting new users by introducing new products, improving
current products to address consumers current and evolving
needs, and building demand for our products through promotions;
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Expanding and strengthening our distribution by establishing
relationships with additional high-quality retail chains,
increasing online distribution of our products and accelerating
our entry into new distribution channels, including
collaborating with third-party service providers, such as
electronic tax preparation providers; and
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Adding network acceptance members to and applications for the
Green Dot Network by continuing to enroll additional third-party
prepaid card program providers that want to offer their
cardholders access to our reload network and to identify
additional uses for our reload networks cash transfer
technology.
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Increasing
Revenue per Customer
We intend to pursue greater revenue per customer by improving
cardholder retention, increasing card usage and cross-selling
complementary products and services. Our historical card usage
patterns suggest that consumers who reload additional funds onto
their cards within three months of activation tend to have
significantly higher levels of transaction activity and generate
more cash transfer and interchange revenues for us than those
who do not. Therefore, we intend to target improved cardholder
retention by offering incentives, such as fee waivers for
specified reload amounts or activities, to encourage cardholders
to reload additional funds onto their cards and extend their
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relationships with us. We also intend to add new services, such
as additional reload options and new mobile applications that
enable convenient use of our products and services, to make our
products more valuable to consumers.
Improving
Operating Efficiencies
We intend to leverage our growing scale and vertical integration
to generate incremental operating efficiencies. As we continue
to expand our business operations, we plan to reduce our
marginal operating costs by continuing to implement rigorous
cost-containment programs, purchase vendor services from
low-cost providers and reduce the use of outsourced services
that can be provided internally at lower cost. For example, we
intend to improve our self-service offerings so that customers
can obtain automated customer service through our website, IVR
or mobile applications. Additionally, some of our current vendor
agreements include pricing structures that call for reduced
pricing as our customer usage volumes grow. These cost savings
will provide us with the flexibility to engage in new marketing
programs, reduce pricing and make other investments in our
business to maintain our leadership position.
Broadening
Brand and Product Awareness
We intend to broaden awareness of the Green Dot brand, which we
believe is the leading national brand in prepaid financial
services, and of our products and services through national
television advertising, online advertising and ongoing
enhancements to our packaging and merchandising. We plan to
reinforce and strengthen perceptions of the key attributes of
the Green Dot brand, which we believe are trust, security,
convenience and simplicity. We also intend to continue educating
consumers, retail distributors and network acceptance members on
the functionality, convenience and cost advantages of our
products and services. Our advertising spending fluctuates and
tends to be greater when we believe we can earn the highest
return for the amount spent. We typically increase spending
during product launches, special promotions, periods of
seasonally increased card purchase and reload activity, and
periods when advertising media prices are unusually low.
Acquiring
Complementary Businesses
We intend to pursue acquisitions that will help us achieve our
strategic objectives. We intend to acquire companies that have
the potential to enhance the distribution of our products and
services through either existing or new channels. We also intend
to pursue acquisitions that have the potential to augment the
features and functionality of our existing products and services
or to provide complementary products and services that can be
sold through our existing distribution channels. There are many
prepaid financial services providers and the market remains
fragmented, which we believe will provide us with acquisition
opportunities over time.
Our Bank
Acquisition Strategy
In February 2010, we entered into a definitive agreement to
acquire Utah-based Bonneville Bancorp, a bank holding company,
and its subsidiary commercial bank, Bonneville Bank, for an
aggregate cash purchase price of approximately
$15.7 million, and filed applications with the appropriate
federal and state regulators seeking approvals for this
transaction. The bank had total assets of $34.1 million,
including net loans outstanding of approximately
$15.4 million, as of December 31, 2009, and earned a
nominal amount of income for the year ended December 31,
2009. This acquisition is subject to standard closing
conditions, including regulatory approval.
Upon consummation of the acquisition, we will become a bank
holding company regulated by the Federal Reserve Board. While
there can be no assurance that we will obtain these approvals or
our bank acquisition will close, we currently expect to complete
this acquisition in the fourth quarter of calendar 2010.
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We believe that acquiring a bank charter will enable us to
(i) offer consumers FDIC-insured transactional accounts,
(ii) issue prepaid card and debit card products linked to
those transactional accounts, (iii) offer other types of
deposit products, such as savings accounts, and
(iv) provide settlement services for our reload network.
We believe that this acquisition will provide the following
strategic benefits:
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increase our efficiency in introducing and managing potential
new products and services, which are more difficult to
accomplish with multiple unaffiliated card issuing banks;
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reduce the risk that we would be negatively impacted by one of
the banks that issue our cards changing its business practices
as a result of, among other things, a change of strategic
direction, financial hardship or regulatory developments;
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reduce the sponsorship and service fees and other expenses that
we incur each year to the third-party banks that issue our
cards, and correspondingly increase funds available to us to
spend on other aspects of our business, including the ability to
invest in further reducing consumer pricing; and
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further increase the degree to which our operations are
integrated and provide increased control over our operations.
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Our Business
Model
Our business model focuses on four major
elements: our consumers; our distribution; our
products and services; and our proprietary technology, which
provides functionality for and connectivity to the Green Dot
Network and supports the platform that brings the other three
elements together.
Our
Consumers
We have designed our products and services to appeal primarily
to consumers living in households that earn less than $75,000
annually across the following four segments:
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Never-banked households in which no one has ever had
a bank account;
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Previously-banked households in which at least one
member has previously had a bank account, but no one has one
currently;
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Underbanked households in which at least one member
currently has a bank account, but that also use non-bank
financial service providers to conduct routine transactions like
check cashing or bill payment; and
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Fully-banked households that primarily rely on
traditional financial services.
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Based on data from the FDIC, the Federal Reserve Bank, the
U.S. Census and the Center for Financial Services
Innovation and our proprietary data, we believe these four
segments collectively represent an addressable market of
approximately 160 million people in the United States. We
believe that we currently have a significant number of customers
in each of these segments.
Customers in different segments tend to purchase and use our
products for different reasons and in different ways. For
example, we believe never-banked consumers use our products as a
safe, controlled way to spend cash and as a means to access
channels of trade, such as online purchases, where cash cannot
be used. We believe previously-banked consumers use our products
as a convenient and affordable substitute for a traditional
checking account by depositing payroll checks (via direct or
in-store deposit) into a Green Dot GPR card account and using
our products to pay bills, shop online, monitor spending and
withdraw cash from ATM machines.
We believe underbanked consumers use our products in ways
similar to those of the never- and previously-banked segments,
but additionally view our products as a credit card substitute.
For example, underbanked consumers use our products to make
purchases at physical and online
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merchants, make travel arrangements and guarantee reservations.
We believe fully-banked consumers use our products as companion
products to their bank checking account, segregating funds into
separate accounts for a variety of uses. For example,
fully-banked consumers often use our cards to shop on the
Internet without providing their bank debit card account
information online. These consumers also use our products to
control spending, designate funds for specific uses, prevent
overdrafts in their checking accounts, or load funds into
specific accounts, such as a PayPal account.
Our
Distribution
We achieve broad distribution of our products and services
through our retail distributors, the Internet and relationships
with other businesses. In addition, our network acceptance
members encourage their customers to use our prepaid financial
services.
Retail Distributors. Our prepaid financial
services are sold in approximately 50,000 retail store
locations, including those of major national mass merchandisers,
national and regional drug store and convenience store chains,
and national and regional supermarket chains. Our retail
distributors include:
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Type of Distributor
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Representative Distributors
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Mass merchandise retailers
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Walmart, Kmart, Meijer
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Drug store retailers
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Walgreens, CVS, Rite-Aid, Duane Reade
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Convenience store retailers
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7-Eleven, The Pantry (Kangaroo Express)
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Supermarket retailers
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Kroger
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Other
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RadioShack
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Most of these retailers have been our distributors for several
years and all have contracts with us, subject to termination
rights, that expire at various dates from 2011 to 2015. In
general, our agreements with our retail distributors give us the
right to provide Green Dot-branded
and/or
co-branded GPR cards and reload services in their retail
locations and require us to share with them by way of
commissions the revenues generated by sales of these cards and
reload services. We and the retail distributor generally also
agree to certain marketing arrangements, such as promotions and
advertising. Our operating revenues derived from products and
services sold at the store locations of our four largest retail
distributors (Walmart, Walgreens, CVS and Rite Aid) represented
the following percentages of our total operating revenues:
approximately 3%, 22%, 19% and 17%, respectively, for the year
ended July 31, 2007, 39%, 17%, 13% and 11%, respectively,
for the year ended July 31, 2008, 56%, 11%, 9% and 7%,
respectively, for the year ended July 31, 2009, 66%, 9%, 8%
and 6%, respectively, for the five months ended
December 31, 2009 and 63%, 8%, 7% and 5%, respectively, for
the nine months ended September 30, 2010.
Our Relationship with Walmart. Walmart is our
largest retail distributor. We have been the exclusive provider
of GPR cards sold at Walmart since Walmart initiated its Walmart
MoneyCard program in 2007. In October 2006, we entered into
agre